Lithuanian Retail Internationalization: Features and Prospects

Purpose of the article: To distinguish and describe Lithuanian retail internationalization of the peculiarities in the last twenty-four years and bases on the changes in the future. Methodology/methods: The retail internationalization literature explores the theories, concepts, experiences in different countries is the methodological basis for the assessment of the process and the prospect of these process changes in Lithuania. Lithuanian retail internationalization progress of the investigation from the beginning, development and future prospects is divided into three phases. From a methodological point of view, this is a difficult research because even after twenty years. Scientific aim: To analyse retail internationalization process in Lithuania – features and prospects. Findings: Investigate and evaluate three Lithuanian retail internationalization stages showed that each of them has distinct features. A survey of retailers allowed to set retail internationalization level in 2013. Conclusions: The retail trade internationalisation process in Lithuania, which started immediately after the destruction of the socialist economy and proceeded as the foundation for market economy was being laid, was particular in the sense that famous foreign retail trade companies did not immediately enter the Lithuanian retail market. The characteristic feature of the process in Lithuania was the establishment of joint capital companies, while individual foreign businessmen often started their business in the country by opening their first store. Research limitations: no interest of retailers to be in contact regarding research and wide theme was as serious limitations to find out and explore the Lithuanian retail internationalization features. This is the original article, exploring the small market of retail internationalization process characteristics from its beginning until 2014

Measuring Retail Service Quality in Nigerian Departmental Stores

The Nigerian economy is experiencing a boom in the retail sector of Departmental Stores.The sector is becoming increasingly competitive with the entry of foreign and multinational retail stores. Extant literature indicates that loyalty of the customers can be maintained with service quality. Consequently, the current study attempts to measure service quality among Nigerian departmental stores using Dabholkar, Thorpe & Renz (1996) Retail Service Quality Scale (RSQS) instrument to gauge customers’ satisfaction with the retail service quality in the Nigerian Retail sector. Four hundred and seventy eight customers of three major departmental stores in central Lagos, Nigeria were used for the study. Data generated was analyzed using factor analysis, correlation and hierarchical regression analysis to test the relationships of the ¿YH GLPHQVLRQV RI 5646 DQG FXVWRPHU VDWLVIDFWLRQn 7KH VWXG\ IRXQG 5646 WR EH D XVHIXO WRRO for evaluating retail service quality in retail sector of departmental stores. Physical dimension, UHOLDELOLW\, SHUVRQDO LQWHUDFWLRQ DQG SUREOHP VROYLQJ ZHUH DOVR IRXQG WR VLJQL¿FDQWO\ DIIHFW customers’ satisfaction, while policy was found not to have similar effect within the Nigerian environment

Consumers Reactions to Tesco's market entry in Taiwan - a comparison with the UK experience

The purpose of this paper is to research consumer response to retail branding models in Taiwan by means of exploratory qualitative research comparing Tesco’s retail branding in the UK and Taiwan in order to find out the level of consumer acceptance of Tesco in Taiwan as a new market entrant. From the consumers’ viewpoint, Taiwanese Tesco’s retail corporate images, store positioning and retail branding process are not understood or clearly differentiated and identified by local consumers. This was a big problem for grocery shoppers and should therefore be considered as one of the key factors in Tesco`s withdrawal from the Taiwan market. It demonstrates the consumer acceptance issues even a strong retail brand faces transferring its brand to a new market with consumers unfamiliar with its retail brand proposition

The Supply Adjustment Process in Retail Space Markets

Previous research has reported that the real estate market for retail space is slow to adjust, however, comparatively little research has investigated the supply of retail space for individual metropolitan markets. This study presents our findings by metropolitan statistical area (MSA) of the mean retail space supply lag, the short- and long-run retail space supply elasticities with respect to retail sales and the response of retail space supply to interest rate changes. The considerable variation in mean retail space supply lags and supply elasticities for our sample of fifty-six major MSAs has important implications for investors, developers and others who hold financial stakes in the supply of retail space.

Sale the seven Cs: Teaching/training aid for the (e-)retail mix

The ‘4Ps’ of the marketing mix have long been popular with students, tutors, trainers and practitioners as a learning and teaching aid. The purpose of this paper is to present an equivalent tool for retail and e-retail: ‘Sale the 7Cs’. The approach is by reference to other authors’ versions of the marketing, retail and e-retail mixes, distilled into a simplified framework: C1 Convenience; C2 Customer value and benefit; C3 Cost to the customer; C4 Computing and category management; C5 Customer franchise; C6 Customer care and service; C7 Communication and customer relationships. This simplified mnemonic is new for (e-)retail. Mini case examples are used to illustrate the applicability. These have a practical value for trainers and educators as specimen answers to activity exercises. Retailers may find the convenient 7Cs structure useful when planning strategies and tactics

EU Retail Financial Market Integration: Mirage or Reality? ECRI Policy Briefs No. 3, 3 June 2008

This paper starts with a bird’s eye view of retail financial markets in the EU today and their degree of integration. It reviews the EU measures affecting retail financial markets and how rule-making has evolved over the last 15 years. A third section discusses issues raised by EU rule-making in retail financial markets and concludes with recommendations for policy

Retail Innovation - The never-ending road to success? A critical analysis of pitfalls and opportunities

This paper outlines the current and continuous changes occurring in the retail and social environment that necessitate the constant evolution of retail formats. Over recent years experiential retail formats have appeared in recognition of the increasing need to ‘entertain’ shoppers and satisfy their ‘leisure’ needs. A number of ‘best practice’ examples of such retail innovation have been presented. While such experiential innovations appear to be the ‘holy grail’ of modern retailing, they often require considerable investments of both capital and management time. This paper has used an autoethnographic approach to reflect upon the constraints and costs involved in the design, construction and operation of such a retail enterprise to provide a unique and holistic assessment of the benefits and challenges experiential innovation holds in developing new retail formats and initiatives. The findings from this research highlight a number of previously unreported pitfalls that are likely to be encountered, financially, operationally and symbolically. It is recommended that retailers continue to explore experiential innovations, but that they proceed with caution

Wholesale-Retail Marketing Margin Behavior in the Beef and Pork Industries

An econometric model is used to estimate real wholesale-retail marketing margins for beef and pork. From 1970 to 1998, these margins increased by 27% and 149%, while farm-wholesale margins declined. Wholesale-retail (WR) marketing margin increases have caused livestock producers to focus on the retail sector as a contributor to declining real livestock prices. Increases in WR margins may be related to increased demand and costs of value-added food products/services as well as increased market concentration in the retail grocery sector. Results indicate that retail factors, and to a lesser extent meat processing factors, significantly increased WR margins and decreased livestock prices.livestock prices, retail concentration, retail costs, wholesale-retail marketing margins, Demand and Price Analysis,

The Retail City in Greater Birmingham – The changing face of urban retail districts as a result of retail-led regeneration and containment policy

The paper critically reviews retail-led regeneration and retail containment polices and their effects on the urban retail in the UK by analysing the effect that retail-led mega-schemes regeneration projects have on the economic growth of inner cities. There is significant controversy whether mega-schemes in retail-led regeneration initiatives contribute to the growth of local economies or whether it leads to the pitch shifting and marginalisation of local retail. The research focuses on two neighbouring strategies in Birmingham and Solihull to determine differences in the application of retail-led regeneration in inner city and peripheral locations. Birmingham’s Bullring centre and Solihull’s Touchstone centre was researched using quantitative data on the growth of the retail sector in Birmingham and supplemented using interviews with key actors. The paper critically analyses whether retail-led mega-schemes have a net positive effect on the economic revitalisation of the deteriorating inner cities. The results of the research indicate that the retail-led regeneration initiative brought about a dual economy with a global inner core of national retail and the outer core of marginalised local retail. The economic motive of implementing retail-led regeneration is doubted, as the research delivers mixed results. However the research indicates that the strategic benefits of restructuring and marketing the city have become equally if of not more important in retail-led regeneration initiatives than the actual economic benefits for the local economic community.