187 research outputs found

    Information and Technology’s role and digital transformation challenges: a systematic literature review

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    With the emergence and maturity of digital technologies (e.g., social networks, mobile telephony, big data, artificial intelligence), companies in virtually every segment are pursuing a range of initiatives to leverage their benefits. Given the increased competition from globalization and greater importance of customer focus, companies are being pressured to become digital ahead of others to survive and gain a competitive advantage. Going through such a change requires transforming the way the company sees its value proposition, its processes, the profile of its clients and its economic sustainability. Moreover, the functions of the information technology department and their leadership are being questioned. From a systematic examination of the literature, this paper presents an overview about Bimodal IT, the participation of IT in digital transformation and the hurdles of such a change

    The Role of Chief Digital Officers

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    Evaluating the Impact of the Chief Digital Officer on Firm Performance

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    Leadership Competencies for Digital Transformation : Evidence from Multiple Cases

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    Digital transformation (DT) is disrupting industrial organizations, which require significant changes in their properties to remain competitive. This calls for strong leadership to drive this transformation. However, what leadership competencies are required to lead DT impactfully is unclear. Therefore, we seek to identify the key leadership competencies by employing a qualitative, grounded theory approach. By conducting interviews of ten DT experts from two hardcore industrial organizations, we highlight five key leadership competencies that industrial organizations need to develop in their leaders: digital vision, digital knowledge, failing fast, empowerment, and managing diverse teams. The results of this study will help industrial organizations to strategically prepare their leadership for the requirements of DT.©2020 Springer. This is a post-peer-review, pre-copyedit version of an article published in Advances in Human Factors, Business Management and Leadership: Proceedings of the AHFE 2020 Virtual Conferences on Human Factors, Business Management and Society, and Human Factors in Management and Leadership, July 16-20, 2020, USA. The final authenticated version is available online at: http://dx.doi.org/0.1007/978-3-030-50791-6_11.fi=vertaisarvioitu|en=peerReviewed

    Feature Analysis of the “Customer Relationship Management” Systems for Higher Education Institutions

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    [EN] Universities, business schools and other higher education institutions all over the world are experiencing deep changes in the way they work and interrelate with their ‘clients’, i.e. students and their relatives, alumni and donors, faculty and staff members, because these constituents are demanding more attention through different channels as well as immediate response and service. Technology - materialized in the form of Customer Relationship Management (CRM) systems - is the great promise for solving these demands. This article summarizes the features a CRM system should possess to make educational institutions thrive in the current digital era, and points out the future trends on this topic. The final objective is neither an analysis of the applications available on the market nor a selection guide, but a recommendation for the end users to utilize a CRM system when considering achieving some of the business needs implied in the features available on these CRMs.De Juan-Jordán, H.; Guijarro-García, M.; Hernandez Gadea, J. (2018). Feature Analysis of the “Customer Relationship Management” Systems for Higher Education Institutions. Multidisciplinary Journal for Education, Social and Technological Sciences. 5(1):30-43. doi:10.4995/muse.2018.9232SWORD30435

    Generating Public Trust through Digital Government Transformation

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    Public trust has been acknowledged widely as an essential element in the success of public policy implementation. However, studies showed that it has declined over the years. To overcome this, the government could improve the public trust by leveraging the transparency through the use of digital technology. On the other hand, while research interest on digital transformation in government sector has been growing, studies related with public trust are scarce. Accordingly, this research-in-progress aims to investigate on how the public trust can be generated through digital government transformation (DGT). The proposed model have been drawn from IT business value model (Melville et al. 2004) and digital capability pillars (Peppard 2018) complemented with the cognitive theory of trust (Hill and O\u27Hara 2006). The research will contribute to the knowledge in the field of DGT related with public trust and as an input for government in generating public trust through DGT

    Business Analytics (BA) - powered transformation for environmental and social sustainability in organisations: A dynamic capabilities perspective

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    The impetus to address issues of global warming, pollution, and social inclusiveness continues to grow, forcing organisations to focus on their environmental and social sustainability. The sustainability imperative has a direct impact on how organisations operate and define their competitive advantage, this study will provide insights into the BA-powered capabilities leveraged by organisations to achieve their sustainability goals. Previous studies have explored the role of big data analytics capabilities in strengthening dynamic capabilities (DC), and the positive relationship between DC, environmental, social, and economic sustainability, yet have neglected to analyze the BA-powered capabilities that transform organisations for sustainability. This study examines how BA can facilitate the development of socio-technical capabilities to enable organisations to adapt, reconfigure and transform their internal processes to achieve sustainability and understand capabilities required to (i) unlock sustainability-related insights from analytics, and (ii) transform insights into value-creating activities that help attain sustainability goals within organisations

    Bira Beach Tourism Governance Through Digital Marketing Communication Strategies

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    This research delves into the role and implications of digital marketing communication strategies in the tourism governance of Bira Beach. Bira Beach, renowned for its pristine coastal beauty, has witnessed fluctuating tourism trends over the years. Ensuring sustainable tourism development, which balances economic benefits, environmental protection, and socio-cultural integration, necessitates effective governance mechanisms. Digital marketing communication strategies have emerged as instrumental in shaping this governance. Through a qualitative approach encompassing interviews, surveys, and digital data analytics, this study explores (1) the existing digital communication practices in promoting Bira Beach, (2) stakeholders' perceptions about the effectiveness of these practices, and (3) the influence of these strategies on tourism governance frameworks and decisions. Preliminary findings suggest that well-structured digital communication campaigns can enhance stakeholder participation, foster transparent decision-making, and drive sustainable tourism policies. However, certain challenges like digital literacy, infrastructural constraints, and authenticity concerns have been identified. The research emphasizes the need for a cohesive strategy that integrates technology, local community insights, and environmental considerations for robust tourism governance at Bira Beach. This study contributes to the growing body of knowledge on the intertwining realms of digital marketing and tourism governance, offering insights for policy-makers, tourism planners, and marketers

    Championing Digital Innovation Success: The Role of CDOs

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    The disruptive nature of digital innovation has led incumbent organizations to face enormous challenges and pressure. To address the fundamentally new nature of digital innovations, incumbents have established new managerial roles, such as Chief Digital Officers (CDOs), to champion innovation. We explore the role these innovation champions play for digital innovation success and argue that internal reorganization and the sourcing of external knowledge constitute important mechanisms through which CDOs might contribute to organizations’ digital innovation success. We will empirically test our proposed research model using longitudinal data on the world’s largest companies. Our study is expected to contribute to literature on knowledge recombination and innovation management by examining how innovation champions at the C-level use internal reorganization and sourcing of external knowledge to enhance digital innovation success
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