8,990 research outputs found
Automatic domain ontology extraction for context-sensitive opinion mining
Automated analysis of the sentiments presented in online consumer feedbacks can facilitate both organizations’ business strategy development and individual consumers’ comparison shopping. Nevertheless, existing opinion mining methods either adopt a context-free sentiment classification approach or rely on a large number of manually annotated training examples to perform context sensitive sentiment classification. Guided by the design science research methodology, we illustrate the design, development, and evaluation of a novel fuzzy domain ontology based contextsensitive opinion mining system. Our novel ontology extraction mechanism underpinned by a variant of Kullback-Leibler divergence can automatically acquire contextual sentiment knowledge across various product domains to improve the sentiment analysis processes. Evaluated based on a benchmark dataset and real consumer reviews collected from Amazon.com, our system shows remarkable performance improvement over the context-free baseline
Research Directions, Challenges and Issues in Opinion Mining
Rapid growth of Internet and availability of user reviews on the web for any product has provided a need for an effective system to analyze the web reviews. Such reviews are useful to some extent, promising both the customers and product manufacturers. For any popular product, the number of reviews can be in hundreds or even thousands. This creates difficulty for a customer to analyze them and make important decisions on whether to purchase the product or to not. Mining such product reviews or opinions is termed as opinion mining which is broadly classified into two main categories namely facts and opinions. Though there are several approaches for opinion mining, there remains a challenge to decide on the recommendation provided by the system. In this paper, we analyze the basics of opinion mining, challenges, pros & cons of past opinion mining systems and provide some directions for the future research work, focusing on the challenges and issues
Deriving the Pricing Power of Product Features by Mining Consumer Reviews
The increasing pervasiveness of the Internet has dramatically changed
the way that consumers shop for goods. Consumer-generated product
reviews have become a valuable source of information for customers, who
read the reviews and decide whether to buy the product based on the
information provided. In this paper, we use techniques that decompose
the reviews into segments that evaluate the individual characteristics
of a product (e.g., image quality and battery life for a digital
camera). Then, as a major contribution of this paper, we adapt methods
from the econometrics literature, specifically the hedonic regression
concept, to estimate: (a) the weight that customers place on each
individual product feature, (b) the implicit evaluation score that
customers assign to each feature, and (c) how these evaluations affect
the revenue for a given product. Towards this goal, we develop a novel
hybrid technique combining text mining and econometrics that models
consumer product reviews as elements in a tensor product of feature and
evaluation spaces. We then impute the quantitative impact of consumer
reviews on product demand as a linear functional from this tensor
product space. We demonstrate how to use a low-dimension approximation
of this functional to significantly reduce the number of model
parameters, while still providing good experimental results. We evaluate
our technique using a data set from Amazon.com consisting of sales data
and the related consumer reviews posted over a 15-month period for 242
products. Our experimental evaluation shows that we can extract
actionable business intelligence from the data and better understand the
customer preferences and actions. We also show that the textual portion
of the reviews can improve product sales prediction compared to a
baseline technique that simply relies on numeric data
Implicit Sentiment Identification using Aspect based Opinion Mining
Opinion mining or sentiment analysis is the computational study of opinions or emotions towards aspects or things. The aspects are nothing but attributes or components of the individuals, events, topics, products and organizations. Opinion mining has been an active research area in Web mining and Natural Language Processing (NLP) in recent years. With the explosive growth of E-commerce, there are millions of product options available and people tend to review the viewpoint of others before buying a product. An aspect-based opinion mining approach helps in analyzing opinions about product features and attributes. This project is based on extracting aspects and related customer sentiments on tourism domain. This offers an approach to discover consumer preferences about tourism products and services using statistical opinion mining. The proposed system tries to extract both explicit aspects as well as implicit aspects from customer reviews. It thus increases the sentiment orientation of opinion. Most of the researches were based on explicit opinions of customers. This system tries to retrieve implicit sentiments. Due to the growing availability of unstructured reviews, the proposed system gives a summarized form of the information that is obtained from the reviews in order to furnish customers with pin point or crisp results.
DOI: 10.17762/ijritcc2321-8169.16049
A study on text-score disagreement in online reviews
In this paper, we focus on online reviews and employ artificial intelligence
tools, taken from the cognitive computing field, to help understanding the
relationships between the textual part of the review and the assigned numerical
score. We move from the intuitions that 1) a set of textual reviews expressing
different sentiments may feature the same score (and vice-versa); and 2)
detecting and analyzing the mismatches between the review content and the
actual score may benefit both service providers and consumers, by highlighting
specific factors of satisfaction (and dissatisfaction) in texts.
To prove the intuitions, we adopt sentiment analysis techniques and we
concentrate on hotel reviews, to find polarity mismatches therein. In
particular, we first train a text classifier with a set of annotated hotel
reviews, taken from the Booking website. Then, we analyze a large dataset, with
around 160k hotel reviews collected from Tripadvisor, with the aim of detecting
a polarity mismatch, indicating if the textual content of the review is in
line, or not, with the associated score.
Using well established artificial intelligence techniques and analyzing in
depth the reviews featuring a mismatch between the text polarity and the score,
we find that -on a scale of five stars- those reviews ranked with middle scores
include a mixture of positive and negative aspects.
The approach proposed here, beside acting as a polarity detector, provides an
effective selection of reviews -on an initial very large dataset- that may
allow both consumers and providers to focus directly on the review subset
featuring a text/score disagreement, which conveniently convey to the user a
summary of positive and negative features of the review target.Comment: This is the accepted version of the paper. The final version will be
published in the Journal of Cognitive Computation, available at Springer via
http://dx.doi.org/10.1007/s12559-017-9496-
Extracting Product Features from Online Consumer Reviews
Along with the exponential growth of user-generated content online comes the need of making sense of such content. Online consumer review is one type of user-generated content that has been more important. Thus, there is a demand for uncovering hidden patterns, unknown relationships and other useful information. The focal problem of this research is product feature extraction. Few existing studies has looked into detailed categorization of review features and explored how to adjust extraction methods by taking account of the characteristics of different categories of features. This paper begins with the introduction of a new scheme of feature classification and then introduces new extraction methods for each type of features separately. These methods were design to not only recognize new features but also filter irrelevant features. The experimental results show that our proposed methods outperform the state-of-the-art techniques
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