1,432 research outputs found

    Letter to Hazel Johnson regarding newsletter advertising, April 8, 1983

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    A letter from Pamela Robinson to Hazel Johnson providing information on SCALL\u27s advertising policy for their newsletter

    Counting fixed points and rooted closed walks of the singular map x↩xxnx \mapsto x^{x^n} modulo powers of a prime

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    The "self-power" map x↩xxx \mapsto x^x modulo mm and its generalized form x↩xxnx \mapsto x^{x^n} modulo mm are of considerable interest for both theoretical reasons and for potential applications to cryptography. In this paper, we use pp-adic methods, primarily pp-adic interpolation, Hensel's lemma, and lifting singular points modulo pp, to count fixed points and rooted closed walks of equations related to these maps when mm is a prime power. In particular, we introduce a new technique for lifting singular solutions of several congruences in several unknowns using the left kernel of the Jacobian matrix.Comment: 18 pages. Version 2 shortens proofs, reduces redundancy, and introduces new technique for counting rooted closed walks. Version 3 updates title to agree with journal publicatio

    Attribution Style and Depressive Symptoms Among African American Women

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    Homelessness is a major social problem in the United States and this nation has the largest number of homeless women. Minority women appear to be more affected than other individuals. Specifically, they are more vulnerable, impoverished, and disenfranchised than all other groups in the nation. These factors affect their emotional well-being and ability to move toward and achieve sustainability. Particularly, African-American women are disproportionately represented in the homeless population, yet they have not been adequately examined in research studies and there are minimal empirical studies that focus on homeless African-American women. Beck\u27s cognitive behavioral therapy (CBT) and Weiner\u27s attribution theory provided the theoretical foundation for this study. The purpose of this quantitative research was to investigate whether the length of time African-American women are homeless and their attribution style are associated with symptoms of depression. The data were obtained by administering a demographic questionnaire, the Beck Depression Inventory-II (BDI-II), and the Attributional Style Questionnaire-revised (ASQ-revised) to 70 African-American women living in a shelter and 2 transitional living centers in Charlotte, North Carolina. Data were analyzed using hierarchical multiple regression. The findings revealed no significant relationship between length of time homeless and depression or between attribution style and length of time homeless. There were no moderation effects. However, there was a significant positive relationship between attribution style and depression. The implications for positive social change include influencing polices pertaining to managing depressive symptoms of homeless African-American women to increase their chances of becoming re-housed

    Educating the Highly Able

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    What are the key criteria that act as the predictors of success in a social marketing campaign?

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    The study examines the theory and practice of social marketing and aims to identify key criteria that are linked to the successful outcome of social marketing campaigns. The premise underpinning the thesis is that although theory and the definition of social marketing are still being discussed, the practice is expanding rapidly around the world, with many campaigns being launched in attempts to tackle a whole range of issues. There is therefore a need to understand the efficacy of the use of benchmarks and marketing strategies employed during campaigns and to consider how these are linked to success. In order to identify and evaluate success and the various relationships with these core variables, the study utilizes a mixed method analysis of a sample of global social marketing campaign case studies from both statutory and non-statutory organizations. The research was undertaken in two stages: stage one was a qualitative survey of twelve campaigns that identified key benchmarks and strategies; stage two was a quantitative survey of one hundred case campaigns which sought to statistically assess the importance of the benchmarks and strategies. The study identified key benchmarks and strategies that could help to develop more efficient campaigns in a climate of time and budgetary constraints. The study provides one of the first frameworks for developing future campaigns and for assessing those already undertaken. However, only a small number of benchmarks were found to be significant and no specific strategies were found to be statistically significant with regard to success. The main limitation of the study was relatively small sample size and future research should attempt to evaluate a larger sample so that a more robust statistical analysis can be undertaken. The original contribution to knowledge that this research has generated lies in the identification of a framework for social marketing campaign design. This research presents a significant step forward in understanding the essential components of successful social marketing campaigns and identifying benchmarks that are important for success
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