2,733 research outputs found

    The Asymmetric Thick Disk: A Star Count and Kinematic Analysis. II The Kinematics

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    We report a kinematic signature associated with the observed asymmetry in the distribution of thick disk/inner halo stars interior to the Solar circle described in Paper I. In that paper we found a statistically significant excess (20% to 25 %) of stars in quadrant I (l ~ 20 deg to 55 deg) both above and below the plane (b ~ +/- 25 deg to +/- 45 deg) compared to the complementary region in quadrant IV. We have measured Doppler velocities for 741 stars, selected according to the same magnitude and color criteria, in the direction of the asymmetry and in the corresponding fields in quadrant IV. We have also determined spectral types and metallicities measured from the same spectra. We not only find an asymmetric distribution in the V_LSR velocities for the stars in the two regions, but the angular rate of rotation, w, for the stars in quadrant I reveals a slower effective rotation rate compared to the corresponding quadrant IV stars. We use our [Fe/H] measurements to separate the stars into the three primary population groups, halo, thick disk, and disk, and conclude that it is primarily the thick disk stars that show the slower rotation in quadrant I. A solution for the radial, tangential and vertical components of the V_LSR velocities, reveals a significant lag of ~ 80 to 90 km/s in the direction of Galactic rotation for the thick disk stars in quadrant I, while in quadrant IV, the same population has only a ~ 20 km/s lag. The results reported here support a rotational lag among the thick disk stars due to a gravitational interaction with the bar as the most likely explanation for the asymmetry in both the star counts and the kinematics. The affected thick disk stars, however, may be associated with the recently discovered Canis Major debris stream or a similar merger event (abridged).Comment: Accepted for publication in the Astronomical Journa

    Kate Loves Topshop: Celebrity Endorsements and the Lovemarks Concept in a Fashion Retail Context

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    Fashion designers and retailers often employ celebrities as endorsers due to celebrities’ power to influence consumer attitudes, drive sales and command loyalty. This power may be predicated on the transfer of a celebrity’s perceived personality to the promoted brand, thus enhancing consumer attitudes toward it. Celebrity endorsement is regarded as one component of contemporary brand management, the practice of which has two consequences: first, consumers increasingly expect ‘good’ brand performance from ALL brands; second, brands correspondingly find it difficult to continually distinguish themselves. One response has been the Lovemarks concept (Roberts 2005). A Lovemark is distinguished from conventional brands by inspiring deep, long-lasting relationships based on emotional responses invoked by the characteristics and personality it represents. While the Lovemark model is considered useful to practitioners (Bain 2004; Cooper & Pawle 2006), its academic study is limited, especially in its application to established marketing concepts. Here, a qualitative case-study explores the Lovemark concept in context of celebrity endorsement by examining the congruency between emotions felt for UK fashion retailer Topshop, and its associated celebrity, Kate Moss. Findings suggest that emotional responses to a celebrity have resonance on attitudes toward a brand; these and implications for practice and theory will be presented

    Let’s move our next generation of patients toward healthy behaviors

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    Health care professionals in all disciplines who care for adults have the opportunity to improve the health of the next generation. The prevalence of overweight and obesity continues to rise in children and adults around the world. As providers caring for adults, our primary goal is to address the health needs of our patients. However, it is important to recognize that counseling our patients who have children can lead them to adopt model behaviors that will be imitated by their children (and therefore improve the weight status and reduce health risks for their children). Additionally, many patients are more motivated to adopt behavior changes for the sake of their children than for their own health. All of 2012’s 11-year-old children may be our adult patients in 10 years – especially if they have already developed weight-related health problems. Anything we do to address childhood obesity is an investment in the health of our patient panels, both now and in the future. While counseling may feel futile at times, there is strong evidence for the power of counseling to shape patient behavior. Counseling adult patients about healthy behaviors will benefit not only our patients today but our patients in the future as well

    Trends in use of neonatal CPAP: a population-based study

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    <p>Abstract</p> <p>Background</p> <p>Continuous positive airway pressure (CPAP) is used widely to provide respiratory support for neonates, and is often the first treatment choice in tertiary centres. Recent trials have demonstrated that CPAP reduces need for intubation and ventilation for infants born at 25-28 weeks gestation, and at > 32weeks, in non-tertiary hospitals, CPAP reduces need for transfer to NICU. The aim of this study was to examine recent population trends in the use of neonatal continuous positive airway pressure.</p> <p>Methods</p> <p>We undertook a population-based cohort study of all 696,816 liveborn neonates ≥24 weeks gestation in New South Wales (NSW) Australia, 2001-2008. Data were obtained from linked birth and hospitalizations records, including neonatal transfers. The primary outcome was CPAP without mechanical ventilation (via endotracheal intubation) between birth and discharge from the hospital system. Analyses were stratified by age ≤32 and > 32 weeks gestation.</p> <p>Results</p> <p>Neonates receiving any ventilatory support increased from 1,480 (17.9/1000) in 2001 to 2,486 (26.9/1000) in 2008, including 461 (5.6/1000) to 1,465 (15.8/1000) neonates who received CPAP alone. There was a concurrent decrease in mechanical ventilation use from 12.3 to 11.0/1000. The increase in CPAP use was greater among neonates > 32 weeks (from 3.2 to 11.8/1000) compared with neonates ≤32 weeks (from 18.1 to 32.7/1000). The proportion of CPAP > 32 weeks initiated in non-tertiary hospitals increased from 6% to 30%.</p> <p>Conclusions</p> <p>The use of neonatal CPAP is increasing, especially > 32 weeks gestation and among non-tertiary hospitals. Recommendations are required regarding which infants should be considered for CPAP, resources necessary for a unit to offer CPAP and monitoring of longer term outcomes.</p

    Speaking up: using OSTEs to understand how medical students address professionalism lapses

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    Background: Objective-structured teaching encounters (OSTEs) are used across many disciplines to assess teaching ability. The OSTE detailed in this paper assesses 191 fourth-year medical students’ (M4) ability to identify and address lapses in professionalism based on Association of American Medical Colleges’ professionalism competencies. The research questions addressed are: How frequently do M4s address professionalism lapses observed during an OSTE? What factors influence whether M4s provide feedback when they observe professionalism lapses in an OSTE? Methods: Standardized patients (SPs) and standardized learners (SLs) were recruited and trained to participate in a standardized encounter with specific cognitive, social, and behavioral errors, including professionalism lapses. M4s viewed this encounter and then offered feedback to the SL, while remotely observed by faculty. Post-encounter, the SL and faculty completed identical checklists to assess both teaching readiness and ability to address professionalism concerns. Results: An analysis of frequencies showed that six of the Association of American Medical Colleges’ nine professional competencies were addressed in the checklist and/or discussed in the focus group. Analysis of transcribed debriefing sessions confirmed that M4s did not consistently address professionalism lapses by their peers. Conclusions: In focus groups, M4s indicated that, while they noticed professionalism issues, they were uncomfortable discussing them with the SLs. Findings of the current study suggest how medical educators might support learners’ ability to address lapses in professionalism as well as topics for future research
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