The Impact of External Pressures on the Eco-Innovation Adoption of Micro, Small, and Medium Enterprise (MSME) in Indonesia

The concept of eco-innovation has been recognized as a robust mechanism for sustainable business innovation models of micro, small, and medium enterprises (MSME). However, less attention has been paid to the application of eco-innovation to MSME performance, although MSMEs may benefit more from eco-innovation practices than larger firms. This creates an innovation gap between MSMEs and large companies. This paper attempts to fill this gap by examining the impact of external pressures on the adoption of ecoinnovation in MSMEs and its impact on the performance and competitiveness of company products. Quantitative data analysis is used in this research as the objective is to gain an in-depth understanding of the impact of eco-innovation on the performance of MSMEs in the manufacturing sector. The respondents in this research are Indonesian citizens and business owners in the fashion industry. This study uses a Partial Least Squares Structural Equation Modeling (PLS-SEM) approach to assess and estimate correlations between variables. The results show that the eco-innovation practices in the company is influenced by external pressures. This paper uses institutional theory to explain the drivers of ecoinnovation adoption in Indonesia. The paper concludes that coercive pressures and mimetic pressures have a significant and positive impact on the adoption of eco-innovation. The study of the fashion industry can be a potential opportunity to deepen discussions with different types of eco-innovation that require a holistic view and company capabilities.Keywords:Fashion industries, Eco-innovation, Green company, MSMEs performanc

The Influence Of Environmental Awareness In Consumer Towards Purchase Intention For Eco-Friendly Detergent Products Of DET-URGENT

Abstract - Environment is an aspect of life that is largely inseparable from how human beings cultivate and nurture their lives. However, recent events have perpetuated the damage taken by the environment around the world. One of which is Indonesia, where it is projected that the effect of damage suffered by its environment could increase the probability of natural disasters of every possible kind. Simultaneously, there is also a shift in lifestyle in how the people live their livelihood. There is a surge of green products and lifestyle trends in the world, Indonesia included. Several researchers have found the connection between the awareness of how susceptible the environment is to harm and the purchase intention of green products. Det-Urgent is a company that focuses on environmentally friendly products, more specifically detergents. The company utilizes the local resources of Belimbing Wuluh as well as Lerak fruits, where they mostly rely on local farmers as the main supplier for raw materials needs. For this reason, extensive market research is absolutely necessary, because currently limited studies that specifically divulge deeply about environmentally friendly detergents are quite limited. Det-Urgent has integrated environmental awareness in their marketing strategies and with this research would like to understand better if there is a profound relationship between environmental awareness and purchase intention towards eco-friendly friendly detergents. This research will delve deeply into the relationship between environmental awareness and purchase intention towards eco-friendly friendly detergent. The method that will be utilized is a quantitative method with survey as its main data collection instrument. Furthermore, the data that have been collected would then be analyzed using the multiple regression method. Regression method would then be used to deeply study the relationship between environmental awareness and purchase intention in potential customers. The variables that would be considered are as follows, purchase intention as the dependent variable whereas for the independent variables there would be environmental awareness, subjective norm, perceived behavior and finally attitude towards the product. This is because the basis of this research is the theory of planned behavior by Icek Ajzen. The minimum required of respondents for this research is a total of 105 people, where anything below that number is considered to be insufficient and unfit for data processing. Based on the survey, there are a total of 142 respondents that fulfilled the criteria that is needed for this research. The criteria that are applied for this research is the respondents must have a prior experience of cleaning products or detergents and they must reside within Bandung, Surabaya and Gresik. From the data that had been collected and subsequently analyzed, it is determined that environmental awareness on its own does not affect purchase intention towards eco-friendly friendly detergents. Said variable must run through an attitude towards a product first, meaning its influence is an indirect one. It can be concluded that should Det-Urgent wanted to utilize environmental awareness in their marketing strategy, they need to make sure positive attitude towards the products is shaped so that it can subsequently increase the chances of purchasing intention from potential customers.Keywords - Business;EnvironmentalAwareness;Purchase Intentio

Understanding the Role of Environmentally Friendly Lifestyles on Consumer Shopping Behavior at Bulk Stores

Environment-friendly revolution in both mindset and lifestyle have become a concern among the society including business owners. This can be seen through the existence of bulk stores which are perceived to have a strong potential to intervene in people’s lifestyles in the future. This study aims to examine the influence of environmental knowledge, environmental lifestyle, environmental reputation, and environmental advertisement on consumers’ shopping behavior towards bulk stores in Indonesia. This research employed a quantitative approach by using a nonprobability sampling technique (purposive sampling) with a sample of 207 respondents from bulk store consumers in Indonesia. Using Partial Least Square as the data analysis technique, the result of this study indicates that environmental knowledge and environmental lifestyle have no significant effect on consumers’ shopping behavior in bulk stores. In addition, environmental reputation and environmental advertisement significantly determine consumer behavior in shopping at bulk stores in Indonesia.Keywords: Advertisement, Bulk Store, Environmental, Knowledge, Lifestyle, Shopping Behavio

Reduce Unplanned Shutdown on Surface Facilities of Oil and Gas Plant Process

The purpose of this study is to assess the impact of equipment condition monitoring and asset management based on historical data management on reducing unplanned shutdowns and improving plant reliability to meet company expectations and maintain the safety of upstream oil and gas business installations. The scope of research is limited to the application of condition monitoring analysis methods, big data management and the concept of operation on turbomachinery in surface facilities in maintenance activities in upstream oil and gas business. The research approach is carried out quantitatively and qualitatively. The quantitative approach uses references to experience in employment in the field of maintenance of surface facilities, the use of turbomachinery equipment operating data including organizational and human capital influence in upstream oil and gas industries. The utilization of library reviews on Statistical Quality Control is used to facilitate the realization of the purpose of this research. Condition monitoring is an innovation in the field of equipment maintenance and is the basis for the formation of predictive maintenance methods. The study is to ensure that big data analysis is the main capital to reduce unplanned plant shutdown in the oil and gas industry.Keywords: Oil and Gas shortfall, Surface Facilities, Preventive Maintenance, Predictive Maintenance, CMIMS (Computerized Maintenance Inspection Management System), Unplanned shutdown, Turbo-compressor, Obsolescence, spare parts, Availability, Reliability, Artificial Intelligent, Statistical Quality Control, Six Sigma, innovation and design thinking, Knowledge Managemen

Identifying the Causes of Team Effectiveness Problem in a New Venture Team. Case Study: Agri-Cultured

Entrepreneurship activities around the world are growing. Entrepreneurs carry their entrepreneurial activities by creating a new venture called startup. This new venture called startup is by no means an individual sport. Ussually the founder gather a group of individual when founding a startup. Therefore, team effectiveness is an important aspect in the entrepreneurial process of creating a succesful startup itself. In this study, the author wants to explore the causes of team effectiveness problems in the startup called ‘Agri-Cultured’. AgriCultured is a startup founded by four entrepreneurship students from ITB. The CEO of Agri-Cultured states that the idea of the project itself has a lot of potential, but the team is not good enough to be able to maximize the potential that the project has. The project will use the Team Effectiveness Questionnaire (TEQ), which has eight dimensions of team effectiveness. These dimensions are interconnected and will directly impact the New Venture Team’s effectiveness. In doing the research, the author starts by conducting a preliminary questionnaire using the TEQ, which will be filled by the members of AgriCultured. Based on analyzing the result from the TEQ, the author will conduct an in-depth interview that will be analyzed using qualitative descriptive method.Keywords: Team Effectiveness, Team Effectiveness Problem, New Venture Tea

Detecting Insider Attack from Behavioral and Organizational Approach

With alteration in many activities to digital procedures comes vulnerability. Cyber-attack risk keeps increasing for individuals and businesses. One of the attacks that could occur inside companies or organizations is an “Insider Attack”. Due to the complexity of human factors, this issue is mainly dealt with and discussed in previous studies through a technical approach. This research aims to find the correlation between the possibility of insider attacks with behavioural and organizational factors. To evaluate the difference in practice between different business sectors in Indonesia. The data were collected through semi-structured interviews with people from diverse work backgrounds conducted online. The interview was recorded and transcribed manually. The data analysis was done using tables to help the coding and correlating variable process. This research is supposed to determine the most impactful factor based on people’s views. Possible gaps were found between theories and what happened in the practice of the company or organization. This research outcome intends to give information to future research and serve as a reference to businesses and organizations about current development and gaps in a business environment.Keywords: Digitalization Risk, Cyber Security, Cyber attack, Insider Attack, Behavioural and Organizational Factors, Gaps, Prediction, Prevention

Proposed new product development of asset management system for healthcare facilities using design thinking and lean startup

An excellent health care delivery is highly associated with good hospital asset management as it is detrimental to patient safety and satisfaction. To guarantee the conditions are always ideal, hospital assets, particularly medical devices, need to be carefully managed and maintained. In Indonesia, the importance of asset management in hospitals is emphasized through Permenkes 1189/Menkes/Per/VIII/2010. However, given that hospitals have hundreds to thousands of assets of various types, management faces numerous difficulties in carrying out daily operating activities from the perspectives of asset productivity, security, and safety. Asset management in Indonesian hospitals is frequently carried out using Microsoft Excel and paper-based forms, which is inefficient for handling a large number of assets. Design Thinking and Lean Startup methodologies will be used in this study to look at what Indonesian hospitals specifically need regarding asset management system and to deliver the desired system to customers’ hands faster. Inability to report accurate asset information is found to be the biggest pain and transparency of asset data is found to be the most desired gain. Based on the customer pains and gains, a mock-up MVP of hospital asset management is built with seven features that act as the pain reliever and gain creators.Keywords: Asset management; Design thinking; Healthcare; Lean startup; Hospital asset; Product development; Value propositio

Recovery and growth strategies for a MICE company amidst the COVID-19 crisis and post-pandemic implications

In 2020, the World Health Organization declared the COVID-19 outbreak a pandemic. Indonesia declared the situation as a national disaster. Over the past years variants emerged. During these years, companies faced business disruption, and some had to close as measures involving distancing, travel, gatherings, and lockdowns were enforced. These measures also endangered the meetings, incentives, conferences and exhibitions (MICE) sector. This paper presents a study of the business issues faced by a Professional Conference Organizer (PCO), which like other MICE companies, faced difficulties amidst the pandemic which at the time of this writing has not yet ended. For these issues this study developed business strategies towards recovery, adaptation and growth in the current and post-pandemic era. The studied companies faced revenue decrease, competition and uncertainty. To survive, these companies had to raise capital, reduce manpower and salaries. In addition, the shifting to virtual formats poses a threat. Hence, strategies concerning pricing, segmentation focus and resilience are evaluated against the current and expected conditions. Some key recommendations of this study include expanding focus to a broader segment, R&D and diversification.Keywords: business disruption, COVID-19, diversification, events, Indonesia, MICE, pandemic, PCO, resilienc

Business Process Improvement Strategy in Company Digital Channel Official Store in the Marketplace for Company Sustainability

Digital transformation is begun to emerge sharply as the pandemics starts in the beginning of year 2020 and become the silver lining strategy for many companies which as a result in leveraging online channel. In cement industry, online channel is bringing the decommoditization program to the company products by created added value such as transparency, easy to access, and competitive price as the result in leveraging technology will increase company efficiency and lowering distribution cost. This research is focused on improving the existing business process of the company online channel in the official store in the marketplace and implementing using the Deming circle frameworks. There are two business process improvement plans exercised consist of lowering the minimum order quantity and implementing new direct selling business scheme by leveraging company distribution center. The direct selling scheme are expected to give some added margin because of the shorter supply chain and lower distribution cost while lowering the minimum order quantity are addressing to increase sales by tapping into other market segments. The main objectives are to presume that developing online channel will not jeopardize the offline channel and will bring impact in company business sustainability in the future.Keywords: business process, online channel, continuous improvement, lower distribution cost, added margin, revenue, official store, business sustainabilit

Customer Journey and Marketing Strategy for Smart Pharmacy in Indonesia

New company models use digitization to shift customer expectations to respond to the changing market. However, smart pharmacy has not been established in Indonesia. The buyer persona identifies who buys the company’s products, and the customer journey collects all the prospects and actions customers take with a business. This study use interview, observation, and benchmarking as its methodology. The data sources from the methodology, namely data from the interviews of the pharmacy customers and the pharmacy business owners, observations, and benchmarking then used to determine the customer journey and the ideal buyer persona. The results of this study show that to develop a customer-based experience strategy for smart pharmacy in Indonesia with the data from the buyer persona and customer journey. Based on this study, the customer journey should be split into two paths, the customer journey of buying online and offline, based on the customers’ needs. The customer journey was designed with the implementation plans in such a way with three primary considerations: must solve customer problems and pain points, have not been implemented or different from other pharmacies in Indonesia, and must focus on relevant technologies for establishing smart pharmacies in Indonesia.Keywords: Buyer Persona, Customer Journey, Pharmaceutical Industry, Smart Pharmacy, Technolog