Konsten att förmedla företagskultur

Studien syftar till att studera webbTV som ett annonseringsverktyg i relation till textannons vid platsannonsering på Internet. Studien ser specifikt till hur företagskultur förmedlas i en platsannons via webbTV gentemot en textannons. Studien antar en abduktiv ansats med en kvalitativ undersökningsmetod utifrån åtta personliga intervjuer med personer som nyligen sökt arbete och fem telefonintervjuer med personer på företag som tidigare använt eller använder sig av webbTV vid platsannonsering. I studien tillämpar vi teorier som Schein, employer branding och corporate image. Vi ser även till två kommunikationsteorier, Shannon och Weaver och Lasswell. Utifrån vår studie kan vi se att företagskultur förmedlas på ett tydligare sätt i en platsannons via webbTV i relation till en textannons. Till följd av videons ljud och rörliga bild kan företagskultur förmedlas på ett mer detaljerat sätt. När företagskultur framhävs på ett tydligare sätt stärks företagets employer branding, det vill säga attraktiviteten som potentiell framtida arbetsgivare

Nonword Repetition and Speech Motor Control in Children

This study examined how familiarity of word structures influenced articulatory control in children and adolescents during repetition of real words (RWs) and nonwords (NWs). A passive reflective marker system was used to track articulator movement. Measures of accuracy were obtained during repetition of RWs and NWs, and kinematic analysis of movement duration and variability was conducted. Participants showed greater consonant and vowel accuracy during RW than NW repetition. Jaw movement duration was longer in NWs compared to RWs across age groups, and younger children produced utterances with longer jaw movement duration compared to older children. Jaw movement variability was consistently greater during repetition of NWs than RWs in both groups of participants. The results indicate that increases in phonological short-term memory demands affect articulator movement. This effect is most pronounced in younger children. A range of skills may develop during childhood, which supports NW repetition skills

Motiv till företagsförvärv

Purpose: To compare and analyse four cases and some relevant journal articles. Methodology: Case studies/Cross sectional design and qualitative interviews. Theoretical perspectives: Transaction cost theory and relevant journal articles in order to identify motives already brought to the publics attention. Empirical foundation: Interview with either CEO alternatively head of investor relations/a coworker at investor relations department at each of the case companies. The companies consist of Sandvik Group, Beijer Tech AB, Klövern AB and Modern Ekonomi Sverige AB. Conclusions: Three out of four case motives could be considered related to company growth. All case companies acquired businesses in line with their own. In each case, the companies were known to each other, respectivley, even before the actual acquisition. Considering the circumstances, no motives may be viewed upon as extraordinary or particularly unexpected

Reconfigurable frequency coding of triggered single photons in the telecom C--band

In this work, we demonstrate reconfigurable frequency manipulation of quantum states of light in the telecom C-band. Triggered single photons are encoded in a superposition state of three channels using sidebands up to 53 GHz created by an off-the-shelf phase modulator. The single photons are emitted by an InAs/GaAs quantum dot grown by metal-organic vapor-phase epitaxy within the transparency window of the backbone fiber optical network. A cross-correlation measurement of the sidebands demonstrates the preservation of the single photon nature; an important prerequisite for future quantum technology applications using the existing telecommunication fiber network.Comment: Samuel Gyger and Katharina D. Zeuner contributed equall

Connections between children's speaking and singing behaviours : implications for education and therapy

The purpose of the study was to investigate potential connections between children's speaking and singing behaviours, as well as to explore the potential use of such connections in speech or voice therapy and in educational settings. The objectives of the study were addressed through an exploratory approach. In the literature review, potential connections between the two vocal behaviours were investigated theoretically from the physiological (including neurological), voice-developmental, psychological and sociological perspectives. Based on the theorising, a model of children's vocal functioning was generated. The model advocates the interconnectedness of all vocal functioning and provides arguments towards the idea of musical elements possessing an enhancing effect on children's vocal functioning. In the empirical phase of the study, the theoretical model was exposed to empirical testing. The pre-pilot study consisted of interviews with eight professional speech and voice therapists. The procedute for the pilot and the main studies consisted of: voice recordings, questionnaires, interviews, observations and a psychological test. The procedure was conducted with four classes of children. Initially, all the participants were treated as one group and, subsequently, each class was looked at separately and treated as a case-study. In total, 76 7-10-year old children participated. In addition, interviews were carried out with the teachers of each class. Both quantitative and qualitative analyses were used. The main findings were that children's speaking and singing behaviouts are connected through physiological, psychological and sociological routes, but not through the developmental route. Particularly strong evidence for the interconnectedness of the vocal behaviouts was found from the voice-scientific, psychological and sociological perspectives. The findings imply that children's speaking and singing behaviours are related and, therefore, it may be possible to enhance the quality and functioning of one vocal behaviour through the other. The findings also imply that children's vocal health is connected to a variety of holistic factors and that singing can potentially be used as a means to target these factors. Such findings have significant implications for both educational and therapeutic practice.EThOS - Electronic Theses Online ServiceGBUnited Kingdo

Attitudes Toward and Familiarity With Virtual Reality Therapy Among Practicing Cognitive Behavior Therapists: A Cross-Sectional Survey Study in the Era of Consumer VR Platforms

Virtual reality exposure therapy (VRET) is an efficacious treatment for fear and anxiety and has the potential to solve both logistic issues for therapists and be used for scalable self-help interventions. However, VRET has yet to see large-scale implementation in clinical settings or as a consumer product, and past research suggests that while therapists may acknowledge the many advantages of VRET, they view the technology as technically inaccessible and expensive. We reasoned that after the 2016 release of several consumer virtual reality (VR) platforms and associated public acquaintance with VR, therapists’ concerns about VRET may have evolved. The present study surveyed attitudes toward and familiarity with VR and VRET among practicing cognitive behavior therapists (n = 185) attending a conference. Results showed that therapists had an overall positive attitude toward VRET (pros rated higher than cons) and viewed VR as applicable to conditions other than anxiety. Unlike in earlier research, high financial costs and technical difficulties were no longer top-rated negative aspects. Average negative attitude was a larger negative predictor of self-rated likelihood of future use than positive attitude was a positive predictor and partially mediated the positive association between VRET knowledge and likelihood of future use, suggesting that promotional efforts should focus on addressing concerns. We conclude that therapist’s attitudes toward VRET appear to have evolved in recent years, and no longer appear to constitute a major barrier to implementing the next generation of VR technology in regular clinical practice

DiapixUK: task materials for the elicitation of multiple spontaneous speech dialogs

The renewed focus of attention on investigating spontaneous speech samples in speech and language research has increased the need for recordings of speech in interactive settings. The DiapixUK task is a new and extended set of picture materials based on the Diapix task by Van Engen et al. (2010) where two people are recorded while conversing to solve a ‘spot the difference’ task. The new task materials allow for multiple recordings of the same speaker pairs due to a larger set of picture pairs which have a number of tested features: equal difficulty across all twelve picture pairs, no learning effect of completing more than one picture task and balanced contributions from both speakers. The new materials also provide extra flexibility making them useful in a wide range of research projects; they are multi-layered electronic images that can be adapted to suit different research needs. This paper presents details of the development of the DiapixUK materials along with data taken from a large corpus of spontaneous speech which demonstrate its new features. Current and potential applications of the task are also discussed