Digital Stylometry: Linking Profiles Across Social Networks

There is an ever growing number of users with accounts on multiple social media and networking sites. Consequently, there is increasing interest in matching user accounts and profiles across different social networks in order to create aggregate profiles of users. In this paper, we present models for Digital Stylometry, which is a method for matching users through stylometry inspired techniques. We experimented with linguistic, temporal, and combined temporal-linguistic models for matching user accounts, using standard and novel techniques. Using publicly available data, our best model, a combined temporal-linguistic one, was able to correctly match the accounts of 31% of 5,612 distinct users across Twitter and Facebook.Comment: SocInfo'15, Beijing, China. In proceedings of the 7th International Conference on Social Informatics (SocInfo 2015). Beijing, Chin

The Digital Architectures of Social Media: Comparing Political Campaigning on Facebook, Twitter, Instagram, and Snapchat in the 2016 U.S. Election

The present study argues that political communication on social media is mediated by a platform's digital architecture, defined as the technical protocols that enable, constrain, and shape user behavior in a virtual space. A framework for understanding digital architectures is introduced, and four platforms (Facebook, Twitter, Instagram, and Snapchat) are compared along the typology. Using the 2016 US election as a case, interviews with three Republican digital strategists are combined with social media data to qualify the studyies theoretical claim that a platform's network structure, functionality, algorithmic filtering, and datafication model affect political campaign strategy on social media

Beautiful and damned. Combined effect of content quality and social ties on user engagement

User participation in online communities is driven by the intertwinement of the social network structure with the crowd-generated content that flows along its links. These aspects are rarely explored jointly and at scale. By looking at how users generate and access pictures of varying beauty on Flickr, we investigate how the production of quality impacts the dynamics of online social systems. We develop a deep learning computer vision model to score images according to their aesthetic value and we validate its output through crowdsourcing. By applying it to over 15B Flickr photos, we study for the first time how image beauty is distributed over a large-scale social system. Beautiful images are evenly distributed in the network, although only a small core of people get social recognition for them. To study the impact of exposure to quality on user engagement, we set up matching experiments aimed at detecting causality from observational data. Exposure to beauty is double-edged: following people who produce high-quality content increases one's probability of uploading better photos; however, an excessive imbalance between the quality generated by a user and the user's neighbors leads to a decline in engagement. Our analysis has practical implications for improving link recommender systems.Comment: 13 pages, 12 figures, final version published in IEEE Transactions on Knowledge and Data Engineering (Volume: PP, Issue: 99

Web Data Extraction, Applications and Techniques: A Survey

Web Data Extraction is an important problem that has been studied by means of different scientific tools and in a broad range of applications. Many approaches to extracting data from the Web have been designed to solve specific problems and operate in ad-hoc domains. Other approaches, instead, heavily reuse techniques and algorithms developed in the field of Information Extraction. This survey aims at providing a structured and comprehensive overview of the literature in the field of Web Data Extraction. We provided a simple classification framework in which existing Web Data Extraction applications are grouped into two main classes, namely applications at the Enterprise level and at the Social Web level. At the Enterprise level, Web Data Extraction techniques emerge as a key tool to perform data analysis in Business and Competitive Intelligence systems as well as for business process re-engineering. At the Social Web level, Web Data Extraction techniques allow to gather a large amount of structured data continuously generated and disseminated by Web 2.0, Social Media and Online Social Network users and this offers unprecedented opportunities to analyze human behavior at a very large scale. We discuss also the potential of cross-fertilization, i.e., on the possibility of re-using Web Data Extraction techniques originally designed to work in a given domain, in other domains.Comment: Knowledge-based System

User profiles matching for different social networks based on faces embeddings

It is common practice nowadays to use multiple social networks for different social roles. Although this, these networks assume differences in content type, communications and style of speech. If we intend to understand human behaviour as a key-feature for recommender systems, banking risk assessments or sociological researches, this is better to achieve using a combination of the data from different social media. In this paper, we propose a new approach for user profiles matching across social media based on embeddings of publicly available users' face photos and conduct an experimental study of its efficiency. Our approach is stable to changes in content and style for certain social media.Comment: Submitted to HAIS 2019 conferenc