Infrastructure of Cultural Leisure in Consumer Society in Student View: Prospects and Problems of Promotion

The formation of the cultural leisure infrastructure structures the modern space in a special way and contributes to the formation of a new leisure sphere of modern society. The cultural leisure industry today is not only and not so much a training field, but a huge segment of the country's leisure market. The purpose of the study is to study the features of the cultural leisure infrastructure and its role in the representation of students. Research methods: as a research method, a questionnaire survey was used as a method of collecting primary information, which allows us to identify various aspects related to students' ideas about the ways and problems associated with spending free time. Research results: the article considers the role of leisure in the consumer society. The features of the development of leisure infrastructure are revealed. The novelty and originality of the study lies in the fact that for the first time the field of leisure is considered in the representation of students. It is revealed that leisure time for students is a criterion for identifying the status of a person, acts, as a social marker of a certain lifestyle, is a sphere of manifestation of different capabilities of an individual. It is determined that leisure is often aimed not so much at enjoying free time, as at filling the consumption of non-working time. For the first time, the reasons for the visiting of students in leisure studios are shown. It is revealed that there is a randomness of choice; the desire to find new meanings; a way of searching for oneself. It is shown that students note the leisure industry as a sector where, for a certain fee, the client buys not only the opportunity to spend time, but also new goals and ways of self-expression. It is determined that today leisure studios are not just a place where classes are held twice a week, but also a well-organized recreational space. Leisure studios are organized in such a way that a person who is engaged in, who is interested in it, feels that he belongs to a certain clan. It is revealed that the leisure industry sells not just services, but mood, and it is the leisure studios organized on this principle that are the most successful in the market of leisure services. From the point of view of students, an important role in the leisure industry is played by the teacher, as a guide to the world of hobbies. It is determined that it is the presence of a teacher that structures training in a special way. Practical significance: The data obtained in this work can be used in marketing research, economic sciences, advertising psychology, as well as for further theoretical development of this issue

Infrastructure of Cultural Leisure in Consumer Society in Student View: Prospects and Problems of Promotion

The formation of the cultural leisure infrastructure structures the modern space in a special way and contributes to the formation of a new leisure sphere of modern society. The cultural leisure industry today is not only and not so much a training field, but a huge segment of the country's leisure market. The purpose of the study is to study the features of the cultural leisure infrastructure and its role in the representation of students. Research methods: as a research method, a questionnaire survey was used as a method of collecting primary information, which allows us to identify various aspects related to students' ideas about the ways and problems associated with spending free time. Research results: the article considers the role of leisure in the consumer society. The features of the development of leisure infrastructure are revealed. The novelty and originality of the study lies in the fact that for the first time the field of leisure is considered in the representation of students. It is revealed that leisure time for students is a criterion for identifying the status of a person, acts, as a social marker of a certain lifestyle, is a sphere of manifestation of different capabilities of an individual. It is determined that leisure is often aimed not so much at enjoying free time, as at filling the consumption of non-working time. For the first time, the reasons for the visiting of students in leisure studios are shown. It is revealed that there is a randomness of choice; the desire to find new meanings; a way of searching for oneself. It is shown that students note the leisure industry as a sector where, for a certain fee, the client buys not only the opportunity to spend time, but also new goals and ways of self-expression. It is determined that today leisure studios are not just a place where classes are held twice a week, but also a well-organized recreational space. Leisure studios are organized in such a way that a person who is engaged in, who is interested in it, feels that he belongs to a certain clan. It is revealed that the leisure industry sells not just services, but mood, and it is the leisure studios organized on this principle that are the most successful in the market of leisure services. From the point of view of students, an important role in the leisure industry is played by the teacher, as a guide to the world of hobbies. It is determined that it is the presence of a teacher that structures training in a special way. Practical significance: The data obtained in this work can be used in marketing research, economic sciences, advertising psychology, as well as for further theoretical development of this issue

Infrastructure of Cultural Leisure in Consumer Society in Student View: Prospects and Problems of Promotion

The formation of the cultural leisure infrastructure structures the modern space in a special way and contributes to the formation of a new leisure sphere of modern society. The cultural leisure industry today is not only and not so much a training field, but a huge segment of the country's leisure market. The purpose of the study is to study the features of the cultural leisure infrastructure and its role in the representation of students. Research methods: as a research method, a questionnaire survey was used as a method of collecting primary information, which allows us to identify various aspects related to students' ideas about the ways and problems associated with spending free time. Research results: the article considers the role of leisure in the consumer society. The features of the development of leisure infrastructure are revealed. The novelty and originality of the study lies in the fact that for the first time the field of leisure is considered in the representation of students. It is revealed that leisure time for students is a criterion for identifying the status of a person, acts, as a social marker of a certain lifestyle, is a sphere of manifestation of different capabilities of an individual. It is determined that leisure is often aimed not so much at enjoying free time, as at filling the consumption of non-working time. For the first time, the reasons for the visiting of students in leisure studios are shown. It is revealed that there is a randomness of choice; the desire to find new meanings; a way of searching for oneself. It is shown that students note the leisure industry as a sector where, for a certain fee, the client buys not only the opportunity to spend time, but also new goals and ways of self-expression. It is determined that today leisure studios are not just a place where classes are held twice a week, but also a well-organized recreational space. Leisure studios are organized in such a way that a person who is engaged in, who is interested in it, feels that he belongs to a certain clan. It is revealed that the leisure industry sells not just services, but mood, and it is the leisure studios organized on this principle that are the most successful in the market of leisure services. From the point of view of students, an important role in the leisure industry is played by the teacher, as a guide to the world of hobbies. It is determined that it is the presence of a teacher that structures training in a special way. Practical significance: The data obtained in this work can be used in marketing research, economic sciences, advertising psychology, as well as for further theoretical development of this issue

Counter-Pandemic Vector of Remote Learning for University Students: Risks and Benefits of Educational Process Large-Scale Digitalization

The relevance of this study is due to the challenges of the global pandemic, which has led to the large-scale development of education digitalization. In this regard, this article is devoted to revealing the features of remote learning in the context of a global pandemic, identifying the risks and benefits of digital learning. The article reveals the discursive content of the counter-pandemic vector of distance learning for University students; defines the classification of risks and advantages of large-scale digitalization of students’ remote learning. Based on the results of the study, the authors justified the consolidated model of students distance learning, the counter-pandemic vector of which is a large-scale digitalization of the University educational process. The effectiveness of the model is proved by the results of its use in the process of large-scale digitalization of students’ remote learning in the context of a global pandemic. The materials of the article have practical application and can be useful in the development and implementation of digital educational complexes. They are recommended to teachers and students of the University, methodologists, curators, Tutors

STUDENT ATTITUDE TO DEMOGRAPHIC SITUATION IN RUSSIA

Purpose of the study: Since the new generation is the main entity of material and social benefits’ renewal process of any state, the article aims to identify the students’ attitude to the demographic situation in Russia. It is the younger generation of different age groups that is the main labor unit of the state population. Relevant is the fact that the issues of demography are a global challenge of self-organizing society.  The purpose of the article is to identify the students’ attitude to the demographic situation in Russia, as well as to consider various models of reproductive behavior. Methodology: The leading methods for the study of this problem is the survey method, which allows to make a qualitative analysis of the characteristics of the students’ attitude to the demographic situation in Russia and to establish the subjective position of students regarding demographic development. Results: The article reveals that the following administrative and legal measures contribute to the improvement of the demographic situation in the country (legislative acts regulating the marriage age, divorce, attitude to abortion and contraception, the status of mother and children in the divorce, working women’s labor regime); economic measures (paid leave, various benefits at child’s birth, preferential credit conditions if necessary, tax and housing benefits); educational measures (formation of public opinion, the core and standards of demographic behavior, determination of attitude to religious norms, traditions and customs, family planning policy, sexual education of youth). The authors established a high level of awareness of students about the demographic situation in the country; the presence of anxiety about this situation. Applications of this study: The data obtained in the work can be used in sociology, social psychology, political science, as well as for further theoretical development of this issue. Novelty/Originality of this study: The study revealed a high level of awareness of young people about the demographic situation in the country, certain anxiety about this situation. However, young people are not in a hurry to participate in the solution of demographic problems, referring mainly to the difficulties of material nature. This indicates the need for more careful consideration of measures of state support for young families, taking into account the research of their opinion on this matter

Infrastructure of Cultural Leisure in Consumer Society in Student View: Prospects and Problems of Promotion

The formation of the cultural leisure infrastructure structures the modern space in a special way and contributes to the formation of a new leisure sphere of modern society. The cultural leisure industry today is not only and not so much a training field, but a huge segment of the country's leisure market. The purpose of the study is to study the features of the cultural leisure infrastructure and its role in the representation of students. Research methods: as a research method, a questionnaire survey was used as a method of collecting primary information, which allows us to identify various aspects related to students' ideas about the ways and problems associated with spending free time. Research results: the article considers the role of leisure in the consumer society. The features of the development of leisure infrastructure are revealed. The novelty and originality of the study lies in the fact that for the first time the field of leisure is considered in the representation of students. It is revealed that leisure time for students is a criterion for identifying the status of a person, acts, as a social marker of a certain lifestyle, is a sphere of manifestation of different capabilities of an individual. It is determined that leisure is often aimed not so much at enjoying free time, as at filling the consumption of non-working time. For the first time, the reasons for the visiting of students in leisure studios are shown. It is revealed that there is a randomness of choice; the desire to find new meanings; a way of searching for oneself. It is shown that students note the leisure industry as a sector where, for a certain fee, the client buys not only the opportunity to spend time, but also new goals and ways of self-expression. It is determined that today leisure studios are not just a place where classes are held twice a week, but also a well-organized recreational space. Leisure studios are organized in such a way that a person who is engaged in, who is interested in it, feels that he belongs to a certain clan. It is revealed that the leisure industry sells not just services, but mood, and it is the leisure studios organized on this principle that are the most successful in the market of leisure services. From the point of view of students, an important role in the leisure industry is played by the teacher, as a guide to the world of hobbies. It is determined that it is the presence of a teacher that structures training in a special way. Practical significance: The data obtained in this work can be used in marketing research, economic sciences, advertising psychology, as well as for further theoretical development of this issue.La formación de la infraestructura de ocio cultural estructura el espacio moderno de una manera especial y contribuye a la formación de una nueva esfera de ocio de la sociedad moderna. La industria del ocio cultural en la actualidad no es solo ni tanto un campo de formación, sino un gran segmento del mercado del ocio del país. El propósito del estudio es estudiar las características de la infraestructura de ocio cultural y su papel en la representación de los estudiantes. Métodos de investigación: como método de investigación, se utilizó una encuesta por cuestionario como método de recolección de información primaria, que permite identificar diversos aspectos relacionados con las ideas de los estudiantes sobre las formas y problemas asociados con el tiempo libre. Resultados de la investigación: el artículo considera el papel del ocio en la sociedad de consumo. Se revelan las características del desarrollo de la infraestructura de ocio. La novedad y originalidad del estudio radica en que por primera vez se considera el campo del ocio en la representación de los estudiantes. Se revela que el tiempo libre para los estudiantes es un criterio para identificar el estatus de una persona, los actos, como marcador social de un determinado estilo de vida, es una esfera de manifestación de las diferentes capacidades de un individuo. Se determina que el ocio no suele estar dirigido tanto a disfrutar del tiempo libre como a suplir el consumo del tiempo no laboral. Por primera vez, se muestran los motivos de la visita de los estudiantes a los estudios de ocio. Se revela que existe una elección aleatoria; el deseo de encontrar nuevos significados; una forma de buscarse a uno mismo. Se demuestra que los estudiantes perciben la industria del ocio como un sector en el que, por una determinada tarifa, el cliente compra no solo la oportunidad de dedicarle tiempo, sino también nuevos objetivos y formas de autoexpresión. Se determina que hoy en día los estudios de ocio no son solo un lugar donde se imparten clases dos veces por semana, sino también un espacio recreativo bien organizado. Los estudios de ocio están organizados de tal manera que una persona que se dedica, que está interesada en ellos, siente que pertenece a un cierto clan. Se revela que la industria del ocio vende no solo servicios, sino también humor, y son los estudios de ocio organizados sobre este principio los que tienen más éxito en el mercado de los servicios de ocio. Desde el punto de vista de los estudiantes, el profesor juega un papel importante en la industria del ocio, como guía del mundo de las aficiones. Se determina que es la presencia de un docente la que estructura la formación de manera especial. Importancia práctica: Los datos obtenidos en este trabajo pueden ser utilizados en investigación de mercados, ciencias económicas, psicología publicitaria, así como para un mayor desarrollo teórico de este tema

Counter-Pandemic Vector of Remote Learning for University Students: Risks and Benefits of Educational Process Large-Scale Digitalization

The relevance of this study is due to the challenges of the global pandemic, which has led to the large-scale development of education digitalization. In this regard, this article is devoted to revealing the features of remote learning in the context of a global pandemic, identifying the risks and benefits of digital learning. The article reveals the discursive content of the counter-pandemic vector of distance learning for University students; defines the classification of risks and advantages of large-scale digitalization of students’ remote learning. Based on the results of the study, the authors justified the consolidated model of students distance learning, the counter-pandemic vector of which is a large-scale digitalization of the University educational process. The effectiveness of the model is proved by the results of its use in the process of large-scale digitalization of students’ remote learning in the context of a global pandemic. The materials of the article have practical application and can be useful in the development and implementation of digital educational complexes. They are recommended to teachers and students of the University, methodologists, curators, Tutors.La relevancia de este estudio se debe a los desafíos de la pandemia global, que ha llevado al desarrollo a gran escala de la digitalización de la educación. En este sentido, este artículo está dedicado a revelar las características del aprendizaje remoto en el contexto de una pandemia global, identificando los riesgos y beneficios del aprendizaje digital. El artículo revela el contenido discursivo del vector antipandémico del aprendizaje a distancia para estudiantes universitarios; define la clasificación de riesgos y ventajas de la digitalización a gran escala del aprendizaje remoto de los estudiantes. A partir de los resultados del estudio, los autores justificaron el modelo consolidado de educación a distancia de los estudiantes, cuyo vector contrapandémico es la digitalización a gran escala del proceso educativo universitario. La eficacia del modelo queda demostrada por los resultados de su uso en el proceso de digitalización a gran escala del aprendizaje remoto de los estudiantes en el contexto de una pandemia mundial. Los materiales del artículo tienen aplicación práctica y pueden ser útiles en el desarrollo e implementación de complejos educativos digitales. Se recomiendan a profesores y estudiantes de la Universidad, metodólogos, curadores, Tutores