Electronic data interchange: If A perspective from Taiwan

This study presents findings about perceptions and use of Electronic Data Interchange (EDI) in Taiwan. It was undertaken to help build a framework within which to better understand EDI in a global setting. Findings indicate that there are differences and similarities between perceptions and use of EDI in Taiwan and what we know about EDI use in Western cultures. Possible explanations are offered for these findings. Several research questions arise out of the findings that can guide future research about EDI in a variety of cultures, and sets of propositions for each research question are suggested

Impact of Business-to-Consumer Electronic Commerce Factors on Firm Performance in Taiwan\u27s E-Brokerage Sector

The new economy influences the entire economy, from corporations and governments to society. Business-to-consumer (B2C) electronic commerce (EC) continues to grow despite the burst of the 2000 e-bubble. Dramatic changes in EC and the significance of EC\u27s impact on firm performance are important practical issues. Variations in firm performance (outcome variable) are attributed to organization effect and to industry effect. Thus, a theoretical framework that combines a strategic typology with a resource-based view of the dynamic capabilities perspective can explain the industry and organization effect on firm performance. This non-experimental, correlational (explanatory) and causal-comparative (exploratory) survey and secondary data research design is the first to investigate the relationships among organizational characteristics (firm size and web age), CEO commitment to EC, strategy types, website design, and IT system integration capabilities on the performance of Taiwan\u27s e-brokerage firms. In this study, integrating factors of strategic types as an industry effect, CEO commitment to EC as a firm resource and website design and IT system integration as EC capabilities provided a better explanation of the performance of Taiwan\u27s e-brokerage firms. Findings indicated that strategy types showed no significant differences on the level of firm performance (online sales and market share). Another finding suggested that website design of catalog application and web age were significant contributors the to the online annual sales growth rate. In addition, CEO commitment to EC, website design of catalog application, IT system integration capabilities, and web age were significant explanatory factors of the online annual market share growth rate. Top managers of e-brokers in Taiwan must have the ability to do all things well in order to succeed in the rapidly-changing EC environment. EC firms can no longer benefit from first-mover advantage which contributes negatively to firm performance. At the same time, they need to emphasize and invest firm resources into EC and bundle and leverage EC (website design capabilities) as a way to create value for customers, build a sustainable competitive advantage, and gain superior performance over competitors

Customer Relationship Management (CRM): A Comparative Study between U.S.A. and Spain

This paper surveys the marketing executives of the top companies in Spain with more than 100 million euros on net sales and reports the status of Customer Relationship Management (CRM) solutions in their companies. The results are compared with the U.S.A. status reported by a previous study developed by InformationWeek Research in 2000 with a sample based on Fortune 500. One hundred and thirty-six companies participated in this study. The data provides insights into the strengths and weaknesses of the CRM in Spain in comparison with USA. Some viable actions are recommended to improve the usage of CRM and to reshape the future of these systems

Developing the Information Industry in Taiwan: Entrepreneurial State, Guerrilla Capitalists, and Accommodative Technologists

In sum, the contours of Taiwan\u27s high-technology development have been shaped by a dynamic trio of entrepreneurial state, guerrilla capitalists, and accommodative technologists. The first section discusses the linkages between Taiwan\u27s IT development and its previous development strategies. The second sections reviews the key policies of Taiwan\u27s IT strategy. The third section examines the major institutions responsible for promoting IT in Taiwan. This paper concludes with a summary of the political economy of Taiwanese success in high-tech industries in light of relevant theories

Measuring Enterprise Resource Planning (ERP) Systems Effectiveness in Indonesia

Refining DeLone and McLean’s (D&M) information system model and technology-organisation-environment (TOE) framework, this research identifies the prominent factors that determine ERP system success. Hypotheses are also drawn based on supporting theories to evaluate the causal relationship between the success determinants. The level of achievement is measured by system quality, information quality, service quality, external quality and top management support, which intermediated by perceived usefulness and user satisfaction towards business benefits. To provide empirical evidence, 86 valid samples out of 156 were collected using a web survey that targeted ERP users in Indonesia. Furthermore, Partial Least Squares–Structural Equation Modelling (PLS-SEM) algorithm were applied to check the proposed hypotheses. The results suggest system quality, information quality and service quality significantly affect user satisfaction, whereas they moderately impact on perceived usefulness. Interestingly, external pressures were reported as being the biggest influence on user satisfaction and positively impacted on perceived usefulness. Despite being fairly predictive to perceived usefulness, top management support along with general perceptual factors ultimately promote system success by elevating business benefits

The Characteristics of Sino-Taiwanese Joint Ventures in the People's Republic of China

The main objective of this thesis is to shed light on the characteristics and performance of Sino-Taiwanese joint ventures (JVs) in the People's Republic of China and in particular to investigate the role played by guanxi (interpersonal relationships) in their formation and in the way they function. The research shows that guanxi enhances the effectiveness of Taiwanese joint venture partners by overcoming unanticipated external environmental factors and enabling them to deal with the complex internal managerial issues associated with the Chinese market. The different political and economic relations between Taiwan and China make the joint venture entry strategy attractive to Taiwanese investors. Taiwanese investors share similar cultural identity and speak the same dialect as much of Mainland China. The literature on international joint venture formation is reviewed and compared business made between western style networking and guanxi relationships in Chinese business communities. The impact of cultural similarity on partner selection has been added in this study of Sino-Taiwanese Ns, which therefore provides a new strategic perspective. A triangulation research method is employed to provide a systematic analysis. In particular, a first set of interviews identified the possible variables in JV development and established important contacts in China, to assist in carrying out a second questionnaire survey. A further round of interviews confirmed the validity of the findings. A strong positive correlation was found between firms' cooperative strategies and the uncertainties of the Chinese business environment. This has demonstrably influenced Taiwanese investors' decision to collaborate with Chinese firms in joint ventures. The interview evidence clearly shows the importance of guanxi at different stages of JV formation and development. The thesis concludes that the effective use of guanxi has enhanced Taiwanese investors' effectiveness within the highly uncertain business environment of China

The electronics manufacturing sector of Hong Kong and Taiwan : a firm level comparision and its policy implications

Thesis (M.S.)--Massachusetts Institute of Technology, Dept. of Civil and Environmental Engineering, 1997.Includes bibliographical references (leaves 116-118).by Kheng Leong Cheah.M.S

Marketing information systems: An integrative view

Information is a basic resource for the decision making. For this, the organizations use information systems which give this basic resource. An information system is a means through which data flow inside a company, from a worker or department to other workers or departments. This may occur everywhere, from the organizations`s internal communication to computerized systems that generate periodical reports for varied users.In the present work, we center on the information systems from a marketing perspective. The methodology of this paper is based on a qualitative research approach. This article reviews relevant marketing information system models presented historically in the academic literature. The information systems most commonly examined are the Marketing Information System (MIS) and the Marketing Decision Support System (MDSS). We have observed that there is some confusion in the literature regarding these information systems. Hence, we have aimed to give an integrative viewpoint and we have proposed a hybrid and global systemLa información es un recurso imprescindible en la toma de decisiones de las organizaciones. Por ello, las organizaciones recurren a sistemas de información que les provean de este recurso básico. Un sistema de información es un medio por el que fluyen datos en una organización, desde un trabajador o departamento hasta otros trabajadores o departamentos. Esto puede ocurrir desde la comunicación interna de la organización hasta los sistemas informatizados que generan informes periódicos para distintos usuarios. En el presente trabajo, nos centramos en los sistemas de información desde la perspectiva de marketing. Se ha llevado a cabo un enfoque de estudio cualitativo, realizando una revisión de los modelos más relevantes presentados históricamente en la literatura académica respecto a los sistemas de información de marketing. Los sistemas más comunes son el Sistema de Información de Marketing (SIM) y el Sistema de Apoyo a las Decisiones de Marketing (SADM). Hemos observado que existe una cierta confusión en la literatura respecto a estos sistemas de información. Así, hemos tratado de aportar una visión integradora de los distintos puntos de vista existentes, proponiendo un sistema híbrido y global

The value chain in the Asian online gaming industry: a case study of Taiwan

This research examines the changing nature of the Asian online gaming industry and the position of Taiwan in the regional market. The evidence used was gathered through fieldwork conducted in Taiwan, Beijing and Shanghai from January to October in 2007. Firstly, it explores the situation from the perspective of political economy in order to understand the process of commodification, including production, marketing and distribution. The research establishes that the game industry operates within a highly competitive market requiring substantial investments. Since game production requires complex technological skills, there is a high capital cost, and the process is very time consuming. Today's online gaining business has segmented into different sectors with varying roles, i.e. developer, publisher, distributor and operator, controlled by different players in the business. The research shows that Asian game firms seek vertical synergies by expanding complex collaborative networks of production, marketing and operation in order to minimize costs and maximize profits. This implies that an international value chain has been established within the regional economy due to that the capacity of modern East Asian cities to accelerate the integration of the online gaming industry into regional economic activity. Secondly, online gaming overall is a popular form of interactive entertainment in the intra-Asian market. The key theories used to understand digital games are debated between narratology and ludology. However, neither is capable of providing an explanation for the Asian gaming culture. On further examination, certain types of game genres, 'wuxia' and 'cute' games, are found to have a particular appeal for Asian users. The wuxia genre is exclusively circulated in the greater Chinese cultural arena. The 'cute' game originates from the protagonists and themes of Japanese video games. This genre is well accepted by Asian users living in urban environments, and has become a force to unite city gainers in different Asian countries. Lastly, the thesis explores the unique position of Taiwan's game industry, which has been transformed from a test-bed for games aimed at the Chinese market into an intermediary between China and the rest of the world. Before 2002, Taiwan was regarded as a springboard for foreign firms wishing to enter the big Chinese market. Now, China's game industry has emerged and Chinese games have been exported to other Asian countries. Currently Taiwan is the biggest export market. The sophisticated features of the Taiwanese market mean that it can act as a stepping stone for Chinese game firms wishing to expand into wider regional and global markets