5 research outputs found

    Electronic Commerce and Danang Consumer's Attitude

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    The consumer's attitude is one of the psychological factors that strongly affect their behaviors and purchasing decision. The attitude of consumers about an object is the basis that helps businesses to be aware of their reactions through the stimuli from the environment. But the exact measurement of consumer's attitude is a matter of concern.This article is made for the purpose of measuring Danang consumer\'s attitude in terms of Electronic Commerce (EC). Within the scope of this article, the author has applied the multi-attribute model of Fishbein in association with the information data collected and actual assessment of consumers to measure their attitude towards the form of Electronic Commerce (EC)

    A Study of the Factors That Affect Consumes'r Perception Value of Supermarkets in Da Nang

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    This article aims to identify factors that influence consumers' perception value of supermarkets in Da Nang. Data is collected from 150 consumers who are frequent customers of supermarkets via questionnaires which are then analyzed by means of SPSS software.The results point out five factors that are considered to affect consumers' perception value of the supermarket including: “Prices”, “Staff's attitude”, “Supermarket space”, “Facilities, “Trust”.Particularly, \"Facilities\" has the strongest influence on consumers' perception value and the least strong is “Supermarket space”. Based on the research findings, the article also provides several suggestions to increase customers' perception value of supermarkets in Da Nang city

    Influence of Α-NAA for Insexual Propagation Ability of Some Medicinal Plants in Da Nang

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    Da Nang has a diverse and extensive source of medicinal plants. Ampelopsis cantoniensis, Curculigo orchioides, Dioscorea persimilis, and Phaeanthus Vietnamensis are valuable medicinal species with potential for development in Da Nang. The study is looking into the impact of α-NAA on their propagation ability. The experiments were set up in Randomized Complete Block design (RCBD) with 4 formulas: α-NAA content of 1,500 ppm, 1,000 ppm, 500 ppm respectively and purified water (control), 3 replications. As a result, α-NAA concentration of 1,000 ppm gives the best results for Ampelopsis cantoniensis propagation; The concentration of α-NAA 1,500ppm is most suitablefor rooting and increasing root length of Curculigo orchioides and Dioscorea persimilis; α-NAA also had an impact on cuttings of Phaeanthus Vietnamensis, in which, the concentration of 1,000-1,500 ppm showed the highest effectiveness. This results will serve as the foundation for designing experiments with optimal concentrations for their clonal propagation via cuttings method

    Rural-urban Migration and Householding: Care, Migrant Livelihoods, Patriarchy and the State in Vietnam and China

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    The transition from state socialism to market socialism in Vietnam and China has been characterized by unprecedented rural-urban migration. We argue that this migration is integral rather than incidental to the gendered reproduction of state and society. A review of the emerging literature on trans-local householding explores the process whereby the reflexive engagement of the state and the household remakes rural-urban differentiation in ways that are deeply gendered and classed. As such, state regulation and control of migrants are part of a process of reconfiguring state-society relations in which the production of space and the symbolic valuation of ruralness and urbanness have become a central trope
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