Metaverse in Tourism and Hospitality: Empirical Evidence on Generation Z from Italy

The paper intends to analyze the change taking place in tourism marketing due to the metaverse. The tastes and needs of today's new generations of tourists, especially Generation Z, are becoming more and more in line with new technologies. Tourism marketing requires a change in the way of promoting and telling a product and a brand. The objective of the paper will be to analyze the digital tools of the Metaverse and of the “immersive” technologies. The results of a survey that investigates people's propensity to use digital tools and new technologies will also be presented. Further objectives will be to understand the role these technologies will have in the world of travel and to provide a “guide” for tourism-related businesses, trying to help them face and understand a highly dynamic sector

Metaverse in Tourism and Hospitality: Empirical Evidence on Generation Z from Italy

The paper intends to analyze the change taking place in tourism marketing due to the metaverse. The tastes and needs of today's new generations of tourists, especially Generation Z, are becoming more and more in line with new technologies. Tourism marketing requires a change in the way of promoting and telling a product and a brand. The objective of the paper will be to analyze the digital tools of the Metaverse and of the “immersive” technologies. The results of a survey that investigates people's propensity to use digital tools and new technologies will also be presented. Further objectives will be to understand the role these technologies will have in the world of travel and to provide a “guide” for tourism-related businesses, trying to help them face and understand a highly dynamic sector

The inclusion of the communist/socialist heritage in the emerging representations of eastern Europe: The case of Bulgaria

© 2017 Cognizant, LLC. After the fall of the Iron Curtain and the end of the communist/socialist regimes many Eastern European countries sought to establish new separate, unique identities as part of the Western World and the European political and economic organizations. The old totalitarian identities, histories, and heritages have mostly been excluded from the desired and preferred representations about and of these countries and in many instances even silenced and suppressed. Tourism as major creator and mediator of knowledges and images about places, peoples, and pasts is an important factor in these processes of identity making, inclusion, and exclusion. In the case of Bulgaria, the communist/socialist heritage has been marginalized and silenced in the past 20 years as the country's new European identity has been made, established, mediated, and announced. However, in the past 5 or so years with the hardships of the transitional period still continuing and with an emerging sense of nostalgia towards the socialist/communist period, the totalitarian heritage has slowly started to become visible in the public discourse. Moreover, there has been registered desire by authoritative agents in the country to revisit that part of the Bulgarian history and include it through heritage sites in the exhibited and represented images of Bulgaria including through/in tourism. The proposed article offers an examination of these slow and contested processes of inclusion of the communist/socialist heritage and how this inclusion (or continued exclusion) is the interplay of power, identity, and tourism. These issues are examined within the context of a qualitative critical interpretive study of Bulgaria. Copyrigh

Beyond virtual cultural tourism: history-living experiences with cinematic virtual reality

Virtual reality offers unprecedented opportunities for creating cultural tourism experiences that tell visitors emotionally engaging stories about the past.  This paper focuses onthe latest frontier of immersive storytelling rivalling feature films, cinematic virtual reality, which can immerse users into 360-degree films making them feel like living the story. Through a qualitative analysis of five projects, this paper explores how this new media form has been applied for cultural heritage storytelling and analyses the reactions of users to the historyliving experiences with an emphasis on their emotional responses. Based on the findings of the analysis, implications are discussed for the design of VR experiences in cultural tourism

Reflectance Transformation Imaging (RTI) System for Ancient Documentary Artefacts

This tutorial summarises our uses of reflectance transformation imaging in archaeological contexts. It introduces the UK AHRC funded project reflectance Transformation Imaging for Anciant Documentary Artefacts and demonstrates imaging methodologies

Family memories in the home: contrasting physical and digital mementos

We carried out fieldwork to characterise and compare physical and digital mementos in the home. Physical mementos are highly valued, heterogeneous and support different types of recollection. Contrary to expectations, we found physical mementos are not purely representational, and can involve appropriating common objects and more idiosyncratic forms. In contrast, digital mementos were initially perceived as less valuable, although participants later reconsidered this. Digital mementos were somewhat limited in function and expression, largely involving representational photos and videos, and infrequently accessed. We explain these digital limitations and conclude with design guidelines for digital mementos, including better techniques for accessing and integrating these into everyday life, allowing them to acquire the symbolic associations and lasting value that characterise their physical counterparts

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Gettysburg: Our College\u27s Magazine Spring 2015

Table of Contents From the President Janet Morgan Riggs \u2777 Record Gift to the Sciences (Harrison Dickson \u2748) Office Hours: Professor Kathleen M. Cain Science & Service from Gettysburg to Yale (Amanda Pellowe \u2712 and Jeremiah Johnston \u2713) The 411: Steve Cloetingh \u2781 The Gettysburg Network Abroad (Jesper Rosenkrans \u2707 and Lionel Hong \u2712) Gettysburgives: $1.27 million in 36 Hours Renewing the Legacy (Rimvydas Baltaduonis, Divonna Stebick, Amy Dailey, Kurt Andresen, Richard Russell, Radost Rangelova) Great Work, Great Life (Sheri Woodruff \u2787) NEH Challenge Enhances Civil War Era Studies (Dr. Allen C. Guelzo) Conversations The Light at the End of the Tumble (Andy Hughes, William M. Matz \u2761, Lawrese E. Brown \u2710, Lindsay Musser Hough \u2798, David R. Brennan \u2775, Wayne W. Hasenbalg \u2776) Julie Seizes the Day Julie Day \u2716 The Cupola: Scholarship at Gettysburg College (Janelle Wertzberger, Professor Julia Hendon, Robin Wagner) More than Relative: Family Ties (Lexie E. Mowery \u2715, Haley Mowery \u2718, Harold F. Mowery III \u2776, Teena Stewart Mowery \u2779, Phyllis Shearer Mowery \u2753, Winifred Shearer Kost \u2757, Harold Shearer \u2724) What Students Do: EI Fellows Abroad (Professor Shirley Anne Warshaw, Keith Masback \u2787) What Makes Gettysburg Great (Professor Tom Little, Professor Dan Drury) Work that Makes a Difference (Michael Reichgott \u2761) Class Notes We are Obsessed with Leadership Dan Yaeger \u2781https://cupola.gettysburg.edu/gburgmag/1004/thumbnail.jp

Materialising Memories: Design Research to Support Remembering

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