3,444 research outputs found

    e-Factors in e-Agribusiness

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    The Internet offers new opportunities for small businesses to conquer new markets and to find better and cheaper suppliers. Internet-based commerce is widely perceived as the new business logic that operates in a world without boundaries; a world characterized by speed, change, interactivity and connectivity. In this global commercial environment, e-business models appear to be the central conceptual component. Information and communication technologies (ICT) are changing the way in which companies trade with their suppliers and customers. The growing complexity of the food sector drives companies to adopt more sophisticated and effective e-business solutions. If we intend to adopt an e-business solution we have to consider more “e-factors” such as technological, individual, organizational, industrial and societal aspects

    Breaching Location Silos: An Exploration of social media optimisation by SMMEs in Southern Africa

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    Published ArticleThis study explores the significance of social media as e-marketplaces for advancing e-commerce for small scale, micro and medium enterprises (SMMEs) in the southern African sub-region – notably in South Africa and Zimbabwe. Evidence from the examination of extant literature and our personal observations reveal that when properly harnessed as e-marketplaces, social media platforms, especially those that are compatible with mobile devices (i.e. smart mobile phones, tablets and notebooks), have tremendous e-commerce potential to enhance brand awareness, market growth, and market share for firms, thereby augmenting and expediting the management of customer relationships and brand loyalty. These benefits have the potential to trigger innovative marketing, brand positioning and creativity for SMMEs in South Africa and Zimbabwe. The main theoretical contribution of this study is the development of a conceptual model of social media that promotes SMME growth especially considering the large percentage of youth with a large appetite for new technology. Therefore, active engagement on social media could breach (the current) location silos," by tapping into the diaspora market

    Design of e-Marketplace for Village-owned Small, Micro and Medium Enterprise using Rapid Application Development

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    Village-Owned Enterprises (BUM Desa) Pakis Sabilulungan is a business entity that houses small, micro and medium-sized businesses located in Mekarsari Village, Pasirjambu, Bandung, Indonesia. At present, BUM Desa Pakis has begun to pioneer several businesses including the production of snacks, coffee, crafts, and clothing. But there are obstacles where marketing is still limited to one sub-district and income tends to stagnate. Therefore, we need an internet-based technology that is able to help marketing more broadly and more easily than the current situation. The proposed technology in BUM Desa Pakis is a web-based e-marketplace, where all business owners can sell goods on the same platform. In its development, the prototyping method was used. This is because BUM Desa needs a description of the application that will be used before further development. The results of the e-Marketplace development on BUM Desa show that the marketing process can be carried out faster, payments can be made through bank transfers and delivery can be done through expeditions. This is significantly able to expand product marketing from Mekarsari Villag

    A preliminary meta-analysis of SME ebusiness journal publications: current trends and future research opportunities moving beyond adoption factor studies

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    Previous meta-analyses of SME-eBusiness journal research focuses on analysing adoption factors, pre-2000 articles and a small number of journals. This paper departs from this research by analysing 100 articles published between 2003 and 2006 in 41 journals on the basis of the research approaches employed, countries and eBusiness technologies studied, and research objectives focused upon. The paper presents preliminary insights into current major research trends based on this analysis, such as the predominant focus on adoption factor by many studies. It also identifies future research opportunities, and proposes a research agenda which aims to progress SME-eBusiness research beyond adoption factor studies by outlining research objectives to help SMEs overcome barriers and exploit drivers.<br /

    Regional eMarketplaces: Towards a Unified Theoretical Framework

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    Regional electronic marketplaces (REMs) are currently one of the measures adopted by some local governments and regional organizations to improve uptake of e-commerce by small and medium enterprises (SMEs). The rationale behind this move is to ensure SMEs do not fall on the wrong side of a digital divide. REMs are also viewed as a way to improve business efficiency and increase trade within the locality, expand into new markets and develop the region generally. However, while the development and management of REMs can be advised by a number of theoretical frameworks and models, there is no one definitive framework that can be used to comprehensively examine the factors that facilitate and inhibit the successful implementation of such e-marketplaces. This paper reviews the literature on e-marketplaces and IT/IS/ e-commerce adoption by SMEs and discusses how the constructs of existing theories and models can be used to examine REM success. It demonstrates how the constructs can be combined, refined and extended with insights from involvement in a REM in Western Australia and from content analysis of published case studies of e-marketplaces and emarketplace participation, to form an integrated theoretical framework upon which the assessment of REM success can be grounded

    Internet sales as a new mode of internationalization

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    The way that organizations explore the Internet has been the focus of a substantial body of scientific studies and non-academic reflection. The main goal of this study is to analyze the potential of the internet as a mode of internationalization and the factors that influence the results of the adoption of this mean to access foreign markets. For this purpose, we examine the determinants of the level of international sales made via internet estimating an ordered probit model. The results show that the importance of previous experience in using the internet and developing international activity, together with the level of internet marketing budget , the level of investment on internet sophistication, the firm dimension, the business age and the type pf activity are variables that determine the results obtain in the international sales trough the internet.info:eu-repo/semantics/publishedVersio

    New directions for research on SME-eBusiness :insights from an analysis of journal articles from 2003-2006

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    Previous research which consolidates the growing body of academic literature on small and medium enterprises (SMEs) and electronic business (eBusiness) has taken the form of meta-analyses which focus on analysing adoption factors, pre-2000 articles and a small number of journals. This paper makes a valuable contribution to the analysis of SME-eBusiness research by addressing the limitations of past literature analyses because it presents an extensive literature review of 120 SME-eBusiness journal articles published between 2003 and 2006 in 53 journals. This paper is unique, when compared to meta-analyses of adoption factors, because it analyses the SME-eBusiness literature broadly on the basis of the data collection approaches used, countries and eBusiness technologies studied, and the primary research objective of each article. This approach to the analysis revealed a number of limitations in the existing research such as the tendency: to treat SMEs and eBusiness applications homogeneously rather than as highly diverse, complex entities; to repeat adoption factor studies which have now reached saturation point; and to focus on SMEs themselves without considering the complexity of relationships which many SMEs have with family, friends, other businesses and eBusiness solution providers. These limitations highlight the need for new research directions which move beyond identifying and evaluating adoption factors. The paper concludes by outlining a number of broad research directions which might help overcome the limitations with the existing body of SME-eBusiness research. <br /

    New directions for research on SME-eBusiness: insights from an analysis of journal articles from 2003 to 2006

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    Previous research which consolidates the growing body of academic literature on small and medium enterprises (SMEs) and electronic business (eBusiness) has taken the form of meta-analyses which focus on analysing adoption factors, pre-2000 articles and a small number of journals. This paper makes a valuable contribution to the analysis of SME-eBusiness research by addressing the limitations of past literature analyses because it presents an extensive literature review of 120 SME-eBusiness journal articles published between 2003 and 2006 in 53 journals. This paper is unique, when compared to meta-analyses of adoption factors, because it analyses the SME-eBusiness literature broadly on the basis of the data collection approaches used, countries and eBusiness technologies studied, and the primary research objective of each article. This approach to the analysis revealed a number of limitations in the existing research such as the tendency: to treat SMEs and eBusiness applications homogeneously rather than as highly diverse, complex entities; to repeat adoption factor studies which have now reached saturation point; and to focus on SMEs themselves without considering the complexity of relationships which many SMEs have with family, friends, other businesses and eBusiness solution providers. These limitations highlight the need for new research directions which move beyond identifying and evaluating adoption factors. The paper concludes by outlining a number of broad research directions which might help overcome the limitations with the existing body of SME-eBusiness research

    eEnabled internet distribution for small and medium sized hotels: the case of hospitality SMEs in Athens

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    Advances in information and communications technologies (ICTs) have strategic implications for a wide range of industries. Tourism and hospitality have dramatically changed by the ICTs and the Internet and gradually emerge as the leading industry on online expenditure. The Internet revolutionised traditional distribution models, enabled new entries propelled both disintermediation and reintermediation and altered the sources of competitive advantage. This paper explores the strategic implications of ICTs and the perceived advantages and disadvantages of Internet distribution for small and medium-sized hospitality enterprises (SMEs). Primary research in Athens hotels demonstrates the effects of the Internet and ICTs for secondary markets, where there is lower penetration and ICT adoption. Interviews and questionnaires identified a number of strategies in order to optimise distribution. The analysis illustrates the strategic role of ICTs and the Internet for hospitality organisations and Small and Medium-sized organisations in general. Most hotels employ a distribution mix that determines the level and employment of the Internet. The paper demonstrates that only organisations that use ICTs strategically will be able to develop their electronic distribution and achieve competitive advantages in the future
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