Online behavior from desktop and mobile devices are connected

Cell phones and other mobile devices are used to access the Internet even at home and at work where computers are easily available. They are no longer a mere backup to the computer. This means that it makes little sense to study Internet access from mobile devices separate from other Internet access. We need new methods that encompass online behavior from desktop computers and mobile devices as well as stationary and mobile online behavior

A multi-pronged empirical approach to mobile privacy investigation

We describe the design of three empirical studies planned as part of an investigation into privacy when mobile. The studies exemplify complementary investigation strands, whose aim is to uncover the multi-faceted nature of privacy for mobile computing applications

User Preferences for Accessing Online Content through Desktop, Laptop, and Handheld Devices

This study determined which devices, hand held or desktop and laptop computers, users preferred to access specific types of Internet content and why they chose mobile apps or mobile websites. Significant differences were found in favor of using handheld devices for social networking, looking up directions, programing reminders, global positioning systems, playing games, and listening to music. Activities showed a significant difference in favor of using desktop and laptop computers to investigate topics of interest, watch videos, and manage finances. Users preferred the way mobile apps are presented over mobile websites, but no significant differences between devices were found for accessing information, using services, completeness of content, making purchases, advertising, or ease of use

The phone as a tool for combining online and offline social activity – teenagers’ phone access to an online community

We have analyzed two months of log data and 100 surveys on the phone use of a Swedish online community for teenagers to investigate the mobile use of an established online service. This shows that the phone use mostly takes place during times of the day when teenagers have social time and the use is not influenced by the availability of a computer. The phone makes the community access more private compared to the computer, but teens do share the use when they want to. The cell phone bridges the online and offline social communities and allows teens to participate in both at the same time. The online community is not only a place for social activity online, it is also a social activity offline that is carried out face-to-face with friends. The cell phone thus was a tool for the teens to combine their participation in the online and the offline world

Benefits of Location-Based Access Control:A Literature Study

Location-based access control (LBAC) has been suggested as a means to improve IT security. By 'grounding' users and systems to a particular location, \ud attackers supposedly have more difficulty in compromising a system. However, the motivation behind LBAC and its potential benefits have not been investigated thoroughly. To this end, we perform a structured literature review, and examine the goals that LBAC can potentially fulfill, \ud the specific LBAC systems that realize these goals and the context on which LBAC depends. Our paper has four main contributions:\ud first we propose a theoretical framework for LBAC evaluation, based on goals, systems and context. Second, we formulate and apply criteria for evaluating the usefulness of an LBAC system. Third, we identify four usage scenarios for LBAC: open areas and systems, hospitals, enterprises, and finally data centers and military facilities. Fourth, we propose directions for future research:\ud (i) assessing the tradeoffs between location-based, physical and logical access control, (ii) improving the transparency of LBAC decision making, and \ud (iii) formulating design criteria for facilities and working environments for optimal LBAC usage

Utilization of Media-Driven Technology for Health Promotion and Risk Reduction among American Indian and Alaska Native Young Adults: An Exploratory Study

Across the developmental spectrum, American Indian and Alaska Native (AI/AN) adolescents and young adults experience considerable behavioral and mental health disparities, including substance abuse, depression, and engagement in sexual behaviors which enhance risk of pregnancy and sexually transmitted infections. Health-focused interventions utilizing digital and media technology hold significant promise among tribal communities, as they have the capacity to eliminate geography-based barriers. Utilizing a sample of 210 self-identified AI/AN students attending tribal colleges, this study identified the most effective technologies and intervention strategies, as well as health seeking patterns and preferences, which may impact implementation and sustainable use in tribal settings. The use of technology was both diverse and pervasive among AI/AN young adults, mirroring or exceeding patterns of young adults from the broader population. These data suggest that technology-based interventions may effectively deliver information, resources, and behavior change tools to AI/AN young adults, particularly when reflecting their unique worldviews and social contexts

There\u27s an app for that: the ways young adults access digital information

Despite the popular use of smartphones and mobile applications (apps) and their potential impacts in the near future, only scant academic attention has been paid to mobile apps, especially in respect to the gratifications sought from accessing digital information via apps. This exploratory study investigated the relationship between young adults and their use of mobile apps in accessing digital information, particularly in comparison to the current go-to digital information access device, Internet browsers. In addition, this study examined how levels of perceived privacy concern influence digital information use and how the use of digital information access modalities and the level of privacy concern interact in seeking digital information. To examine these relationships, this study conducted an online survey with 201 young adults, and the data were analyzed using a two-way mixed repeated analysis of variance (ANOVA). The independent variables in this analysis were digital access modality (Internet browsers and mobile apps) and perceived personal privacy (high and low). The dependent variable in this study was digital information use, measured in five frequent purposes of accessing digital information: information, communication, convenience, entertainment, and commercial/purchase. This study found significant main effects of digital access modality in using digital information. The results indicate that young adults are likely to use Internet browsers more than mobile apps for gratifying their purposes, except for a convenience purpose for which mobile apps were more likely used. However, the degree of perceived personal privacy was not found to be directly associated with the use of online information. Similarly, the interaction between digital information access modality and perceived privacy toward online information use was not significant across five purposes. In summary, the use of mobile apps was surprisingly large, and the gap between the two digital accessing modalities was not remotely distant. Based on this finding, it can be projected that mobile apps will become a primary device for young adults to access digital information in the near future. Regarding perceived privacy, before concluding the given results, more research should follow to gain a better understanding of the role of perceived privacy in digital information use

Storytelling and social networking as tools for digital and mobile marketing of luxury fashion brands

This research intends to discover what the current strategies in digital marketing that are being carried out by brands in the luxury fashion sector are. It is intended to identify the most relevant aspects in the interaction of brands with their audiences in a digital and mobile environment, for which qualitative techniques have been used, through content analysis and in-depth interviews. We have found that, among others, the principle of "storytelling" is one of the key strategies in digital marketing, this principle is found in video marketing strategies, social media, events and exhibitions open to the public, which seek to interact with public and show its history