The Case of Microsoft\u27s Surface Tablet: Going Behind the Strategy with SWOT

Following its development at Harvard Business School in the 1950s, the SWOT framework became a frequently used decision tool. While the complexity organizations confront in the modern business world has increased, SWOT provides an intuitive way to organize information into internal “Strengths and Weaknesses” and external “Opportunities and Threats.” Another reason that SWOT remains relevant is its flexibility that enables integrating other analysis tools. It also encompasses multiple steps of strategy development to cover analysis, formulating options, and implementation

Analysis of Green Computing Strategy in University: Analytic Network Process (ANP) Approach

Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis do not provide an analytical means to determine the importance of the identified factors of green computing strategy and implementation. Although the SWOT analysis successfully explores the factors, individual factors are usually described very generally. For this reason, SWOT analysis possesses deficiencies in the measurement and evaluation of green computing steps. Even though the analytic hierarchy process (AHP) technique eliminates these deficiencies, it does not allow for measuring the possible dependencies among the individual factors. The AHP method assumes that the green computing factors presented in the hierarchical structure are independent; however, this assumption may be inappropriate in light of certain situation. Therefore, it is important to utilize a form of SWOT analysis that calculates and takes into account the possible dependency among the factors. This paper demonstrates a process for quantitative SWOT analysis of green computing implementation that can be performed even when there is dependence among strategic factors. The proposed algorithm uses the analytic network process (ANP), which allows measurement of the dependency among the green computing implementation factors, as well as AHP, which is based on the independence between the factors. There are four alternatives: campus awareness program, computer procurement, increase in heat removal requirement, and increase in equipment power density for improving the implementation of green computing in campus. Dependency among the SWOT factors is observed to effect the strategic and sub-factor weights, as well as to change the strategy priorities. Based on ANC method, the best alternative for this implementation is computer procurement

ANALISIS KINERJA PERUSAHAAN DENGAN METODE BALANCED SCORE CARD (BSC) DAN SWOT

AFTA free trade can make the highes competiton between the domestic and the foreign product. The competetion adventage can be reached by increasing perfomance correctlt strategic company. The integration Balance Score Card (BSC) and SWOT model can be to increase the competetion campany. BSC model measure the performance companny by 4 perspective : financiil, customer, internal bisness process and Growth and Learning process. SWOT model analyze strength, weekness, opportuniy and treat. Swot can be choiced the best alternative strategy company. The result showed that Two perspective (Financiil and Growth and Learning process) have good performance, but two perspective the oothers have eneough performance. The Company can be choiced the one from the many alternative : company expanding, increasing product quality, increasing supply chain quality, increasing Human Resources quality and increasing company promotion

When David turns out to be Goliath... and vice versa

The tool SWOT is introduced as being one element of the overall Marketing Plan and Planning Process. The companies “Fisherman’s Friend” (FF) and the “Smart Micro Compact Car GmbH” (Smart) are used to illustrate a more or less successful application of the tool. The paper stresses the need for a deliberate consideration and finally determination on Critical Factors for Success which is argued to provide a basis for successful action on the market itself. Main criticism of the SWOT- analysis are outlined and related to both examples

PENERAPAN ANALISIS SWOT DAN TOTAL QUALITY MANAGEMENT (TQM) DALAM MENINGKATKAN STRATEGI PEMASARAN PT LOKA FIBER

This research focuses on the application of SWOT Analysis and Total Quality Management (TQM) in improving the case study marketing strategy at PT Loka Fiber. The research method used was qualitative research, the sample in this study consisted of 4 informants who were determined using the purposive sampling method. The data analysis techniques used is IFE matrix data analysis, EFE matrix, IE matrix, SWOT matrix, and follows the interactive analysis model as stated by Miles and Huberman. The research results show that the SWOT analysis of the PT Loka Fiber company is in quadrant V, namely, the Hold And Maintain strategy or in other words refers to efforts to maintain the market share that is already owned and maintains customer loyalty and good implementation of Total Quality Management (TQM) can be achieved. improve the right marketing strategy. PT Loka Fiber should carry out market research to understand customer needs and preferences and use customer data to develop products or services that are more in line with market desires and evaluate the performance of each employee regularly to create customer loyalt

GLOBAL KNOWLEDGE NETWORK – A SWOT APPROACH

We live at a local level but act at a global one and each organization is a player in a global world. Each company has its own knowledge base and network and we can say that at the global level exists an unorganized global knowledge base without connections between local ones which limits the access to knowledge. The solution for this problem is represented by a global knowledge network based on an organized global knowledge base. This paper underlines the need to create a global knowledge network and a global knowledge base composed of connected local knowledge bases and presents a SWOT approach for this issue.network, knowledge network, knowledge base

Vietnam’s Economy: Success Story or Weird Dualism? A SWOT Analysis

A standard approach in business is to conduct something called “SWOT” analysis. This looks at the Strengths, Weaknesses, Opportunities and Threats facing a business. This paper will conduct a rudimentary SWOT analysis for the economy of Vietnam. Before beginning the analysis, there will be a brief digression to explain the word “dualism. ”

The Analysis of Premium Strategy and Vehicle Claims in Increasing Revenues of PT Asuransi Sinar Mas Tangerang

This research conducted  to determine the premium strategy and insurance claims at PT. Asuransi Sinar Mas Branch of Tangerang period 2005-2015 using SWOT analysis method. Through SWOT analysis can be known the premium strategy that can be applied by the company, This research used the qualitative and quantitative study Methods (combined method). Overall research results show that the SWOT analysis to increase the premium can be seen through the target premium set during one year that has reached the target by way of marketing mix, cooperate with some leasing, the company issued a car insurance product no claim money back, and with the tariff change from OJK where its motor vehicle line rises so that the premium goes bigger, as well as the number of new vehicle types out so that it becomes the stimulus for the customers to change the vehicle and usually insured. While the claim strategy used to suppress the number of claims that is with the acceptance control that is from the year 2005-2010 amounted to 9.51% decreased to 8.35% starting in 2011-2015 in the hope of increasing the underwriting incom