Competitiveness indicators of catering business entities : the case of Russia

Purpose: The article analyzes the existing marketing strategies in catering and define their influence on the competitiveness level of catering business entities in Russia. Design/Methodology/Approach: This article is dedicated to generalizing papers on the problems of catering marketing strategy formation. The object of the research is marketing strategies in catering and their influence on the competitiveness level of the entities. Findings: The novelty of the research is an algorithm of evaluation of the competitiveness level and marketing strategy adjustment of operating catering business entities based on the analysis of their major performance indicators. The algorithm with its system of certain indicators allows defining the competitiveness level, selecting and adjusting marketing strategies and sub-strategies, and, thus, enhancing the effectiveness of catering business entity performance. Practical implications: Flexibility and adaptiveness of this system entails that any catering business entity can select priority indicators from it and then calculate them to adjust marketing strategies and sub-strategies based on data obtained in the meantime. Originality/Value: The value lies in the disclosure of industry specifics of strategic marketing management in a definite economic activity considering essential strategic and operational factors which determine ultimate economic effectiveness of target marketing exposures.peer-reviewe

Low-temperature magnetostriction and distortions in the rare-earth Laves phases

The effects of partial substitution of dysprosium in Tb0.2Dy0.8Co2 by terbium and gadolinium on the structure and magnetic properties have been studied. Two compositions, Tb0.3Dy0.7Co2 and Tb0.2Dy0.7Gd0.1Co2 have been synthesized. Their crystal structure, in contrast to the structure of the original compound, has both tetragonal distortions and rhombohedral distortions at lower temperatures. Anomalies of magnetostriction and magnetocaloric effect near the observed magnetic phase transitions have been studied. The sign-alternating temperature dependences of the longitudinal and transverse magnetostrictions associated with various types of crystal structure distortions of the alloys are revealed

Intricacies of the Co3+^{3+} spin state in Sr2_2Co0.5_{0.5}Ir0.5_{0.5}O4_4: an x-ray absorption and magnetic circular dichroism study

We report on a combined soft x-ray absorption and magnetic circular dichroism (XMCD) study at the Co-$L_{3,2}$ on the hybrid 3$d$/5$d$ solid state oxide Sr$_2$Co$_{0.5}$Ir$_{0.5}$O$_4$ with the K$_2$NiF$_4$ structure. Our data indicate unambiguously a pure high spin state $(S=2)$ for the Co$^{3+}$ (3$d^6$) ions with a significant unquenched orbital moment $L_z/2S_z=0.25$ despite the sizeable elongation of the CoO$_6$ octahedra. Using quantitative model calculations based on parameters consistent with our spectra, we have investigated the stability of this high spin state with respect to the competing low spin and intermediate spin states.Comment: 7 pages, 4 figure

Magnetic phase diagram and possible Kitaev-like behavior of honeycomb-lattice antimonate Na3Co2SbO6

Recent theoretical studies have suggested that Kitaev physics and such effects as formation of a mysterious spin-liquid state can be expected not only in RuCl3 and iridates, but also in conventional $3d$ transition metal compounds. Using DC and AC magnetometry, thermodynamic and $^{23}$Na nuclear magnetic resonance measurements (NMR) we studied such a candidate material Na3Co2SbO6 . A full phase diagram of Na3Co2SbO6 in a wide range of magnetic fields and temperatures is presented. The results demonstrate transformation of the magnetic structure realized at low-temperature and suppression of the AFM order under the external field, the gradual development of the saturation phase, as well as evidence of gapped spin-liquid-like behavior in certain parts of the phase diagram

Extraction processing of concentrated solutions of uranyl nitrate with high impurities content

Process flowsheet of recycling uranium concentrated solutions with its purification from insoluble impurities of iron, silicon, molybdenum, calcium oxides and hydroxides and soluble impurities with application of centrifugal extractors cascade has been developed and suggested for commercial introduction. The process was carried out at extractant saturation (30 % tributyl phosphate in hydrocarbon diluent) in extraction assembly lower than a limiting level (85...95 g/l) and in wash assembly - at limiting saturation (up to 120 g/l). As a result the waste uranium content in water-tail solutions 0,01...0,04 g/l and minimal content of impurities in re-extractors is provide

“CVCACS” MODEL FOR PREDICTION OF CARDIOVASCULAR COMPLICATIONS IN HOSPITALIZED PATIENTS WITH ACUTE CORONARY SYNDROME

Sixty-eight patients with acute coronary syndrome (ACS) were studied for correlations between the levels of interleukin IL-6 and IL-10 in blood and saliva, highly sensitive C-reactive protein (hs-CRP) and brain natriuretic peptide (NtproBNP) in the blood serum with the development of cardiovascular complications (CVC) during hospital period of the disease. It has been revealed that the patients with CVC had higher concentration of IL-6 in blood, IL-6, IL-10 in saliva, hs-CRP and NtproBNP in blood samples. Meanwhile, excess of IL-6 levels in saliva over those in blood was a significant predictor of CVC development. In order to facilitate the prediction values of CVC during ACS hospital period we have proposed a “CVCACS” model that employed the parameters of patient’s age, IL-10 level in the saliva, IL-6, and hs-CRP amounts in blood. It should be mentioned that the variable value of > -0,657 obtained with “CVCACS” model was predictive for development of CVC during ACS hospital period, while ≤ -0,657 was associated with favorable course of ACS hospital period

The research of uranium monoxide-oxide dissolution process in nitric acid

The kinetics of concentrates of uranium monoxide-oxide dissolution process by nitric acid solutions of 5...9 mole/l in the range of 11...90 °C has been studied. It is stated that initial nitric acid concentration increasing results in some uranium dissolution degree increasing only at the first process stage. Temperature increasing significantly raises uranium dissolution degree at the first stage as well. Uranium dissolution degree increases for all studied temperatures with increasing of the process period. The main feature of the studied process is that while dissolving uranium monoxide-oxide the behavior of iron, molybdenum, silicon additives is adequate to that of uranium. The equation of the reducing sphere describes the uranium leaching process from its nitric acid concentrate

Effect of additions of zinc stearate on the properties of sintered Nd-Fe-B magnets

Zinc stearate additions have been used to increase the remanence of sintered Nd-Fe-B magnets produced by the powder metallurgy without powder pressing. Zinc stearate acts as an internal lubricant, i.e., it decreases the friction forces between the particles and favors an increase in the degree of texture of the powders, which is induced by the magnetic field. It is shown that the density and the magnetic hysteresis characteristics of sintered magnets produced using additions of 0.15 wt % zinc stearate exceeds the corresponding values obtained for magnets produced without this addition at a filling density of powders in containers of more than 2.9 and 3.0 g/cm3 in dry and wet states, respectively. Using additions of zinc stearate in the amount of 0.15% with respect to the weight of the powder, magnets with a density of 7.55 g/cm3, B r = 14.02 kG, H c = 7.91 kOe, and (BH)max = 46.1 MG Oe have been produced. © 2013 Pleiades Publishing, Ltd

A CLUSTERING APPROACH IN THE UrQMD TRANSPORT MODEL FOR NUCLEAR COLLISIONS AT RELATIVISTIC ENERGIES

A method for cluster recognition from nucleon distributions generated in calculations of relativistic collisions of light particles (protons, α-particles) with nuclei in the framework of the UrQMD model is proposed. The excitation energy of the clusters which is necessary to take into account for the de-excitation of the calculated fragments was estimated from empirical considerations. The approach was applied to calculate mass distributions of fragments in p + Fe collisions for different proton energies and showed a good correspondence to experimental results. The software implementation of the clustering method and a visualization of cluster formation substantially facilitate applications of the proposed method

Semantics of tribe in publicistic texts of Muscovite Russia («Holy russia» and its pagan roots)

The article reveals a specific important role of pagan generic semantics in a controversy about the Tsar's power in the texts of ancient Russia XV-XVI centuries. Describes the influence of pagan Mongol-Tatar symbols on the Russian symbolic system. Considered the idea of a symphony between secular and spiritual power.В работе выявляется специфическая важная роль языческой родовой семантики в полемике о царской власти в текстах Древней Руси XV-XVI веков. Вскрывается влияние языческой монголо-татарской символики на русскую. Рассмотрены идеологемы симфонии светской и духовной власти