Management and Development Strategy of Medium Class Housing Industry (Case Study of PT. Baruga Asrinusa Development)

This study aims to find out how the external and internal environment that affects the business and management strategies and development of the middle-class housing business is right for PT. Baruga Asrinusa Development in order to continue to survive and develop. This research was conducted at PT. Baruga Asrinusa Development- Bukit Baruga Estate, located in Antang village, Manggala sub-district, Makassar city. Selection of this location is done intentionally (purposive) with the consideration that PT. Baruga Asrinusa Development is one of the longest established developers since 1992 and is also a local developer located in Makassar which currently has many major competitors from local developers and outside developers. The results of this study find that to deal with external threats immediately implement an aggressive strategy strategy that seeks to improve internal conditions of weakness and external threats by utilizing a number of internal strengths possessed and existing external opportunities

The Influence of Marketing Mix Strategies to Customer Satisfaction and Hotel Loyalty Novotel Novotel Grand Shayla City Center

This study aims to determine the effect of Marketing Mix toward Customer Satisfaction And Customer Loyalty Novotel Novotel Grand Shayla City Center. This research uses descriptive approach and verifikatif research. Descriptive research is a study that aims to obtain a description of the characteristics of variables (marketing mix strategy, loyalty and satisfaction). Verifikatif research is a type of research that aims to determine the relationship between variables through a hypothesis testing using path analysis method with the help of Smart PLS 3.0 applications.The results showed that partially marketing mix have positive and significant effect to customer satisfaction, marketing mix have positive and significant effect to customer loyalty, and satisfaction have positive and significant influence to customer loyalty. The influence indirectly indicates that customer satisfaction can mediate the influence of marketing mix to customer loyalty in a positive and significant

The Effect of Relationship Marketing and Brand Image on Customer Loyalty (Case of Astinet Business Customer PT Telkom Witel Makassar)

Marketing is an activity that can penetrate space and time. This study aims to determine to know the influence of Relationship Marketing and Brand Image Against Customer Loyalty at PT Telkom Witel Makassar. This type of research is causal (causal relationship research), which is trying to find the relationship of influence between relationship marketing and brand image with customer satisfaction and loyalty ASTINet users. The results showed that Relationship marketing and Brand image have positive and significant impact on customer satisfaction. Relationship marketing and Brand image also show a positive and significant influence on customer satisfaction customer loyalty. Likewise with customer satisfaction that menunukkan positive and significant influence on customer loyalty.  Keywords: Relationship marketing, Brand image, customer satisfaction, customer loyalt

The Effect of Visual Merchandising, Product Display Dan Store Atmosphere on Impulse Buying Behavior (Case Study on Matahari Department Store in Makassar City)

This study purposed to determine the effect of visual merchandising, display product, and store atmosphere on impulsive behavior of consumers Matahari Department Store in Makassar City. Data used in this study were obtained from the questionnaire distribution. The number of samples used are 92 students of the Faculty of Economics and Business Hasanuddin University. The method of analysis used is multiple regression analysis method with hypothesis testing that is F test (simultan) and t test (partial). The results of this study indicate that variables visual merchandising, display product, and store atmosphere simultaneously have a positive and significant effect on consumer impulse buying variable Matahari Department Store in Makassar. While the most influential or dominant variable to consumer impulse buying variable Matahari Department Store in Makassar City is variable display product

Kajian Ekonomi Program Longgar Di Makassar (Study on Economic Benefit of Longgar Program in Makassar)

The purpose of this research are; (1) To identify the community's response to the Lorong Garden (Longgar) program in Makassar; (2) Analyze the economic benefits of the Longgar program in Makassar, especially in improving the welfare of the community; (3) Formulate development strategy of Longgar program in Makassar City. Location of this study will be conducted in Makassar City. The population of this research is all groups of Kelompok Wanita Tani in Makassar City. The activity of this study in the data collection using observation approach and questionnaire. The collected data is then edited, tabulated, and verified first. The data analysis methods used in this study consist of: (1) Descriptive analysis and, (2) T-statistical analysis of paired t tests. The result of the research shows that the perception of society on the garden garden program is positive and high. From the results of questionnaires distributed to the respondents it can be seen that the level of knowledge, objectives, benefits and community support for the Lorong Garden program is high. The community accessed information about Lorong Garden from the socialization activities by the Penyuluh from Badan Ketahanan Pangan and was very supportive for the competition between Lorong Garden with comprehensive criteria. The results also show the economic benefits of the Lorong Garden Program which increases with time. The paired-sample t test results show significant difference in KWT revenues between 2014-2015 and 2016-2017 and that income tends to increase with time

Air bubble in liquid food under pulsed electric field pasteurization using coaxial chamber

Dielectric breakdown of air bubbles embedded in liquid food is a limiting factor in the pulsed electric field (PEF) pasteurization. Therefore, a proper chamber's geometry, air degasification, and estimation of electric field enhancements (due to gas bubbles) are powerful strategies to overcome this limitation. In this study, a coaxial treatment geometry loaded by an orange liquid sample encompassing a gas bubble demonstrated importance in the electric field distributions. The development of a gas bubble induces the non-uniform electric field near the bubble surface. A numerical analysis through COMSOL Multiphysics was done to observe the effects of a bubble diameter and the liquid's flow inside the coaxial chamber geometry. An air bubble with a comparable diameter has influenced more to the electric potential difference, and the position of the air bubble also affects the value of perturbation in the electric potential. This study supports the development of an electroporator for PEF pasteurization of liquid food

Reaching the poor with health interventions: Programme-incidence analysis of seven randomised trials of women's groups to reduce newborn mortality in Asia and Africa

Background Efforts to end preventable newborn deaths will fail if the poor are not reached with effective interventions. To understand what works to reach vulnerable groups, we describe and explain the uptake of a highly effective community-based newborn health intervention across social strata in Asia and Africa. Methods We conducted a secondary analysis of seven randomised trials of participatory women's groups to reduce newborn mortality in India, Bangladesh, Nepal and Malawi. We analysed data on 70 574 pregnancies. Socioeconomic and sociodemographic differences in group attendance were tested using logistic regression. Qualitative data were collected at each trial site (225 focus groups, 20 interviews) to understand our results. Results Socioeconomic differences in women's group attendance were small, except for occasional lower attendance by elites. Sociodemographic differences were large, with lower attendance by young primigravid women in African as well as in South Asian sites. The intervention was considered relevant and interesting to all socioeconomic groups. Local facilitators ensured inclusion of poorer women. Embarrassment and family constraints on movement outside the home restricted attendance among primigravid women. Reproductive health discussions were perceived as inappropriate for them. Conclusions Community-based women's groups can help to reach every newborn with effective interventions. Equitable intervention uptake is enhanced when facilitators actively encourage all women to attend, organise meetings at the participants' convenience and use approaches that are easily understandable for the less educated. Focused efforts to include primigravid women are necessary, working with families and communities to decrease social taboos

Effects of hospital facilities on patient outcomes after cancer surgery: an international, prospective, observational study

Background Early death after cancer surgery is higher in low-income and middle-income countries (LMICs) compared with in high-income countries, yet the impact of facility characteristics on early postoperative outcomes is unknown. The aim of this study was to examine the association between hospital infrastructure, resource availability, and processes on early outcomes after cancer surgery worldwide.Methods A multimethods analysis was performed as part of the GlobalSurg 3 study-a multicentre, international, prospective cohort study of patients who had surgery for breast, colorectal, or gastric cancer. The primary outcomes were 30-day mortality and 30-day major complication rates. Potentially beneficial hospital facilities were identified by variable selection to select those associated with 30-day mortality. Adjusted outcomes were determined using generalised estimating equations to account for patient characteristics and country-income group, with population stratification by hospital.Findings Between April 1, 2018, and April 23, 2019, facility-level data were collected for 9685 patients across 238 hospitals in 66 countries (91 hospitals in 20 high-income countries; 57 hospitals in 19 upper-middle-income countries; and 90 hospitals in 27 low-income to lower-middle-income countries). The availability of five hospital facilities was inversely associated with mortality: ultrasound, CT scanner, critical care unit, opioid analgesia, and oncologist. After adjustment for case-mix and country income group, hospitals with three or fewer of these facilities (62 hospitals, 1294 patients) had higher mortality compared with those with four or five (adjusted odds ratio [OR] 3.85 [95% CI 2.58-5.75]; p<0.0001), with excess mortality predominantly explained by a limited capacity to rescue following the development of major complications (63.0% vs 82.7%; OR 0.35 [0.23-0.53]; p<0.0001). Across LMICs, improvements in hospital facilities would prevent one to three deaths for every 100 patients undergoing surgery for cancer.Interpretation Hospitals with higher levels of infrastructure and resources have better outcomes after cancer surgery, independent of country income. Without urgent strengthening of hospital infrastructure and resources, the reductions in cancer-associated mortality associated with improved access will not be realised

Multiple novel prostate cancer susceptibility signals identified by fine-mapping of known risk loci among Europeans

Genome-wide association studies (GWAS) have identified numerous common prostate cancer (PrCa) susceptibility loci. We have fine-mapped 64 GWAS regions known at the conclusion of the iCOGS study using large-scale genotyping and imputation in 25 723 PrCa cases and 26 274 controls of European ancestry. We detected evidence for multiple independent signals at 16 regions, 12 of which contained additional newly identified significant associations. A single signal comprising a spectrum of correlated variation was observed at 39 regions; 35 of which are now described by a novel more significantly associated lead SNP, while the originally reported variant remained as the lead SNP only in 4 regions. We also confirmed two association signals in Europeans that had been previously reported only in East-Asian GWAS. Based on statistical evidence and linkage disequilibrium (LD) structure, we have curated and narrowed down the list of the most likely candidate causal variants for each region. Functional annotation using data from ENCODE filtered for PrCa cell lines and eQTL analysis demonstrated significant enrichment for overlap with bio-features within this set. By incorporating the novel risk variants identified here alongside the refined data for existing association signals, we estimate that these loci now explain ∼38.9% of the familial relative risk of PrCa, an 8.9% improvement over the previously reported GWAS tag SNPs. This suggests that a significant fraction of the heritability of PrCa may have been hidden during the discovery phase of GWAS, in particular due to the presence of multiple independent signals within the same regio