Virtual is so real! Consumers' evaluation of product packaging in virtual reality

Virtual Reality (VR) is shaping all human activities, and with the advent of the metaverse, buyers are going to experience new ways of doing shopping. What would happen if consumers will be asked to assess a product's attribute, i.e., packaging, in a virtual environment, instead of being able to physically hold the product, like in a traditional purchasing process? The aim of this study is to analyze consumers' evaluation of packaged products in immersive VR, manipulating packaging structural and haptic cues, and clarify potential differences with the consumers' responses in the real life. We conducted two focus groups (Study 1), with 16 participants, a mixed design experiment (Study 2), involving 167 consumers, to analyze consumers' attitudes, and a choice-based conjoint analysis (Study 3), with 41 individuals, to study actual choice behavior. The main findings reveal that consumer behavior in VR is consistent with everyday life, except for minor variations. VR proves to be an efficient and rigorous research environment, also suitable for testing sensory cues and non-tangible attributes. Finally, the article suggests managers can effectively use VR for product and packaging development, through a more sustainable process that requires fewer resources and time compared to traditional testsinfo:eu-repo/semantics/publishedVersio

Exploitation of multi-objective optimization in retrofit analysis: a case study for the iron and steel production

Abstract Over the past few decades the issues related to the energy consumption and the climate change have been increased and they have achieved a significant position on the sustainability agenda of the steel industry. Steel production is among the largest energy-intensive industrial processes in the world, as well as one of the most important CO 2 emission sources. However, the major role of steel utilisation in the modern society is undeniable. The challenges of industrial energy systems aim at achieving CO 2 minimization, without neglecting energy efficiency as well as the development of effective models and strategies for process optimization. The application of Process Integration (PI) methods to the integrated steelmaking route, aims at achieving a reduction in the CO 2 emission by optimizing material and energy systems. The work presented in this paper is devoted to the development of a model for optimal exploitation of energy resources and by-products in integrated steelworks through application of multi-objective optimisation techniques. Cases of exploitation of the system within the management of the process gases are presented in a retrofit scenario and compared to the case of nominal operation

Overview of methods used to evaluate the adequacy of nutrient intakes for individuals and populations

The objective of the present paper is to review the methods of measuring micronutrient intake adequacy for individuals and for populations in order to ascertain best practice. A systematic review was conducted to locate studies on the methodological aspects of measuring nutrient adequacy. The results showed that for individuals, qualitative methods (to find probability of adequacy) and quantitative methods (to find confidence of adequacy) have been proposed for micronutrients where there is enough data to set an average nutrient requirement (ANR). If micronutrients do not have ANR, an adequate intake (AI) is often defined and can be used to assess adequacy, provided the distribution of daily intake over a number of days is known. The probability of an individual's intake being excessive can also be compared with the upper level of safe intake and the confidence of this estimate determined in a similar way. At the population level, adequacy can be judged from the ANR using the probability approach or its short cut – the estimated average requirement cut-point method. If the micronutrient does not have an ANR, adequacy cannot be determined from the average intake and must be expressed differently. The upper level of safe intake can be used for populations in a similar way to that of individuals. All of the methodological studies reviewed were from the American continent and all used the methodology described in the Institute of Medicine publications. The present methodology should now be adapted for use in Europe

Pharmacological potential of methylxanthines: Retrospective analysis and future expectations

Methylated xanthines (methylxanthines) are available from a significant number of different botanical species. They are ordinarily included in daily diet, in many extremely common beverages and foods. Caffeine, theophylline and theobromine are the main methylxanthines available from natural sources. The supposedly relatively low toxicity of methylxanthines, combined with the many beneficial effects that have been attributed to these compounds through time, generated a justified attention and a very prolific ground for dedicated scientific reports. Methylxanthines have been widely used as therapeutical tools, in an intriguing range of medicinal scopes. In fact, methylxanthines have been/were medically used as Central Nervous System stimulants, bronchodilators, coronary dilators, diuretics and anti-cancer adjuvant treatments. Other than these applications, methylxanthines have also been hinted to hold other beneficial health effects, namely regarding neurodegenerative diseases, cardioprotection, diabetes and fertility. However, it seems now consensual that toxicity concerns related to methylxanthine consumption and/or therapeutic use should not be dismissed. Taking all the knowledge and expectations on the potential of methylxanthines into account, we propose a systematic look at the past and future of methylxanthine pharmacologic applications, discussing all the promise and anticipating possible constraints. Anyways, methylxanthines will still substantiate considerable meaningful research and discussion for years to come.info:eu-repo/semantics/publishedVersio

‘Clearing the air’: Common drivers of climate-smart smallholder food production in Eastern and Southern Africa

African smallholders should adopt climate-smart agriculture to make a sustainable transition towards cleaner, circular and more productive food systems. Farmers must play a key role in that process. However, the adoption and diffusion of climate-smart technologies have been slow. Here, a cross-sectional econometric analysis using primary data on sustainable farming practices in the cereal-legume farming systems of Ethiopia, Malawi, South Africa and Tanzania is applied to analyse the drivers and intensity of innovation adoption. Socio-economic barriers reduce adoption intensity among marginalised farmers, and proper incentives are needed to overcome them. Business links between technology-ready smallholders and small-to-medium enterprises must be created to enable the uptake and scaling-up of innovations and the development of industrial application models. Such results can support the design of evidence-based strategies for the sustainable transformation of production systems. While national climate policies already include climate-smart agriculture as an adaptation blueprint, policy makers need empirical evidence to support large-scale adoption. This research is an innovative contribution to that effort. It uses a unique household dataset where data is scarce; it considers the impact of smallholders’ conditioning factors on technology climate-smartness level; and it estimates the correlations among a wide range of practices, agro-ecologies and geographical contexts

Editorial

Metabolic disorders, particularly Diabetes Mellitus (DM), are major causes of death worldwide. In fact, the world statistics for DM are alarming: this epidemic disease kills one person every six seconds, being the fourth cause of death. Besides the health issues, the costs associated with DM, and its co-morbidities, are massive and the pressure in National Health Care Systems is dramatically increasing. Patients with DM, particularly those with type 2 diabetes (T2D), are primarily advised to change their dietary habits and exercise regime. However, as the disease progresses and becomes more severe, conventional drugs are prescribed. Most of these patients need polypharmacological therapy and though progresses have been made, efforts are mandatory in a search for a “perfect” antidiabetic drug. [...]info:eu-repo/semantics/publishedVersio

Experimental Realization of Teleporting an Unknown Pure Quantum State via Dual Classical and Einstein-Podolski-Rosen Channels

We report on a quantum optical experimental implementation of teleportation of unknown pure quantum states. This realizes all the nonlocal aspects of the original scheme proposed by Bennett et al. and is equivalent to it up to a local operation. We exhibit results for the teleportation of a linearly polarized state and of an elliptically polarized state. We show that the experimental results cannot be explained in terms of a classical channel alone.Comment: 11 pages LaTeX, 3 figures, 1 page figures captions. The figures and figures captions are not encapsulated; please print them separatel