Barriers in multicultural business communication : an empirical study of Slovenia and Bosnia and Herzegovina

Companies that work in multicultural environments face several challenges in their everyday business life. In this article we focus on the communication aspect of working in multicultural business environments. We test the hypothesis that companies that work in multicultural environments are subject to communication barriers due to different cultural backgrounds of people that engage in these types of communication. We test the hypothesis through a case study of two companies, one from Bosnia and Herzegovina and one from Slovenia, that engage in mutual multicultural communication. Through an in-depth interview with the project manager who takes part in this communication every day and a survey with the employees, we identify and analyse the communication barriers that the employees perceive as relevant to their business processes. We overcome these barriers through the application of the fruitful intercultural business communication model. The main contribution of this work lies in demonstrating the applicability of this model to practical cases and the demonstration of the fact that cultural barriers can exist and inhibit successful business even in environments in close sociocultural and geographic proximity

Effects of elevated total chlesterol on the common carotid artery wall in women

Cilj: S obzirom na poznate učinke kolesterola na zid arterije, cilj prikazanog istraživanja bio je, koristeći ultrazvučnu tehniku, odrediti odnos razine totalnog kolesterola (TK) i triju važnih strukturalno-funkcionalnih pokazatelja stanja zida zajedničke karotidne arterije (ZKA): širine intima-medija kompleksa (ZKA-IMŠ), širine unutarnjeg promjera (ZKA-UP) i brojčane vrijednosti kvocijenta relacije ZKA-IMŠ/ZKA-UP. Ispitanici i metode: Ispitivanjem je obuhvaćen uzorak od 97 uvjetno zdravih žena, dobnog raspona od 17 do 92 godine, prosječne starosti 53 ± 17 godina. Kriteriji uključenja u uzorak postavljeni su arbitrarno, a isključene su sve žene s većim vrijednostima specifičnih obilježja od dogovorenih. Kriteriji su postavljeni na osnovi analiza podataka iz niza sličnih studija. Tijekom istraživanja korišten je UZ kolor dopler dupleks uređaj SA 6000C (KRETZTECHNIK A. G.) s linearnom sondom od 7,5 MHz. Rezultati: Za analizu rezultata korištena je univariatna linearna regresijska analiza. Rezultati linearne regresijske analize ukazuju kod svih odnosa na blago pozitivnu statistički neznačajnu korelaciju (P > 0,05). Rasprava i zaključak: Rezultati regresijske analize ukazuju na to da između razine TK i tri analizirana parametra postoji slaba pozitivna, statistički neznačajna veza. Dobiveni rezultati, adekvatno primijenjeni, mogu poslužiti kao markeri, odnosno prediktori lokalne i opće ateroskleroze. Povećane vrijednosti totalnog kolesterola imaju nesumnjivo destruktivan učinak na zid arterije, pogotovo u slučaju dugoročne ekspozicije.Aim: The aim of the presented investigation was to determine ultrasonographically the relationship between total cholesterol level and three important structural/functional common carotid artery (CCA) wall state markers (intima-media thickness (IMT), internal diameter width (ID), and IMT / ID ratio) with the ultrasonic technique. This investigation was carried out with reference to the effects of the total cholesterol on the arterial wall. Subjects and methods: 97 healthy women aged 17-92 (average age 53 ± 17 years) were included in the investigation. The criteria for inclusion in the sample were determined randomly, and all women with higher specific characteristic values were eliminated. Criteria were determined according to the analysis of data from a number of similar studies. During the investigation the ultrasound color Doppler duplex device SA 6000C (KRETZTECHNIK A. G.) with a 7,5 MHz linear transducer was used. Results: The univariate linear regression analysis of the obtained results indicates a slightly positive statistically nonsignificant correlation in all three cases (P > 0.05). Discussion and conclusion: The results of linear regresson analysis indicate that between the three analysed parameters and total cholesterol level there is a slight positive statistically nonsignificant relation. Obtained results, adequately applied, can serve as markers, ie. predictors of local or generalized atherosclerosis. The elevated total cholesterol levels have a certain destructive effect on the arterial wall, especially in the case of long-term exposition

Assessment of nutritional status of gastroenterology patients in Croatia [Procjena nutritivnog statusa gastroenteroloških bolesnika u Republici Hrvatskoj]

Malnutrition is a common feature of gastroenterological diseases. In this study, nutritional status of the patients admitted to Department of Gastroenterology at University Hospital Center Zagreb was assessed. Anthropometric, dietetic, biochemical methods and method of Subjective Global Assessment (SGA) was used. The study group included 284 patients admitted to the Hospital. Malnutrition, as defined by SGA, was found in 61.1% of the patients, of whom 75% were moderately and 25% severely malnourished. Those patients classified as moderately and extremely malnourished by SGA were found to have statistically lower values of BMI, albumin, total proteins, calcium, iron, triglycerides, cholesterol, vitamin A and lymphocytes as compared to those who were adequately nourished. The prevalence of malnutrition in hospitalized patients treated at the Department of Gastroenterology is high. The use of nutritional screening with multiple measures would be important in the early identification and treatment of these patients and would help decrease this high prevalence

Algoritam analitičkog proračuna i profiliranja lopatice aksijalnog ventilatora

U sklopu završnog rada iznesene su različite izvedbe ventilatora koje se danas mogu pronaći u primjeni. Naravno, podskupina na koju je stavljen naglasak jesu aksijalni ventilatori za koje su pokazane slike strujanja i osnovni pristupi proračunu strujanja za slučaj mirujuće i pomične rešetke. Zatim su teoretski razmotrene specifične izvedbe aksijalnih ventilatora sa pripadajućim aerodinamskim karakteristikama, odnosno trokutima brzina i trokutima sila. Teoretski su objašnjena dva načelno najvažnija utjecajna faktora koji definiraju strujanje unutar aksijalnih ventilatora, to su Reynoldsov broj i granični sloj. Definiran je referentni sustav jednadžbi na kojima se temelji sam algoritam proračuna te je proveden proračun lopatice ventilora za zadane parametre u dogovoru s mentorom

Troškovi promocije poduzeća na društvenim mrežama

U svakome poduzetničkome pothvatu javljaju se troškovi. Ako nešto stvaramo kao npr. proizvod ili usluge tu će javiti i troškovi. S obzirom da danas proizvod prodaje dobra promocija i tu se javljaju troškovi promocije. Ukoliko želimo ostvariti prihod bitno je da privlačimo potrošače. Može se reći da danas vlada virtualno ludilo jer svatko je skoro prisutan bar na jednoj društvenoj mreži. Društvene mreže spajaju ljude i stvaraju interakciju. Najpopularnije društvene mreže su Facebook, LinkedIn, Twitter i Instagram. Facebook posjeduje najveći broj korisnika, te na taj način je možda najbolja platforma za oglašavanje. Prema računovodstvu troškovi promocije se svrstavaju kao nematerijalni troškovi- troškovi web stranice