Drivers and technology-related obstacles in moving to multichannel retailing

Today, multichannel retailing is a key strategic issue for most retailers. Yet, while there are many drivers associated with retailers going multichannel so too are there technology-related obstacles, however, few prior empirical studies explore these themes. In light of this, by using a multi-case approach to understand the key drivers and technology-related obstacles associated with retailers moving to multichannel retailing our study makes two key contributions. First, we extend prior theory by providing novel empirical insights into the main drivers underpinning retailers using a multichannel strategy. We find that meeting customer needs and increasing sales were the primary drivers behind retailers using the strategy, although there is diversity in the way retailers respond to these motives. Second, we provide empirical support for a proposed theoretical framework which summarises the key technology-related obstacles retailers encounter when going multichannel, by stage of implementation. The framework reveals that retailers face technology-related obstacles when implementing a multichannel strategy due to the need to switch/acquire resources and achieve channel integration. Furthermore, the framework highlights that these resource and channel integration issues are often interrelated with each other and with other staff engagement and cultural issues, vary by retailer and stage of implementation, and pose greater obstacles to retailers using new and multiple channels than the extant literature suggests

Proposing a comprehensive is continuance model and its factors

Continuous use of information systems (IS) has become crucial for an organization’s survival as it provides efficiency and effectiveness of managing business transactions. Lacking continuance usage of IS poses an obstacle in the advancement of IS in an organization. Previous studies have examined continuance intention using the Expectation Confirmation Model (ECM) as it provides a basis of investigating IS continuance. However, the expansion in IS role in today’s business requires a further integration with other factors such as social support, experience, technology fit and self-efficacy. Therefore, the aim of this study is to develop a comprehensive IS continuance model through the extension of ECM by integrating new factors from other related theories. Upon developing the model, we extensively review the literature in order to understand the theories used, then extracted the relevant factors to be used in the model. The outcome of this study would provide the richness of knowledge in IS continuance domain and provides an opportunity for businesses to develop an effective plan of IS continuance in the organizations

ImplicitExplicitTheoryData2018

Implicit / Explicit theory manipulation effect on choice and reactanc

Task-Technology Fit in Manufacturing: Examining Human-Machine Symbiosis Through a Configurational Approach

Part 10: The Operator 4.0 and the Internet of Things, Services and PeopleInternational audienceWith the last few years seeing an increased introduction of technological innovations in factories, one of the most pressing issues is how these technologies can be deployed to optimally support the activities of professionals that are actually utilizing them. Despite heavy investments in novel technologies, there are often negative consequences for the human factor, particularly when there is a lack of alignment between the task that it is used towards and the fit in terms of human training and the needs it is targeted to fulfil. In this research we build on the Task-technology Fit theory and a sample of 182 professionals working in Norway and explore the configurations of elements that drive positive impacts when introducing digital technologies to support factory work. We analyze data through a fuzzy set qualitative comparative analysis (fsQCA) method and demonstrate that there are several different combinations of conditions that can deliver positive impacts