USE OF WEB 2.0 TECHNOLOGY TO ENHANCE CUSTOMER RELATIONSHIPS

The broadening of Web 2.0 offerings opens up new opportunities and challenges to improve customer relationships. Customers can have an active voice, but this voice has to be carefully managed so as to create a lively dialog between customers and the company and to produce ultimately a win-win relationship. The panel discusses opportunities and challenges and shares experiences

Performance Evaluation of Port Logistics Informatization Construction: A Case Study from China

Global economic integration has accelerated frequency of trade between different countries and promoted logistics industry to quickly become another development highland. Facts have proved that logistics has been separated from production and circulation as an independent link, driven by existing technology and demand, and with its characteristics and needs of the times, logistics has formed a strong professional field. At the same time, it can also independently undertake corresponding brokerage business activities in trade exchanges. To better understand the role of port and logistics in trade, it is particularly necessary to study port logistics informatization. Considering efficiency of input and output, more attention should be paid to performance evaluation of port logistics informatization construction. Based on analysis of port logistics informatization development, evaluation index system and DEA evaluation model which can represent performance of port logistics informatization were constructed. 17 listed ports in China were taken as examples for empirical study, and suggestions for development of port logistics informatization are put forward. Results show that among 17 ports, only Tangshan port, Shenzhen port, Yantian port and Chongqing port have a technical efficiency value of 1, while the other 13 ports have a certain degree of redundancy in technical efficiency value of information input, indicating that development and construction of port logistics informatization has a very important impact on port logistics income. Efficiency value of average annual net profit indicates that the port has redundant investment in information construction, which means that construction of port logistics informatization can not only blindly pay attention to informatization input, and that shortage of informatization output will be affected by other factors to a certain extent. The more investment in informatization construction is not the better, and different ports are affected by different types of factors. Therefore, it is necessary to combine actual development status of ports and to apply right medicine to avoid insufficiency or redundancy of port input, to realize optimal investment strategy for informatization construction of port logistics. Through this study, it is expected to achieve the purpose of systematically sorting out, concluding and expanding relevant theories of port logistics informatization construction, clarifying management problems that need to be solved, indicating methods for promotion of informatization construction, and providing new ideas and reference basis for reform, transformation and upgrading of port enterprises

The seventeen theoretical constructs of information searching and information retrieval

In this article, we identify, compare, and contrast theoretical constructs for the fields of information searching and information retrieval to emphasize the uniqueness of and synergy between the fields. Theoretical constructs are the foundational elements that underpin a field's core theories, models, assumptions, methodologies, and evaluation metrics. We provide a framework to compare and contrast the theoretical constructs in the fields of information searching and information retrieval using intellectual perspective and theoretical orientation . The intellectual perspectives are information searching , information retrieval , and cross-cutting ; and the theoretical orientations are information , people , and technology . Using this framework, we identify 17 significant constructs in these fields contrasting the differences and comparing the similarities. We discuss the impact of the interplay among these constructs for moving research forward within both fields. Although there is tension between the fields due to contradictory constructs, an examination shows a trend toward convergence. We discuss the implications for future research within the information searching and information retrieval fields.Peer Reviewedhttp://deepblue.lib.umich.edu/bitstream/2027.42/77538/1/21358_ftp.pd

Measuring the effectiveness of information systems

Measuring the effectiveness of information systems (IS) is an issue that has generated debate and research among academics and practitioners. This thesis consolidates the numerous and various approaches to measuring IS effectiveness into six general schools of thought: user satisfaction, system usage, performance/usefulness, productivity, value analysis and cost-benefit analysis. It then presents a model for examining the various linkages that exist among the IS effectiveness measues. These linkages include: user satisfaction and system usage, system usage and performance, performance and productivity, and productivity and cost justification. This research provides a user a summary of the IS effectiveness literature of the past two decades and a consolidated reference for measuring the effectiveness of information systems.http://archive.org/details/measuringeffecti1094530950Lieutenant, United States NavyApproved for public release; distribution is unlimited

Developing a data and knowledge management approach for Integrated vehicle health management.

Skaf, Zakwan - Associate SupervisorIn Integrated Vehicle Management (IVHM), research and engineering activities are conducted that generate large amounts of data and content. These activities include simulations, observations, derivation, experiments and referencing. However, IVHM still faces a range of data- and Knowledge Management (KM) challenges ranging from data accuracy to long-term availability for prognostic and diagnostic health management. IHVM is data-centric and therefore requires a robust data life cycle management to supports its data- and Knowledge Management activities. An understanding of the concept of KM is fundamental to addressing the IVHM data and knowledge management issues. In this regard, this thesis contextualises ‘Knowledge Management’ for IVHM by attempting to resolve the intellectual paradox that has characterised it over the years. It discusses the origins of Knowledge Management as a discipline and addresses its historical inconsistencies. This review of KM and its origins serves as a scoping study guiding a systematic review of data life cycle models. It reviews relevant standards and their role in the data life cycle. Guided by the V-Model, a Data Life Cycle Model is developed as a result and validated using a multi-technique approach combining peer review and expert insights obtained through a purposive survey. The model is then applied to IVHM centre Knowledge Management System development (KMS). The outcome includes an improved requirements gathering process and a solid foundation for resolving IVHM data and Knowledge Management challenges.PhD in Transport System