71 research outputs found

    Cardiovascular health after menopause transition, pregnancy disorders, and other gynaecologic conditions: a consensus document from European cardiologists, gynaecologists, and endocrinologists.

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    Women undergo important changes in sex hormones throughout their lifetime that can impact cardiovascular disease risk. Whereas the traditional cardiovascular risk factors dominate in older age, there are several female-specific risk factors and inflammatory risk variables that influence a woman's risk at younger and middle age. Hypertensive pregnancy disorders and gestational diabetes are associated with a higher risk in younger women. Menopause transition has an additional adverse effect to ageing that may demand specific attention to ensure optimal cardiovascular risk profile and quality of life. In this position paper, we provide an update of gynaecological and obstetric conditions that interact with cardiovascular risk in women. Practice points for clinical use are given according to the latest standards from various related disciplines (Figure 1)

    Culinary communication practices:The role of retail spaces in producing field-specific cultural capital

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    Purpose: This chapter explores the practices underpinning the production of field-specific cultural capital at festivals, understood here as retail spaces that gather a plethora of distinct market actors. Methodology/Approach: This research presents evidence from an ethnographic study employing an interpretative paradigm and multiple data collection processes. The empirical research has been undertaken in the context of food festivals associated with the foodie taste regime. Findings: Three categories of practices that play a role in the production of field-specific cultural capital, namely representational, exchange, and experiential practices, are presented. Practical Implications: Our chapter provides recommendations for food festival organizers and participants who need to improve their practices when facing challenges such as increasing international competition and costs or declining sponsorship. Research Limitations/Implications: This chapter contributes to the growing body of field-level market analysis by showing how practices enabled by complex retail spaces contribute to the production of field-specific cultural capital. However, this chapter is limited by its focus on food festivals. Originality/Value of the Paper: This chapter theorizes how practices enable the acceleration and diversification of field-specific capital exchange, as well as its integration with other forms of capital

    Progressive Focusing and Trustworthiness in Qualitative Research: The Enabling Role of Computer-Assisted Qualitative Data Analysis Software (CAQDAS)

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    * The business and management community increasingly recognises that qualitative research is a ‘messy’, non-linear and often unpredictable undertaking. Yet, a considerable proportion of the qualitative research published in top journals is still presented as the result of a linear, predictable research process, thus wrongly suggesting deductive reasoning. * In this paper, we focus on a particular type of ‘messiness’ where during fieldwork, the research context is revealed to be more complex than anticipated, forcing the researcher to gradually refine/shift their focus to reflect ‘what really matters’. We adopt Stake’s notion of progressive focusing for this gradual approach. * Progressive focusing is well-suited to qualitative research in international business requiring complex iteration between theory and data, and the truthful yet coherent presentation of the research process. We propose that this dual challenge of complexity and trustworthiness may be addressed by using computer-assisted qualitative data analysis software (CAQDAS). * We present conceptual considerations and guidelines and offer a view on a ‘messy’, non-linear doctoral research project conducted using a progressive focusing approach, to demonstrate how CAQDAS can help to develop and re-negotiate insights from theory and interview data, as well as enhance trustworthiness, transparency and publication potential

    The Femme Fatale in Vogue:Femininity Ideologies in Fin-de-siècle America

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    This article explores how marketing influences ideologies of femininity. Tracing the evolution of femme fatale images in Vogue magazine in 1890s America, we develop a typology around four archetypal forms of the femme fatale that prevailed during this period. In doing so we respond to calls for more critical historical analyses on femininity. While studies on masculinity ideologies proliferate, there is a paucity of research on dissonant representations of femininity in popular culture media. The femme fatale, often a self-determined seductress who causes anguish to the men who become involved with her, is an intriguing and enduring challenge to traditional notions of femininity. Thus, in studying the femme fatale in her historical context and revealing the multiplicity of feminine ideologies contained within this trope, we contribute to a deeper understanding of marketing’s role in both reflecting and reinforcing societal assumptions, attitudes and problematics around gender norms.</p

    Rhetorical issues in writing interpretivist consumer research

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    Purpose – The purpose of this paper is to examine how consumer researchers working in the interpretivist tradition go about composing well founded theorized storylines, in order to convince audiences of the soundness of the theory-building which emanates from their studies. Design/methodology/approach – An analytical framework was derived from Golden-Biddle and Locke's study of organizational ethnographers to see how they made their accounts convincing to their audiences. Golden-Biddle and Locke's analysis revealed 3Ds – authenticity, plausibility and criticality (each with a variety of sub-dimensions) – that played key rhetorical roles in convincing readers. Findings – Using this analytical framework (summarized in three tables), examples from a variety of authors' work in Journal of Consumer Research (?JCR) were drawn upon to illustrate how interpretivist consumer behaviour authors tackled these three key dimensions: authenticity, plausibility and criticality. Research limitations/implications – Only a limited set of JCR studies out of an extensive field of qualitative research in consumer behaviour were analyzed. Originality/value – Little attention has been paid hitherto to the actual practices of writing qualitative research within the marketing field. The more basic writing techniques involved in qualitative research tend to be regarded as implicit, skills that are acquired by osmosis rather than being formally taught or made explicit. This can make it particularly difficult for less-experienced interpretivist researchers to learn the tools of their qualitative trade, which are often taken for granted by longer standing researchers. The paper seeks to make some of these writing practices more transparent and some of the rhetorical devices more explicit for authors who may wish to improve their own writing styles or strengthen their ability to use rhetoric

    Cultural influences on representations of the consumer in marketing theory

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