Corporate images and customer behavioral intentions in an environmentally certified context: Promoting environmental sustainability in the hospitality industry

Growing environmental awareness has made customers change their attitudes andincreasingly demand that the hospitality industry provides products and services thatare environmentally friendly. This sector faces increasing pressure to operate in amore ecofriendly manner given its negative influence on the natural environment.Extant research demonstrates that sustainable tourism can be promoted throughenvironmental certifications. However, little attention has been paid to the relevanceof customer perceptions about these schemes and their influence on customerbehavioral intentions. So that, this study attempts to explore the conditions underwhich perceived green image leads to favorable customer behavioral intentionstowards environmentally certified hotels by considering the mediating effects offunctional and emotional images. A structured questionnaire was used to collect datafrom hotel customers in Spain. The results indicate that green image serves as apredictor of functional image, which in turn is linked to customer behavioralintentions. This shows that the evaluation of environmental issues influences theassessment of cognitive aspects, although not the direct evaluation of affectiveaspects. Consequently, green image associations directly influence the cognitiveresponses of consumers but not their emotions. Therefore, consumers will evaluatea hotel's functional image not only by considering traditional attributes but also bytaking into account environmental issues. These findings suggest that hotelcompanies should work to develop a green positioning strategy developing productsand services possessing both greenness and high?value attributes

Analysis of the impact of length of stay on the quality of service experience, satisfaction and loyalty

Although length of stay is a relevant variable in destination management, little research has been produced connecting it with tourists' post-consumption behaviour. This research compares the post-consumption behaviour of same-day visitors with overnight tourists in a sample of 398 domestic vacationers at two Mediterranean heritage-and-beach destinations. Although economic research on length of stay posits that there are destination benefits in longer stays, same-day visitors score higher in most of the post-consumption variables under study. Significant differences arise in hedonic aspects of the tourist experience and destination loyalty. Thus, we propose that length of stay can be used as a segmentation variable. Furthermore, destination management organisations need to consider length of stay when designing tourism policies. The tourist product and communication strategies might be adapted to different vacation durations

Local Authority planning provision for Event Management in Ireland: A Socio-Cultural Perspective

The increasing popularity of the event sector in Ireland has resulted in many community events being developed and marketed to international and domestic tourists alike. This growth has had an effect on host communities in a positive and negative manner. This paper assesses the current levels of Local Authority socio-cultural planning provision and guidelines for event management in Ireland. To achieve this, a content analysis approach was used to illustrate which Local Authorities in the Republic of Ireland employed socio-cultural tools and indicators for event management. Accordingly, analysis revealed a lack of Local Authority socio-cultural planning guidelines or policies for event management. However, this offers and opportunity to be improved by implementing and applying best practice indicators in socio-cultural policies and guidelines for event management in Ireland

Rethinking place-making: aligning placeness factors with perceived urban design qualities (PUDQs) to improve the built environment in historical district

Understanding the concept of place is critically important for urban design and place-making practice, and this research attempted to investigate the pathways by which perceived urban design qualities (PUDQs) influence placeness factors in the Chinese context. Twelve hypotheses were developed and combined in a structural equation model for validation. The Tanhualin historical district in Wuhan, China was selected for the analysis. As a result, place attachment was verified as a critical bridge factor that mediated the influence of PUDQs on place satisfaction. Among the five selected PUDQs, walkability and space quality were revealed as the most influential factors associated with place attachment and place satisfaction. Accessibility was actually indirectly beneficial to place-making via the mediation of walkability. Corresponding implications and strategies were discussed to maintain the sense of place for historic districts

A multiple test for comparing two treatments with control: Interval hypotheses approach

In biological experiments, multiple comparison test procedures may lead to a statistically significant difference in means. However, sometimes the difference is not worthy of attention considering the inherent variation in the characteristic. This may be due to the fact that the magnitude of the change in the characteristic under study after receiving the treatment is small, less than the natural biological variation. It then becomes the job of the statistician to design a test that will remove this paradox, such that the statistical significance will coincide with the biological one. The present paper develops a multiple comparison test for comparing two treatments with control by incorporating within-person variation in forming interval hypotheses. Assuming common variance (unknown) for the three groups (control and two treatments) and the width of the interval as intra-individual variation (known), the distribution of the test statistic is obtained as bivariate non-central t . A level f test procedure is designed. A table of critical values for carrying out the test is constructed for f = 0.05. The exact powers are computed for various values of small sample sizes and parameters. The test is powerful for all values of the parameters. The test was used to detect differences in zinc absorption for two cereal diets compared with a control diet. After application of our test, we arrived at the conclusion of homogeneity of diets with the control diet. Dunnett's procedure, when applied to the same data, concluded otherwise. The new test can also be applied to other data situations in biology, medicine and agriculture.

Wegener′s granulomatosis

We report a rare case of Wegener′s granulomatosis involving the prostate gland in a 45-year-old male who presented with acute urinary retention. Treatment was initiated with oral cyclophosphamide and steroids. The prostate size regressed in four weeks and patient voided well after removal of catheter