Impact of COVID-19 lockdown on the social media usage among different age groups in Hyderabad, India: A questionnaire-based community Study

The emergence and rapid spread of SARS-CoV-2 across the globe has caused a state of panic and chaos. Self-quarantine and lockdowns have been implemented in many countries leaving the public homebound. On one hand social media being a prime source of information, it could have a substantial contribution in causing unnecessary apprehension and fear in the public due to the speculations and misinformation, while on the other hand the unexpected event of lockdown resulted in a spurt of social media usage. The adverse effect of social media on psychological well-being, academic performance, socializing skills, interpersonal relationship and parenting were recorded by a number of studies in the past. It is imperative to be mindful of the content being watched and the time spent on social media. The study aims to understand the variation in social media usage in different age groups in the people of Hyderabad, India due to the COVID-19 pandemic. The survey was conducted through a questionnaire that was created using Google forms. The study shows that the social media usage has significantly increased in the people of Hyderabad, India during the COVID-19 lockdown. The data shows a correlation between the age groups and variation in social media usage. The increased social media usage is more in the younger age groups below 25 years. The study proves no impact of social media usage on productivity during the quarantin

An Evaluation of Fitspiration Viewing and Exercise Behavior in College Students

Social media is widely used by college students, and is used for retrieving health information. “Fitspiration” (fitness and inspiration) pages are common on many popular social networking sites. Fitspiration pages have been previously associated with short term motivation for exercise and decreased body satisfaction. The purpose of this study was to explore ways in which viewing fitspiration pages may influence exercise behaviors for college students. Additionally, this study sought to explore if particular types of fitspiration pages can encourage increased exercise. This study utilized a cross-sectional survey approach and was distributed to college students at a large Midwestern university. About half of the students viewed fitspiration pages, and students who viewed fitness pages reported exercising more than those who did not. Students who viewed fitspiration pages also reported exercising for muscle-gain, enjoyment, fitness, reduced stress, and feeling better. CrossFit pages and professional fitness organization pages were associated with increased exercise. Students did not report feeling motivated by fitspiration. Additional research is needed to explore the relationships between fitspiration page viewing and fitness goals, and identify additional reasoning for viewing these pages

Statistical Analysis of User-Event Data in a Digital Forensics Context

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Social Media Usage and Transitioning into Online Classes During COVID-19- A Survey of Undergraduate Students in Georgia, United States

Previous studies on the use of social media (SM) during the COVID-19 pandemic have focused on the use in sustaining academic communication. This study aimed to assess the association between SM and the ease of transitioning to online classes during the COVID-19 pandemic using survey data from 872 undergraduate students. The findings showed that Snapchat and Instagram were the most preferred social media sites among participants. Compared to students who use SM for \u3c2 hours a day, use for \u3e 5 hours (AOR= 2.44; 95% CI, 1.13 – 5.25) or 3 to 5 hours a day (AOR = 2.01, 95% CI 1.06-3.81) increased the odds of easily transitioning to online classes. Students reported relatively lower odds of ease in transition to online studies if they felt that SM increased their stress (AOR = 0.45, 95% CI, 0.32-0.66). The use of social media for formal academic communication could stimulate an interactive learning environment, foster social presence, and enhance learning outcomes

Motivational and Situational Aspects of Active and Passive Social Media Breaks May Explain the Difference Between Recovery and Procrastination

Students frequently multitask with social media (SM) during self-study. Such social media multitasking (SMM) has the potential either to support wellbeing by acting as a recovery activity or subvert it by acting as a procrastination activity. It is currently unclear which specific SM behaviours and related factors push SMM towards recovery or procrastination. We conducted semi-structured interviews with 16 undergraduates to explore which SMM behaviours and factors led to recovery or procrastination. We found that both active and passive SM breaks have the potential to be recovery or procrastination activities. Whether a SM break becomes a recovery or procrastination activity partly depends on its automaticity and situational SM factors. This paper contributes empirical evidence that supports emerging criticism of an existing simplistic understanding of the relationship between active/passive SM use and wellbeing, and demonstrates how a richer model can inform the design of technologies that support better SM breaks

Moderating Role of Attention Control in the Relationship Between Academic Distraction and Performance

Objectives: The purpose of this study is to examine the influence of social media engagement, which includes frequency of using social media platforms (FSMP) and social media involvement, on the academic distraction and academic performance of the student. The study further tests the moderating role of attention control on the relationship between academic distraction and academic performance. Method: Data were collected from 272 students studying in universities in India. Students answered questions on the frequency of visiting social media platforms and social media involvement, components of academic distraction, and attention control. AMOS software was used to test the structural model. Results: FSMP does not contribute to academic distraction; however, consistent social media involvement does predict academic distraction. Unlike previous studies, academic distraction does not influence the academic performance of students born in the digital era, who have accessed social media throughout their childhood. Attention control moderates the relationship between academic distraction and academic performance. Conclusions: The study challenges past research that claims social media engagement has a negative effect on student academic performance. Social media involvement, such as texting, commenting, and sharing updates, causes academic distraction but may not affect student academic performance. A novel finding is that the strength and direction of the relationship between academic distraction on academic performance vary with attention control. Implication for Theory and/or Practice: The study can be useful for educators and policy makers to build strategies for developing digital citizenship behaviours among students and thereby leverage social media for improved academic achievements of students. In particular, the potential moderating role of attention control in the interaction between academic distraction and academic performance has implications for educators and researchers

Online Activities through Social Media by High Education Students: Business vs. Informatics

Online Social Networks (OSN) are the new tools that students are using to interact, communicate and collaborate for school work. The impact on school activities, as well as the communication mechanisms among students, have just started to be studied. This research focuses on this issue, trying to answer the question: How do college students use OSN to improve communication and exchange knowledge? For this purpose we used the application of two online surveys applied to students of business administration (BBA - Bachelor in Business Administration) and informatics management (BIM – Bachelor in Informatics Management) students in 2010 and 2012 in Mexico. Our findings reveal that business administration students are the ones that use these kinds of platforms more frequently for sharing information and communicating with their peers. The comparison of these two surveys shows how the behavior and activities among students have changed

The Subban Brand: A Case Study of a Hockey Star\u27s Instagram

Human brands can be described as a set of associations corresponding with a particular person. The creation and maintenance of a strong human brand can shape perceptions of an athlete, and therefore create strong and lasting connections between athletes and consumers. The purpose of this research was to conduct a case study to identify the various elements of National Hockey League (NHL) player P.K. Subban\u27s human brand, as well as determine if and how his changing circumstances and environment has influenced how he presents his brand. A case study of his Instagram content from August 2013 to January 2018 was conducted. The use of both a priori and emergent coding enabled the researcher to analyze the frequency at which these elements were communicated to his Instagram followers, the proportionality of each category, as well as the consistency of how Subban presents himself throughout the many phases of his brand. The researcher attempted to uncover any posting patterns present in Subban\u27s Instagram account as well as any kind of evolution within his human brand over the course of the time period studied. Ultimately, this discovery leads to a greater understanding of Subban\u27s self-marketing methods and tactical insights into online promotional strategies of one of hockey\u27s most marketable players. Because the data spanned a considerable period of time (5 years), the results will be able to determine evolutions (changes within the phases of his brand) or consistencies within Subban\u27s brand as his online presence evolved

A QUALITATIVE INQUIRY ON THE BEHAVIOR OF ENGLISH MAJOR STUDENTS TOWARDS SOCIAL MEDIA DISTRACTIONS

Online educational platforms and social media applications play a vital role in the learning process of students during the rise of the pandemic since knowledge acquisition and delivering instructions were done through virtual interactions. Hence, this study was designed to explore the behavior of the English major students in UM Digos College towards social media distractions that aimed to determine the influences of these diversions on students’ academic learning perceptions. Moreover, this qualitative study utilized a descriptive study where eight (8) participants were purposively chosen to respond to the different research questions. Collaizi`s method was used in order to provide a significant thematic analysis. As a result, the major findings revealed that the influence of social media distractions on the behavior of the students were students’ loss of eagerness, behavioral interruptions and self-improvement barriers whilst classroom interactiveness, flash notifications and students’ personal interests were found to be the main causes of these social media interferences in which multifaceted strategies such as traditional strategies and multiple digital strategies were asserted as coping mechanisms in overcoming social media distractions. Meanwhile, the study ended up with three implications namely: implication to the learning process, implication to the teaching process and implication to learners’ performance.  Article visualizations