Valeur du territoire - valeur culturelle ?

International audienceFaced with globalisation, more and more websites display their information mainly in English and the local language with the idea that everyone knows English. However, recent studies show that users prefer to have a description of the products in their native language. This phenomenon particularly affects local actors who wish to promote their region outside its borders. The tourism industry is an exemplary case. Hence, what is the best way to develop communication with an audience coming from another culture? To answer this question the subject of " value " is paramount. What value is given to the territory in a language-culture? The analysed texts illustrate these values through a semiotic square: symbolic, utilitarian, hedonic and critical value. The example of the canton of Neuchâtel shows this approach and highlights the difference between the Russian texts and the Swiss texts translated into Russian.Face à la mondialisation, de plus en plus de sites web proposent des informations en langue locale et en anglais, partant de l'idée que tout un chacun connaît celle-ci. Or, des études récentes démontrent que les utilisateurs préfèrent avoir une description des produits dans leur langue maternelle. Ce phénomène touche également les acteurs territoriaux qui font la promotion, notamment touristique, de leur territoire vers l'extérieur. Dès lors, comment mieux construire cette communication destinée à un public issu d'une autre culture ? Pour répondre à cette question, le thème de « valeur » est primordial. Quelle valeur est investie au territoire dans une langue-culture ? Les textes analysés illustrent ces valeurs au travers d'un carré sémiotique : valeur symbolique, utilitaire, hédonique et critique. L'exemple du canton de Neuchâtel illustre cette démarche et met en évidence la différence qui existe entre les textes russes et les textes suisses traduits en russe

Cultural values' role in the territorial brands positioning process ::on the example of Northern Caucasus and Switzerland

[ARTICLE EN RUSSE] In this article on the basis of Russian and Swiss concepts and methods of cultural geography, the authors Irina Babich and Julia Wirth consider the role of cultural values in the process of positioning territorial brands (case study — North Caucasus and Switzerland)

How Did It Get So Late So Soon? The Effects of Time Management Knowledge and Practice on Students' Time Management Skills and Academic Performance

Time management is regarded as an important prerequisite for effective and efficient learning in higher education. However, university students' time management frequently proves to be deficient, especially with freshman students, who can therefore benefit from appropriate time management interventions. The aim of this study was to compare the effects of an intervention focused on imparting time management knowledge with those of an intervention focused on time management practice. We conducted an experiment with N = 118 university students who took part in a course over the duration of one semester. Participants with a time management deficit at the beginning of the semester (n = 88) were randomly assigned to one of three experimental conditions: (a) time management knowledge, (b) time management practice, (c) control group. Exam scores at the end of the semester were considered as an indicator of participants' academic performance. The results showed significant time management improvements for both time management intervention groups, but the time management practice group appeared superior. Academic performance was better in the time management practice group also, although the results were inconsistent. The effect of time management practice on academic performance was mediated by students' time management skills

Risk factors associated with the infection of sheep with Dichelobacter nodosus.

Ovine footrot is a highly contagious foot disease caused by the gram-negative bacterium Dichelobacter nodosus (D. nodosus). In a recent report, we showed a prevalence of 42.9% D. nodosus positive swabs across Germany. In this follow-up study, we used real-time PCR results for D. nodosus and footrot scores of 9297 sheep from 208 flocks and collated these data with survey data on herd and animal characteristics and herd management. The aims of the present study were to investigate herd and animal factors associated with D. nodosus infection and footrot scores in individual sheep. Multivariable analyses with generalized mixed models showed that month of recording, breed, herdbook membership, use of antibiotics, and footbaths in the past 3-10 years, signs of footrot in the past 12 months and flock environment of the sheep, modelled as a random farm effect within region, were significant risk factors. Among the 21 different breeds, Romney had the lowest risk of D. nodosus infection, while Swifter had the highest risk and German Merino and German White Heath were the next breeds at highest risk of D. nodosus infection. The variance between farms in the prevalence of D. nodosus was large and accounted for 84% of the total variance in the mixed model analysis. We conclude that specific and as yet unknown effects influencing D. nodosus infections in flocks, as well as breed and weather, are the most important effects on D. nodosus infection in sheep, pointing towards the need to establish adequate infection control at farm level

Computer-Supported Knowledge Management in SME

Knowledge management (KM) and Knowledge Management Systems (KMS) are not new. With the rise of the Internet, distributed and increasingly social technology, the management principles as well as the tools supporting KM also start to address small and medium-sized enterprises (SME). Todays SMEs are increasingly required to manage knowledge assets in order to sustain their position on the competitive forefront in agile markets. This paper investigates the current state of the art on computer-based KMS (or KM tools as we call them) and commercial KM tools in order to harmonize the picture, derive a joint feature and application system scope and finally inspire future design-oriented research by unveiling gaps. It shows that recent SME-related KM tools do not address KM in a holistic managerial way, fail to link operative data sources such as ERP and CRM, lack effective reward and enabling processes to more quickly establish a knowledge sharing culture amongst SME employees. The main objective of the paper is to inform future design-oriented research

A moderated mediation analysis of conscientiousness, time management strategies, effort regulation strategies, and university students' performance

This paper examined the interplay of conscientiousness, two categories of learning strategies (i.e., time management and effort regulation), and academic performance in higher education. Based on data from two samples of first-year students (N1 = 106; N2 = 355), we aimed to validate previous results on a mediation model using a repeated measurement design. Second, we aimed to extend prior research by testing the hypothesis that the mediation process is conditional on the level of conscientiousness. Results of both studies indicate that the effect of conscientiousness on academic performance is mediated by using effort regulation strategies and time management strategies. Furthermore, for effort regulation strategies, the effect is moderated: the effect vanishes when conscientiousness is low (though this effect occurred only in Study 2). This study sheds light on the mechanisms through which both conscientiousness and the use of relevant learning strategies affect academic performance and implies practical applications to assist with greater achievement in higher education

Serological Diversity of Dichelobacter nodosus in German Sheep Flocks.

Footrot is one of the major causes of lameness in sheep and leads to decreased animal welfare and high economic losses. The causative agent is the Gram-negative anaerobic bacterium Dichelobacter nodosus. The prevalence of D. nodosus in 207 sheep flocks across Germany was 42.9%. Based on the sequence variation in the type IV fimbrial gene fimA, D. nodosus can be subdivided into ten serogroups (A-I and M). There are commercially available vaccines covering nine serogroups, but the efficacy is low compared to bivalent vaccines. The aim of this study was to investigate the diversity of serogroups in Germany at the flock and animal levels. In total, we detected at least one serogroup in 819 samples out of 969 D. nodosus-positive samples from 83 flocks using serogroup-specific singleplex PCR for the serogroups A-I. Serogroup A was most prevalent at the animal level, followed by serogroups B, H and C. At the flock level, serogroups A and B had the highest prevalence, each with 64%, but only 40% of flocks had both. The average number of serogroups per animal was 1.42 (range one to five) and, per flock, 3.10 (range one to six). The serogrouping showed within-flock specific clusters but were widely distributed, with 50 different combinations across the flocks. The factors associated with the number of serogroups per animal and single serogroups were the load of D. nodosus, footrot score, sheep breed and flock. Our results indicate that efficient vaccination programs would benefit from tailor-made flock-specific vaccines and regular monitoring of circulating serotypes in the flock to be able to adjust vaccine formulations for nationwide progressive control of footrot in Germany

Transformative innovation and translocal diffusion

This paper develops a conceptual understanding of transformative innovations as shared activities, ideas and objects across locally rooted sustainability initiatives that explore and develop alternatives to incumbent and (perceived) unsustainable regimes that they seek to challenge, alter or replace. We synthesize empirical work from two European research projects (TRANSIT and ARTS), in which initiatives and networks were empirically studied, to develop a broader conceptual understanding of the emergence of transformative innovation. The development of initiatives can occur through growing, replicating, partnering, instrumentalising and embedding. This is supported through translocal networks that connect initiatives by sharing ideas, objects and activities across local contexts. This translocal characteristic of transformative innovations harnesses an enormous potential for sustainability transitions, but requires further understanding a

Transformation gestalten : warum die Dekade des Handelns neues Lernen erfordert

Zur Gestaltung von tiefgreifenden Transformationsprozessen fehlen oft handlungsleitende Kompetenzen und der Mut, Strukturen aufzubrechen. Dafür braucht es andere Lernformen und neue Räume des Lernens für nachhaltigen Wandel. Um solche zu etablieren, haben die Vereinten Nationen die Dekade des Handelns ausgerufen, in deren Rahmen zwei Projekte des Wuppertal Instituts gestartet sind: die Transformationsakademie und HumboldtN