Rotation-invariant features for multi-oriented text detection in natural images.

Texts in natural scenes carry rich semantic information, which can be used to assist a wide range of applications, such as object recognition, image/video retrieval, mapping/navigation, and human computer interaction. However, most existing systems are designed to detect and recognize horizontal (or near-horizontal) texts. Due to the increasing popularity of mobile-computing devices and applications, detecting texts of varying orientations from natural images under less controlled conditions has become an important but challenging task. In this paper, we propose a new algorithm to detect texts of varying orientations. Our algorithm is based on a two-level classification scheme and two sets of features specially designed for capturing the intrinsic characteristics of texts. To better evaluate the proposed method and compare it with the competing algorithms, we generate a comprehensive dataset with various types of texts in diverse real-world scenes. We also propose a new evaluation protocol, which is more suitable for benchmarking algorithms for detecting texts in varying orientations. Experiments on benchmark datasets demonstrate that our system compares favorably with the state-of-the-art algorithms when handling horizontal texts and achieves significantly enhanced performance on variant texts in complex natural scenes

Hybridization of signaling principle and Nielsen's design guideline in a mobile application

Many educational mobile applications available in the market use multimedia principles in several aspects. However, the user interface design component is often disregarded. Therefore, such applications are less effective in engaging users in learning content with excitement and motivation. Therefore, this project is being worked on to meet those needs. A study on mobile applications hybridized with the Signaling principle and Nielsen guidelines through the construction of the NSPIxD model was carried out. Two mobile applications were designed, developed, and evaluated, and the Alessi and Trollip Instructional Design Models were adapted in both applications. The first mobile application, AHMA-0, serves as the base model. Instead, the AHMA-NSPIxD is integrated with the NSPIxD model, accompanied by a hybridization of the Signal principles and Nielsen design guidelines. Three parameters were measured, evaluated, and compared between AHMA-0 and AHMA-NSPIxD. The relevant parameters are; students’ knowledge and awareness of the topic and student motivation to use learning materials on the subject. It was found that AHMA-NSPIxD outperformed AHMA-0. Accordingly, it proves that practical applications can be produced at all levels by considering users' needs. Further, these findings emphasize the importance of critically considering user interfaces' technical and aesthetic aspects, contributing to advancing interaction design knowledge

Communities in (Digital) Space: Creating Networks for Daily Living Through Pervasive Media

Studies of online communities often focus either on communities that produce texts or the texts with which individuals engage. This dissertation examines online communities that practice in ongoing activities, in their leisure time, often with no end goal of producing any final text. Through interviews, surveys, and community forum analysis of running, gaming, and translation communities, this study finds that place and everyday habits factor heavily into the ways that sustained online communities structure their work. “Place” can have several meanings within this context, including the communities valuing specific locations or working with specific individuals because of where they live. Due to the rise in use of pervasive mobile devices, online community access often weaves into members’ offline lives. This knowledge of life ancillary to online community adds a layer of affective work to online community participation. Throughout the data collected from these communities, stories pertaining to the work of community maintenance dominated the conversation. Participants defined “work” as managing community involvement around other obligations, maintaining relationships across distances, and acknowledging the benefits that corporate entities derive from these communities. By investigating work within this context, we expand our understanding of the ways less visible populations work online in their leisure time

Text–to–Video: Image Semantics and NLP

When aiming at automatically translating an arbitrary text into a visual story, the main challenge consists in finding a semantically close visual representation whereby the displayed meaning should remain the same as in the given text. Besides, the appearance of an image itself largely influences how its meaningful information is transported towards an observer. This thesis now demonstrates that investigating in both, image semantics as well as the semantic relatedness between visual and textual sources enables us to tackle the challenging semantic gap and to find a semantically close translation from natural language to a corresponding visual representation. Within the last years, social networking became of high interest leading to an enormous and still increasing amount of online available data. Photo sharing sites like Flickr allow users to associate textual information with their uploaded imagery. Thus, this thesis exploits this huge knowledge source of user generated data providing initial links between images and words, and other meaningful data. In order to approach visual semantics, this work presents various methods to analyze the visual structure as well as the appearance of images in terms of meaningful similarities, aesthetic appeal, and emotional effect towards an observer. In detail, our GPU-based approach efficiently finds visual similarities between images in large datasets across visual domains and identifies various meanings for ambiguous words exploring similarity in online search results. Further, we investigate in the highly subjective aesthetic appeal of images and make use of deep learning to directly learn aesthetic rankings from a broad diversity of user reactions in social online behavior. To gain even deeper insights into the influence of visual appearance towards an observer, we explore how simple image processing is capable of actually changing the emotional perception and derive a simple but effective image filter. To identify meaningful connections between written text and visual representations, we employ methods from Natural Language Processing (NLP). Extensive textual processing allows us to create semantically relevant illustrations for simple text elements as well as complete storylines. More precisely, we present an approach that resolves dependencies in textual descriptions to arrange 3D models correctly. Further, we develop a method that finds semantically relevant illustrations to texts of different types based on a novel hierarchical querying algorithm. Finally, we present an optimization based framework that is capable of not only generating semantically relevant but also visually coherent picture stories in different styles.Bei der automatischen Umwandlung eines beliebigen Textes in eine visuelle Geschichte, besteht die größte Herausforderung darin eine semantisch passende visuelle Darstellung zu finden. Dabei sollte die Bedeutung der Darstellung dem vorgegebenen Text entsprechen. Darüber hinaus hat die Erscheinung eines Bildes einen großen Einfluß darauf, wie seine bedeutungsvollen Inhalte auf einen Betrachter übertragen werden. Diese Dissertation zeigt, dass die Erforschung sowohl der Bildsemantik als auch der semantischen Verbindung zwischen visuellen und textuellen Quellen es ermöglicht, die anspruchsvolle semantische Lücke zu schließen und eine semantisch nahe Übersetzung von natürlicher Sprache in eine entsprechend sinngemäße visuelle Darstellung zu finden. Des Weiteren gewann die soziale Vernetzung in den letzten Jahren zunehmend an Bedeutung, was zu einer enormen und immer noch wachsenden Menge an online verfügbaren Daten geführt hat. Foto-Sharing-Websites wie Flickr ermöglichen es Benutzern, Textinformationen mit ihren hochgeladenen Bildern zu verknüpfen. Die vorliegende Arbeit nutzt die enorme Wissensquelle von benutzergenerierten Daten welche erste Verbindungen zwischen Bildern und Wörtern sowie anderen aussagekräftigen Daten zur Verfügung stellt. Zur Erforschung der visuellen Semantik stellt diese Arbeit unterschiedliche Methoden vor, um die visuelle Struktur sowie die Wirkung von Bildern in Bezug auf bedeutungsvolle Ähnlichkeiten, ästhetische Erscheinung und emotionalem Einfluss auf einen Beobachter zu analysieren. Genauer gesagt, findet unser GPU-basierter Ansatz effizient visuelle Ähnlichkeiten zwischen Bildern in großen Datenmengen quer über visuelle Domänen hinweg und identifiziert verschiedene Bedeutungen für mehrdeutige Wörter durch die Erforschung von Ähnlichkeiten in Online-Suchergebnissen. Des Weiteren wird die höchst subjektive ästhetische Anziehungskraft von Bildern untersucht und "deep learning" genutzt, um direkt ästhetische Einordnungen aus einer breiten Vielfalt von Benutzerreaktionen im sozialen Online-Verhalten zu lernen. Um noch tiefere Erkenntnisse über den Einfluss des visuellen Erscheinungsbildes auf einen Betrachter zu gewinnen, wird erforscht, wie alleinig einfache Bildverarbeitung in der Lage ist, tatsächlich die emotionale Wahrnehmung zu verändern und ein einfacher aber wirkungsvoller Bildfilter davon abgeleitet werden kann. Um bedeutungserhaltende Verbindungen zwischen geschriebenem Text und visueller Darstellung zu ermitteln, werden Methoden des "Natural Language Processing (NLP)" verwendet, die der Verarbeitung natürlicher Sprache dienen. Der Einsatz umfangreicher Textverarbeitung ermöglicht es, semantisch relevante Illustrationen für einfache Textteile sowie für komplette Handlungsstränge zu erzeugen. Im Detail wird ein Ansatz vorgestellt, der Abhängigkeiten in Textbeschreibungen auflöst, um 3D-Modelle korrekt anzuordnen. Des Weiteren wird eine Methode entwickelt die, basierend auf einem neuen hierarchischen Such-Anfrage Algorithmus, semantisch relevante Illustrationen zu Texten verschiedener Art findet. Schließlich wird ein optimierungsbasiertes Framework vorgestellt, das nicht nur semantisch relevante, sondern auch visuell kohärente Bildgeschichten in verschiedenen Bildstilen erzeugen kann

Marketing of innovations & Innovational marketing

У навчальному посібнику розглядаються нові тенденції розвитку маркетингу в 21-м столітті: маркетинг інновацій, зелений маркетинг, партизанський маркетинг, шокова реклама, нейромаркетинг, інтернет-маркетинг, маркетинг в соціальних медіа, подієвий маркетинг і вірусний маркетинг. Розглянуто переваги та недоліки інноваційних видів маркетингу, конкретні особливості їх застосування сучасних умовах. Навчальний посібник призначений для студентів, аспірантів і викладачів економічних спеціальностей, а також для всіх, хто зацікавлений в сучасному маркетингу.В учебном пособии рассматриваются новые тенденции развития маркетинга в 21 веке: маркетинг инноваций, зеленый маркетинг, партизанский маркетинг, шоковая реклама, нейромаркетинг, интернет-маркетинг, маркетинг в социальных сетях, маркетинг событий и вирусный маркетинг. Рассмотрены преимущества и недостатки инновационных видов маркетинга, конкретные особенности их применения в современных условиях. Пособие предназначено для студентов, аспирантов и преподавателей экономических специальностей, а также для всех, кто интересуется современным маркетингом.The teaching manual deals with new marketing development trends in the 21st century: marketing of innovations, green marketing, guerrilla marketing, shock advertising, neuromarketing, internet marketing, social media marketing, event marketing, and viral marketing. Advantages and disadvantages of innovative kinds of marketing, particular features of their application of modern conditions have been considered. The manual is intended for undergraduates, postgraduates and instructors of economic majors, as well as for everybody who is interested in contemporary marketing

Text-detection and -recognition from natural images

Text detection and recognition from images could have numerous functional applications for document analysis, such as assistance for visually impaired people; recognition of vehicle license plates; evaluation of articles containing tables, street signs, maps, and diagrams; keyword-based image exploration; document retrieval; recognition of parts within industrial automation; content-based extraction; object recognition; address block location; and text-based video indexing. This research exploited the advantages of artificial intelligence (AI) to detect and recognise text from natural images. Machine learning and deep learning were used to accomplish this task.In this research, we conducted an in-depth literature review on the current detection and recognition methods used by researchers to identify the existing challenges, wherein the differences in text resulting from disparity in alignment, style, size, and orientation combined with low image contrast and a complex background make automatic text extraction a considerably challenging and problematic task. Therefore, the state-of-the-art suggested approaches obtain low detection rates (often less than 80%) and recognition rates (often less than 60%). This has led to the development of new approaches. The aim of the study was to develop a robust text detection and recognition method from natural images with high accuracy and recall, which would be used as the target of the experiments. This method could detect all the text in the scene images, despite certain specific features associated with the text pattern. Furthermore, we aimed to find a solution to the two main problems concerning arbitrarily shaped text (horizontal, multi-oriented, and curved text) detection and recognition in a low-resolution scene and with various scales and of different sizes.In this research, we propose a methodology to handle the problem of text detection by using novel combination and selection features to deal with the classification algorithms of the text/non-text regions. The text-region candidates were extracted from the grey-scale images by using the MSER technique. A machine learning-based method was then applied to refine and validate the initial detection. The effectiveness of the features based on the aspect ratio, GLCM, LBP, and HOG descriptors was investigated. The text-region classifiers of MLP, SVM, and RF were trained using selections of these features and their combinations. The publicly available datasets ICDAR 2003 and ICDAR 2011 were used to evaluate the proposed method. This method achieved the state-of-the-art performance by using machine learning methodologies on both databases, and the improvements were significant in terms of Precision, Recall, and F-measure. The F-measure for ICDAR 2003 and ICDAR 2011 was 81% and 84%, respectively. The results showed that the use of a suitable feature combination and selection approach could significantly increase the accuracy of the algorithms.A new dataset has been proposed to fill the gap of character-level annotation and the availability of text in different orientations and of curved text. The proposed dataset was created particularly for deep learning methods which require a massive completed and varying range of training data. The proposed dataset includes 2,100 images annotated at the character and word levels to obtain 38,500 samples of English characters and 12,500 words. Furthermore, an augmentation tool has been proposed to support the proposed dataset. The missing of object detection augmentation tool encroach to proposed tool which has the ability to update the position of bounding boxes after applying transformations on images. This technique helps to increase the number of samples in the dataset and reduce the time of annotations where no annotation is required. The final part of the thesis presents a novel approach for text spotting, which is a new framework for an end-to-end character detection and recognition system designed using an improved SSD convolutional neural network, wherein layers are added to the SSD networks and the aspect ratio of the characters is considered because it is different from that of the other objects. Compared with the other methods considered, the proposed method could detect and recognise characters by training the end-to-end model completely. The performance of the proposed method was better on the proposed dataset; it was 90.34. Furthermore, the F-measure of the method’s accuracy on ICDAR 2015, ICDAR 2013, and SVT was 84.5, 91.9, and 54.8, respectively. On ICDAR13, the method achieved the second-best accuracy. The proposed method could spot text in arbitrarily shaped (horizontal, oriented, and curved) scene text.</div

Automatic mashup generation of multiple-camera videos

The amount of user generated video content is growing enormously with the increase in availability and affordability of technologies for video capturing (e.g. camcorders, mobile-phones), storing (e.g. magnetic and optical devices, online storage services), and sharing (e.g. broadband internet, social networks). It has become a common sight at social occasions like parties, concerts, weddings, vacations that many people are shooting videos at approximately the same time. Such concurrent recordings provide multiple views of the same event. In professional video production, the use of multiple cameras is very common. In order to compose an interesting video to watch, audio and video segments from different recordings are mixed into a single video stream. However, in case of non-professional recordings, mixing different camera recordings is not common as the process is considered very time consuming and requires expertise to do. In this thesis, we research on how to automatically combine multiple-camera recordings in a single video stream, called as a mashup. Since non-professional recordings, in general, are characterized by low signal quality and lack of artistic appeal, our objective is to use mashups to enrich the viewing experience of such recordings. In order to define a target application and collect requirements for a mashup, we conducted a study by involving experts on video editing and general camera users by means of interviews and focus groups. Based on the study results, we decided to work on the domain of concert video. We listed the requirements for concert video mashups such as image quality, diversity, and synchronization. According to the requirements, we proposed a solution approach for mashup generation and introduced a formal model consisting of pre-processing, mashupcomposition and post-processing steps. This thesis describes the pre-processing and mashup-composition steps, which result in the automatic generation of a mashup satisfying a set of the elicited requirements. At the pre-processing step, we synchronized multiple-camera recordings to be represented in a common time-line. We proposed and developed synchronization methods based on detecting and matching audio and video features extracted from the recorded content. We developed three realizations of the approach using different features: still-camera flashes in video, audio-fingerprints and audio-onsets. The realizations are independent of the frame rate of the recordings, the number of cameras and provide the synchronization offset accuracy at frame level. Based on their performance in a common data-set, audio-fingerprint and audio-onset were found as the most suitable to apply in generating mashups of concert videos. In the mashup-composition step, we proposed an optimization based solution to compose a mashup from the synchronized recordings. The solution is based on maximizing an objective function containing a number of parameters, which represent the requirements that influence the mashup quality. The function is subjected to a number of constraints, which represent the requirements that must be fulfilled in a mashup. Different audio-visual feature extraction and analysis techniques were employed to measure the degree of fulfillment of the requirements represented in the objective function. We developed an algorithm, first-fit, to compose a mashup satisfying the constraints and maximizing the objective function. Finally, to validate our solution approach, we evaluated the mashups generated by the first-fit algorithm with the ones generated by two other methods. In the first method, naive, a mashup was generated by satisfying only the requirements given as constraints and in the second method, manual, a mashup was created by a professional. In the objective evaluation, first-fit mashups scored higher than both the manual and naive mashups. To assess the end-user satisfaction, we also conducted a user study where we measured user preferences on the mashups generated by the three methods on different aspects of mashup quality. In all the aspects, the naive mashup scored significantly low, while the manual and first-fit mashups scored similarly. We can conclude that the perceived quality of a mashup generated by the naive method is lower than first-fit and manual while the perceived quality of the mashups generated by first-fit and manual methods are similar

Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions

Examines trends in digital marketing to youth that uses "immersive" techniques, social media, behavioral profiling, location targeting and mobile marketing, and neuroscience methods. Recommends principles for regulating inappropriate advertising to youth