What Drives Fitness Apps Usage? An Empirical Evaluation

Part 3: Creating Value through ApplicationsInternational audienceThe increased health problems associated with lack of physical activity is of great concern around the world. Mobile phone based fitness applications appear to be a cost effective promising solution for this problem. The aim of this study is to develop a research model that can broaden understanding of the factors that influence the user acceptance of mobile fitness apps. Drawing from Unified Theory of Acceptance and Use of Technology (UTAUT) and Elaboration Likelihood Model (ELM), we conceptualize the antecedents and moderating factors of fitness app use. We validate our model using field survey. Implications for research and practice are discussed

Exigência nutricional de lisina digestível para galinhas poedeiras no período de 34 a 50 semanas de idade Nutritional requirement of lysine for laying hens in the period from 34 to 50 weeks old

Com o objetivo de estabelecer a exigência nutricional em lisina para galinhas poedeiras leves e semipesadas, no período de 34 a 50 semanas de idade, 360 poedeiras (metade Lohmann e metade poedeiras Lohmann Brown) foram submetidas à ração basal contendo 2.850 kcal EM/kg, 15,0% PB, suplementada com cinco níveis (0,00; 0,05; 0,10; 0,15 e 0,20%) de L-lisina, de modo a proporcionar 0,584; 0,634; 0,684; 0,734 e 0,784% de lisina digestível nas rações. Foi utilizado esquema fatorial 5 x 2 (nível de lisina e linhagem de aves), com seis repetições por tratamento e seis aves por unidade experimental, em um delineamento inteiramente casualizado. Foram avaliados a produção de ovos (%), a massa e o peso médio dos ovos (g), o consumo de ração (g/ave.dia), a conversão alimentar (kg ração/dúzia ovos), a mudança de peso corporal (g) e a qualidade interna dos ovos (unidade Haugh e índice de albúmen e gema). Os níveis de lisina não influenciaram a mudança de peso corporal, o consumo de ração e a qualidade interna dos ovos em ambas as linhagens. A conversão alimentar e a produção de ovos, o peso médio e a massa dos ovos foram influenciados positivamente pelos níveis de lisina, em poedeiras leves e semipesadas. A exigência em lisina digestível, estimada pelo modelo quadrático, para as aves leves e semipesadas, foi de 0,732 e 0,715% na ração, que corresponde ao consumo diário por ave de 893 e 804 mg lisina/ave.dia, respectivamente.<br>With the objective to establish the nutritional requirement of lysine for light and semi-heavy laying hens, in the period from 34 to 50 weeks old, 360 laying hens (half Lohmann and half Lohmann Brown) were submitted to a basal ration containing 2.850 kcal ME/kg, 15.0% CP, supplemented with five levels (0.00, 0.05, 0.10, 0.15 and 0.20%) of L-lysine, to provide 0.584, 0.634, 0.684, 0.734, and 0.784% of digestible lysine in the rations. A 5 x 2 (lysine level and laying hen strain) factorial arrangement, with six replications per treatment and six hens per experimental unit in a completely randomized design was used. Egg production (%), egg mass and average egg weight (g), feed intake (g/hen.day), feed conversion (kg feed /egg dozen), body weight change (g) and internal egg quality (Haugh unit, albumen and yolk index) were evaluated. The lysine levels did not affect the body weight change, feed intake and egg quality in both laying hen strains. Feed conversion and egg production, average egg weight and egg mass were positive influenced by the lysine level, in light and the semi-heavy. The digestible lysine requirement estimated by quadratic model, for the light and the semi-heavy laying hens, was 0.732 and 0.715% in the ration, corresponding to the daily intake per hen of 893 and 804 mg lysine/day, respectively

El marketing social en EspaÑa: SituaciÑn actual y estrategias para su desarrollo

itMarketing social, itcomportamientos, éticay solidaridad, Social marketing, behaviours, ethics and solidarity,

Multi-messenger Observations of a Binary Neutron Star Merger

International audienceOn 2017 August 17 a binary neutron star coalescence candidate (later designated GW170817) with merger time 12:41:04 UTC was observed through gravitational waves by the Advanced LIGO and Advanced Virgo detectors. The Fermi Gamma-ray Burst Monitor independently detected a gamma-ray burst (GRB 170817A) with a time delay of $\sim 1.7\,{\rm{s}}$ with respect to the merger time. From the gravitational-wave signal, the source was initially localized to a sky region of 31 deg(2) at a luminosity distance of ${40}_{-8}^{+8}$ Mpc and with component masses consistent with neutron stars. The component masses were later measured to be in the range 0.86 to 2.26 $\,{M}_{\odot }$. An extensive observing campaign was launched across the electromagnetic spectrum leading to the discovery of a bright optical transient (SSS17a, now with the IAU identification of AT 2017gfo) in NGC 4993 (at $\sim 40\,{\rm{Mpc}}$) less than 11 hours after the merger by the One-Meter, Two Hemisphere (1M2H) team using the 1 m Swope Telescope. The optical transient was independently detected by multiple teams within an hour. Subsequent observations targeted the object and its environment. Early ultraviolet observations revealed a blue transient that faded within 48 hours. Optical and infrared observations showed a redward evolution over ∼10 days. Following early non-detections, X-ray and radio emission were discovered at the transient’s position $\sim 9$ and $\sim 16$ days, respectively, after the merger. Both the X-ray and radio emission likely arise from a physical process that is distinct from the one that generates the UV/optical/near-infrared emission. No ultra-high-energy gamma-rays and no neutrino candidates consistent with the source were found in follow-up searches. These observations support the hypothesis that GW170817 was produced by the merger of two neutron stars in NGC 4993 followed by a short gamma-ray burst (GRB 170817A) and a kilonova/macronova powered by the radioactive decay of r-process nuclei synthesized in the ejecta