24 research outputs found

    Keunggulan dari E-Bisnis di Pasar Global

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    As the effect of phenomenal technology there is a significant correlation between communication technology and information technology which supports the spread of information web locally, regionally and globally such as internet world wide web, electronic mail, electronic shopping, electronic education, electronic meeting and electronic banking which are all the parts of electronic business activities known as electronic business. In fact , electronic business is the main business process such as in internet use and digital technology as the direct communication which are arranged transformatively and are able to provide values and advantages for the business world

    Keunggulan Dari E-Bisnis Di Pasar Global

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    As the effect of phenomenal technology there is a significant correlation between communication technology and information technology which supports the spread of information web locally, regionally and globally such as internet world wide web, electronic mail, electronic shopping, electronic education, electronic meeting and electronic banking which are all the parts of electronic business activities known as electronic business. In fact , electronic business is the main business process such as in internet use and digital technology as the direct communication which are arranged transformatively and are able to provide values and advantages for the business world

    Modeling Business Negotiations for Electronic Commerce

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    E-commerce "localizes global markets" by opening remote markets to retail and to small companies. Newly developed E-commerce tools allow individual and organizational buyers to search for suppliers anywhere and make deals electronically. We propose a software agent that interacts with a buyer and elicits information about the criteria, preferences, and limitations, and that conducts business negotiation on behalf of the buyer. The agent has been implemented and tested in Negoplan, a software system that supports the simulation of decision processes. Results of several negotiation simulations are presented

    Strategic Approach in Social Media Marketing and a Study on Successful Facebook Cases

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    Development of internet and social media has led to significant changes in marketing. Companies are now making serious efforts to integrate social media into their marketing strategies. In order to be successful in these efforts, marketing experts need to think strategically, integrate social media campaigns into their marketing plans and use the right tools in the right way. They should also evaluate the campaign performance and its effect on business performance. The aim of this study is to define the strategic approach adopted by the companies and to explore how companies structure and measure their campaigns. Within the scope of the study, first literature review is made and then 20 successful Facebook campaigns are selected and analyzed through content analysis. The result of the analysis show that companies studied used megaphone strategy (by informing consumers through pages, ads and videos) and magnet strategy (by creating an environment for interaction through applications, surveys and competitions), but they did not use monitor strategy (following customers interaction with one another). Regarding how the campaigns were structured, it is found that half of them aimed to give new information and 20% were supported in offline platforms. The most preferred tool was the Facebook page, Facebook ads were more popular when compared to Facebook videos and the usage rate for surveys, competitions and applications were low. It is also found that like rate and participation rate were the two basic criteria companies used to measure the campaign performance but as the data provided by the companies was limited, it was not possible to comment on the general strategic approach they adopted

    Cyber commerce for libraries

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    This paper discusses about the e-commerce, how E-commerce is influencing the structure of business dealings and supply chains. and it also discusses about web advertising. It gives an account of how e – commerce works in Libraries such as book stores . Amazon.com is an online book store offering a wide range of books at prices that are lower than those at retail book stores. The selected book can be ordered through the online order form. Payment can be made through credit card or when the books are delivered. It also discusses about the electronic payment system and the level of e-commerce in Indi

    Electronic commerce and networked libraries

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    This paper discusses about e-commerce, its origin, how networked libraries plays its role in e-commerce and its applications like electronic payment system through e-cash, cyber cash, smart cards etc. And what all are the problems in electronic payment systems, in India how e-commerce works and problems in Indian context etc

    A MODEL FOR PEFORMANCE EVALUATION OF INTERACTIVE SYSTEMS

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    We describe a quantitative model for the performance evaluation of interactive computer systems. The approach involves the development of an "interaction graph" or state transition diagram to describe the user-machine interaction. Given numerical data on transition times and probabilities, the model can be used to perform sensitivity analyses of changes in system parameters and user behavior. To illustrate the model, we use empirical data from field and laboratory experiments designed to compare a prototype natural language query system with a formal (relational) query system. The general approach is applicable in a broad range of other contexts including bibliographic retrieval and the analysis of web-log data. It should be of interest to both system developers and potential users of these systems.Information Systems Working Papers Serie

    A adesão do consumidor paulistano às compras pela internet: um estudo exploratório

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    Aunque sea una actividad en expansión, el comercio electrónico es una práctica relativamente nueva y el comportamiento y las opiniones de los consumidores con relación a él son relativamente poco conocidos. El objetivo de este estudio fue examinar la adhesión al comercio electrónico por los consumidores en la ciudad de Sao Paulo e identificar qué variables pueden intervenir en ese fenómeno, incluida entre ellas una posible insatisfacción con el comercio tradicional. También se estudiaron los posibles factores que pueden contribuir para que un individuo adopte ese procedimiento para hacer sus compras. Así, hemos desarrollado un estudio de campo basado en 408 entrevistas a personas de niveles de ingresos altos, medios y bajos, y los resultados, en resumen, muestran que la mayoría de las personas todavía está lejos del comercio electrónico, que el factor más importante para los consumidores que utilizan ese canal de compra es su sentido práctico y que, para los no adoptadores, no fueron identificados factores que parezcan contribuir decisivamente a una adhesión efectiva. El estudio sugiere que los bajos precios que se encuentran en Internet no son la principal motivación de los consumidores para elegir ese canal. Basado en la investigación de campo fue presentada una propuesta de cómo evaluar la probabilidad de una persona interesarse por el comercio electrónico a partir de sus opiniones.Embora seja uma atividade em expansão, o comércio eletrônico é uma prática ainda recente, em relação à qual o comportamento e as opiniões dos consumidores são relativamente pouco conhecidos. O objetivo deste estudo foi examinar a adesão ao comércio eletrônico por parte dos consumidores da cidade de São Paulo e identificar quais variáveis podem intervir nesse fenômeno, dentre as quais pode estar uma eventual insatisfação com o comércio tradicional. Também foram estudados fatores que podem contribuir para que um indivíduo adote esse procedimento na realização de suas compras. Para tanto, foi desenvolvida uma pesquisa de campo com base em 408 entrevistas com pessoas das faixas de renda alta, média e baixa, cujos resultados, em síntese, mostram que a maioria das pessoas ainda se encontra distante do comércio eletrônico, que o fator que mais atrai os consumidores que usam esse canal de compra é a sua praticidade e que, para os não adotantes, não foram identificados fatores que decisivamente pareçam contribuir para uma efetiva adesão. O estudo sugere que os preços baixos encontrados na Internet não são a principal motivação entre os consumidores para a escolha desse canal. Com base na pesquisa de campo foi apresentada uma proposta de como avaliar a probabilidade de uma pessoa se interessar pelo comércio eletrônico a partir de suas opiniões.Although of increasing importance, electronic commerce is relatively new and little is known about consumer behavior and opinion. Internet shopping in Sao Paulo was examined to identify variables of influence including dissatisfaction with traditional options and other reasons that may affect this choice. During field interviews conducted with 408 people of high, medium and low incomes, most said they were not accustomed to electronic commerce. The major attraction was convenience while low Internet prices were not important. The interviews provided the basis for a proposal to determine individual interest in electronic commerce as a function of opinions expressed

    Keunggulan Dari E-Bisnis Di Pasar Global

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    As the effect of phenomenal technology there is a significant correlation between communication technology and information technology which supports the spread of information web locally, regionally and globally such as internet world wide web, electronic mail, electronic shopping, electronic education, electronic meeting and electronic banking which are all the parts of electronic business activities known as electronic business. In fact , electronic business is the main business process such as in internet use and digital technology as the direct communication which are arranged transformatively and are able to provide values and advantages for the business world

    KEUNGGULAN DARI E-BISNIS DI PASAR GLOBAL

    Get PDF
    As the effect of phenomenal technology there is a significant correlation between communication technology and information technology which supports the spread of information web locally, regionally and globally such as internet world wide web, electronic mail, electronic shopping, electronic education, electronic meeting and electronic banking which are all the parts of electronic business activities known as electronic business. In fact , electronic business is the main business process such as in internet use and digital technology as the direct communication which are arranged transformatively and are able to provide values and advantages for the business world
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