Pass the port(o) to the right - building a community of practice for Portuguese professors to profess

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Research 2.0 : improving participation in online research communities

Web 2.0 thinking and technologies create a number of new opportunities to conduct research broadly labeled as Research 2.0. Research 2.0 is a growing area of academic and commercial interest, which includes research undertaken in online research communities. This research in progress paper explores the practice of online research communities using a case study example operated by the commercial market research company Virtual Surveys Limited (VSL) in the UK on behalf of their client United Biscuits UK Ltd. The preliminary findings are based on VSL and academics working together to improve the online research community participants’ response rate and the quality of contributions. Data collected for this study is based on meetings, participant observation, and a pilot survey of United Biscuits online research community (snackrs.com) members. Using the responses of 112 snackrs.com community members, a preliminary typology of motivational factors is proposed. This can be used to refine the recruitment and development of activities in an online research community. Also, a model for supporting online research communities to ensure longitudinal engagement based on an adaptation of Salmon’s (2004) 5 Stage Model for e-moderation is proposed, extending the 5 stages to 7 – adding the stages of selection and disengagemen

Trust and reciprocity effect on electronic word-of-mouth in online review communities

Purpose Social media developments in the last decade have led to the emergence of a new form of word of mouth (WOM) in the digital environment. Electronic word-of-mouth (eWOM) is considered by many scholars and practitioners to be the most influential informal communication mechanism between businesses and potential and actual consumers. The purpose of this paper is to extend knowledge about WOM in this new context by proposing a conceptual framework that enables a better understanding of how trust and reciprocity influence eWOM participation in ORCs. Design/methodology/approach This study applies non-probability convenience sampling technique to conduct a quantitative study of data from an online survey of 189 members of ORCs. Partial least squares (PLS) is used to analyse the correlations between individuals’ intention to seek opinion, to give their own opinion and to pass on the opinion of another within ORCs. Findings The data analysis reveals that opinion seeking within ORCs had a direct effect on opinion giving and opinion passing. Ability trust and integrity trust had a positive effect on opinion seeking, while benevolence trust had a direct positive effect on opinion passing. Reciprocity had a direct impact on opinion passing. While reciprocity did not affect opinion giving, the relationship between these two concepts was mediated by integrity trust. Research limitations/implications By studying the complexities that characterise the relationships between reciprocity, trust and eWOM, the study extends understanding of eWOM in ORCs. Originality/value To the best of the authors’ knowledge, this is one of only a few papers that have examined the complex interrelationships between reciprocity, trust and eWOM in the context of ORCs

Innovation Networks in the Learning Economy

This paper presents breakthroughs of the proposal for a methodology to develop innovation networks with virtual links. It considers stages of analysis, design, implementation and follow up and can be applied to both large companies and SMEs. Fragmented approaches have predominance in literature, for this reason we want to close that gap somehow, within the framework of a systemic, dynamic, organic, and transparent approach. The methodology values the already existing contributions, from which new elements have been added, specially the support of electronic networks (ICT). We consider that innovation in networks must transcend spatial frontiers, thus considering virtual links since they turn the organizations faster and more flexible, therefore facilitating a more efficient access to information and knowledge; considered the key aspects in today’s interactive innovation process. The research methodology was bibliographical, documental, and exploratory.

Learning in Social Networks: Rationale and Ideas for Its Implementation in Higher Education

The internet has fast become a prevalent medium for collaboration between people and social networks, in particular, have gained vast popularity and relevance over the past few years. Within this framework, our paper will analyse the role played by social networks in current teaching practices. Specifically, we focus on the principles guiding the design of study activities which use social networks and we relate concrete experiences that show how they contribute to improving teaching and learning within a university environment

A Whole Way of Life: Online Communities and Console Gaming

This thesis is a study of TrueAchievements (TA), an online community and social network for players of the Xbox 360 and Xbox One videogame consoles. It is a response to the emerging canon of book-length game studies ethnographic texts, in particular Boellstorff et al.’s Ethnography and Virtual Worlds: a Handbook of Method. The project is guided by two central threads. The first thread is a critique of danah boyd and Mikael Jakobsson’s uses of the rhetoric of social constructionism in their “socio-technical” theories of the relation of ‘the social’ and ‘the technological.’ Drawing on the work of Daniel Miller, I understand this relation to be a dialectic in which the technological is “invented” at the same time as those individuals who compose the social’s subjectivities’ are affected by their reception of the technological. The second thread guiding my thesis is an analysis of TA and its users vis-à-vis the theories of Ien Ang, Lauren Berlant, and Judith Butler. Building on Raymond Williams’ concept of the “structure of feeling” and Berlant’s concept of the “intimate public,” I analyze what participation in TA does for its users and how that doing is structured, ultimately arguing that the singular becomes general on TA through TA users’ learning to “latch onto” certain ideological genres. I understand identity to be a discursive effect: the diffuse but palpable ties which bind the members of TA together are performatively reified through TA users’ enacting of their relation to these ideological genres

Learning about Chinese-speaking cultures at a distance

This chapter focuses on the challenges posed by curriculum choices and pedagogical frameworks to the study of Languages of the Wider World in the UK. These languages reflect complex linguistic and cultural realities that do not fit into the traditional constraints of language education, which raises questions about the extent to which we can address the global and local dimensions of the target languages and cultures. I examine in particular the case of Chinese – a language family with multiple varieties and spoken by many communities in Asia and other parts of the globe – in the context of distance education. Issues surrounding language learning at a distance are discussed, as well as the role that teachers and technology play in supporting the development of language learners’ cultural awareness. While teachers can, in a face-to-face situation, exploit, expand and discuss cultural information, this possibility is very limited in distance learning. We will see how, at present, technology has taken on a major role in both formal and informal education, facilitating contact between learners and between learners and teachers (however distant they might be). For example, the Open University’s beginners’ Chinese course discussed here makes use of online forums to enable cultural interaction; initial examinations of these forums reveal the students to be diverse and mobile, and they also give us a sense of their cultural stances, and of the shapes of the beliefs, values and attitudes supported by their individual cultural backgrounds

Innovation As a Tool for Local Development. Introducing New Technologies for the Interpretation of Cultural Heritage: the Case of the RI-SE Programme in Sterea Ellada.

The introduction and pilot application of innovative methods in the field of cultural heritage can have a significant effect on local development by boosting tourism and the related economic activities, increasing familiarity with new technologies and creating a sense of local pride. The five Centres for Heritage Interpretation that were developed in the Region of Sterea Ellada within the framework of the RI-SE Innovative Actions Programme offer a good example of this process, illustrating the contribution of innovation to local development and the integral role played by the Local Authorities. This paper aims to examine the role of cultural innovation in local and regional development, mainly through the promotion of cultural tourism. The use of new technologies in the interpretation of cultural heritage upgrades the services provided to the visitors of cultural sites and can promote archaeological and historic monuments and sites that are less known to the wide public, therefore channeling the flow of tourists to under-developed areas of a Region. Furthermore, it is a means of introducing new technologies and innovation in a way that is user-friendly and appealing, regardless of the user’s degree of familiarity with information technology. The European Regional Innovation (RI-SE) Programme for Sterea Ellada, was implemented in 2003-2004, and aimed to introduce and incorporate innovation in the region’s economic and cultural activities through the provision of new services and the utilization of high technology. Within the framework of this programme, five pilot Centres for Heritage Interpretation were established in the towns of Orchomenos, Lamia, Gravia, Karystos and Fragista, in close collaboration with the respective Municipalities. The case study will examine the methodology and criteria that were used for the selection of the specific heritage sites from the plethora of monuments of the Sterea Ellada Region. It will also present the different multimedia solutions that were employed in each case and outline the reception of the Centres by the public. In addition, it will focus on the contribution of the Municipalities to the success of the project and analyze its effects on local development, both in the specific Municipalities, but also in the entire Region. Finally, the project’s demonstration effect will be evaluated and the prospects of its implementation in other Regions and other countries will be considered: the RI-SE programme developed an innovative model that can easily and successfully be adapted and implemented in every country with a rich cultural heritage (like, for example, in the Mediterranean countries: Spain, Italy, Turkey), especially in areas that are not included in major tourist routes.