Customized Internet News Services Based on Customer Profiles

The rapid propagation of the Internet and information technologies has changed the nature of many industries through easy collection, analysis, and sharing of information. Rapid response and product customization are major concerns in their marketing and strategic planning. This is particularly significant in the industries that offer digital contents to their clients, such as consulting and news services. In this paper, a news recommendation system that allows a news service provider to analyze its customer profile and then produce customized news services is developed. An empirical study using actual news provided by the China Times shows that the recommendation system outperforms the traditional headline news compiled by the news editor in both objective performance indices and customer satisfaction

The Assistive Multi-Armed Bandit

Learning preferences implicit in the choices humans make is a well studied problem in both economics and computer science. However, most work makes the assumption that humans are acting (noisily) optimally with respect to their preferences. Such approaches can fail when people are themselves learning about what they want. In this work, we introduce the assistive multi-armed bandit, where a robot assists a human playing a bandit task to maximize cumulative reward. In this problem, the human does not know the reward function but can learn it through the rewards received from arm pulls; the robot only observes which arms the human pulls but not the reward associated with each pull. We offer sufficient and necessary conditions for successfully assisting the human in this framework. Surprisingly, better human performance in isolation does not necessarily lead to better performance when assisted by the robot: a human policy can do better by effectively communicating its observed rewards to the robot. We conduct proof-of-concept experiments that support these results. We see this work as contributing towards a theory behind algorithms for human-robot interaction.Comment: Accepted to HRI 201

Intelligent Agents for Retrieving Chinese Web Financial News

As the popularity of World Wide Web increases, many newspapers expand their services by providing news information on the Web in order to be competitive and increase benefit. The Web provides real time dissemination of financial news to investors. However, most investors find it difficult to search for the financial information of interest from the huge Web information space. Most of the commercial search engines are not user friendly and do not provide any tailor-made intelligent agents to search for relevant Web documents on behalf of users. Users have to exert a lot of effort to submit an appropriate query to obtain the information they want. Intelligent agents that learn user preferences and monitor the postings of Web information providers are desired. In this paper, we present an intelligent agent that utilizes user profiles and user feedback to search for the Chinese Web financial news articles on behalf of users. A Chinese indexing component is developed to index the continuously fetched Chinese financial news articles. User profiles capture the basic knowledge of user preferences based on the sources of news articles, the regions of the news reported, categories of industries related, the listed companies, and user specified keywords. User feedback captures the semantics of the user rated news articles. The search engine will rank the top 20 news articles that users are most interested in based on these inputs. Experiments were conducted to measure the performance of the agents based on the inputs from user profile and user feedback

Personalized Knowledge Service Based on Smart Cell-Phone Usage: A Conceptual Framework

Smart cell-phones include many advanced applications and services, which allow their users to achieve various useful goals. However, many users face difficulties when upgrading their cell-phones devices to more advanced ones, partially because their applications include more complex patterns of use for achieving the users’ goals. We present a conceptual framework that aims to help overcoming usage barrier by providing smart cell-phones’ users a personalized knowledge service. The framework is based on the utilization of task models and on the tracking and analyzing the usage of the applications included in the smart cell-phone that enable to construct users’ stereotypes and suggest personalized help according to their usage patterns. It is assumed that the system monitors the usage patterns of the user, thus enabling dynamic update of his/her belonging to a stereotype. The user can override the suggestions and navigate independently in order to find the required knowledge

An angle-based interest model for text recommendation

Building an interest model is the key to realize personalized text recommendation. Previous interest models neglect the fact that a user may have multiple angles of interests. Different angles of interest provide different requests and criteria for text recommendation. This paper proposes an interest model that consists of two kinds of angles: persistence and pattern, which can be combined to form complex angles. The model uses a new method to represent the long-term interest and the short-term interest, and distinguishes the interest on object and the interest on the link structure of objects. Experiments with news-scale text data show that the interest on object and the interest on link structure have real requirements, and it is effective to recommend texts according to the angles

A Framework for Personalized Content Recommendations to Support Informal Learning in Massively Diverse Information WIKIS

Personalization has proved to achieve better learning outcomes by adapting to specific learners’ needs, interests, and/or preferences. Traditionally, most personalized learning software systems focused on formal learning. However, learning personalization is not only desirable for formal learning, it is also required for informal learning, which is self-directed, does not follow a specified curriculum, and does not lead to formal qualifications. Wikis among other informal learning platforms are found to attract an increasing attention for informal learning, especially Wikipedia. The nature of wikis enables learners to freely navigate the learning environment and independently construct knowledge without being forced to follow a predefined learning path in accordance with the constructivist learning theory. Nevertheless, navigation on information wikis suffer from several limitations. To support informal learning on Wikipedia and similar environments, it is important to provide easy and fast access to relevant content. Recommendation systems (RSs) have long been used to effectively provide useful recommendations in different technology enhanced learning (TEL) contexts. However, the massive diversity of unstructured content as well as user base on such information oriented websites poses major challenges when designing recommendation models for similar environments. In addition to these challenges, evaluation of TEL recommender systems for informal learning is rather a challenging activity due to the inherent difficulty in measuring the impact of recommendations on informal learning with the absence of formal assessment and commonly used learning analytics. In this research, a personalized content recommendation framework (PCRF) for information wikis as well as an evaluation framework that can be used to evaluate the impact of personalized content recommendations on informal learning from wikis are proposed. The presented recommendation framework models learners’ interests by continuously extrapolating topical navigation graphs from learners’ free navigation and applying graph structural analysis algorithms to extract interesting topics for individual users. Then, it integrates learners’ interest models with fuzzy thesauri for personalized content recommendations. Our evaluation approach encompasses two main activities. First, the impact of personalized recommendations on informal learning is evaluated by assessing conceptual knowledge in users’ feedback. Second, web analytics data is analyzed to get an insight into users’ progress and focus throughout the test session. Our evaluation revealed that PCRF generates highly relevant recommendations that are adaptive to changes in user’s interest using the HARD model with rank-based mean average precision (MAP@k) scores ranging between 100% and 86.4%. In addition, evaluation of informal learning revealed that users who used Wikipedia with personalized support could achieve higher scores on conceptual knowledge assessment with average score of 14.9 compared to 10.0 for the students who used the encyclopedia without any recommendations. The analysis of web analytics data show that users who used Wikipedia with personalized recommendations visited larger number of relevant pages compared to the control group, 644 vs 226 respectively. In addition, they were also able to make use of a larger number of concepts and were able to make comparisons and state relations between concepts

Adaptive intelligent personalised learning (AIPL) environment

As individuals the ideal learning scenario would be a learning environment tailored just for how we like to learn, personalised to our requirements. This has previously been almost inconceivable given the complexities of learning, the constraints within the environments in which we teach, and the need for global repositories of knowledge to facilitate this process. Whilst it is still not necessarily achievable in its full sense this research project represents a path towards this ideal.In this thesis, findings from research into the development of a model (the Adaptive Intelligent Personalised Learning (AIPL)), the creation of a prototype implementation of a system designed around this model (the AIPL environment) and the construction of a suite of intelligent algorithms (Personalised Adaptive Filtering System (PAFS)) for personalised learning are presented and evaluated. A mixed methods approach is used in the evaluation of the AIPL environment. The AIPL model is built on the premise of an ideal system being one which does not just consider the individual but also considers groupings of likeminded individuals and their power to influence learner choice. The results show that: (1) There is a positive correlation for using group-learning-paradigms. (2) Using personalisation as a learning aid can help to facilitate individual learning and encourage learning on-line. (3) Using learning styles as a way of identifying and categorising the individuals can improve their on-line learning experience. (4) Using Adaptive Information Retrieval techniques linked to group-learning-paradigms can reduce and improve the problem of mis-matching. A number of approaches for further work to extend and expand upon the work presented are highlighted at the end of the Thesis