TOURIST ATTRACTIONS AND SERVICESCAPE AS EFFORTS TO INCREASE VISITING INTEREST ON HALAL TOURISM IN BIMA CITY

The natural and cultural wealth is a potential asset for tourism in Indonesia. The combination of tourist attractions and supporting facilities is a special advantage for tourists. The purpose of this study was to determine and partially analyze the influence of tourist attractions as an effort to increase visiting interest and servicescape as an effort to increase visiting interest and simultaneously tourist attractions and servicescapes in increasing tourist interest in visiting the concept of halal tourism in Bima City. The number of samples is 100 respondents with purposive sampling through a questionnaire with a Likert scale. Collecting data using questionnaires, observation, and literature study. Testing the data using SPSS (Statistical Package for the Social Sciences) version 20.0. Data analysis used multiple linear regression t-test, F test is carried out. The results show that tourist attractions have an effect as an effort to increase interest in visiting and servicescape has an effect as an effort to increase interest in visiting and simultaneously tourist attractions and servicescape have an effect together as an effort to increase interest in visiting halal tourism in Bima Cit

ANALISIS PENGARUH SEGMENTASI PASAR TERHADAP KEPUTUSAN PEMBELIAN PRODUK DI KEDAI KOPI MAKEMBO

Pertumbuhan Industri Kecil Menengah (IKM) di Kot Bima tumbuh pesat beberapa tahun terakhir, khususnya industry makan minum dengan konsep kedai kopi. Penelitian ini bertujuan untuk menegetahui dan menganalisis pengaruh segmentasi pasar yang kami batasi hanya pada aspek demografi dan aspek psikologi terhadap keputusan pembelian di kedai kopi Makembo baik secara parsial maupun simultan. Sample dalam penelitian ini terdiri dari 100 responden dengan menyebarkan kuesioner dalam bentuk google form. Hasil uji validitas da reliabelitas menunjukkan bahwa instrumen penelitian telah valid dan reliabel. Pengujian asumsi klasik pun tidak menunjukkan adanya penyimpangan asumsi klasik. Sementara hasil analisis dengan menggunakan pendekatan regresi linier berganda menunjukkan bahwa aspek demografi dan aspek psikologi berpengaruh positif dan signifikan terhadap keputusan pembelian di kedai kopi Makembo baik secara parsial maupun simultan.  Berdasarkan kesimpulan tersebut bahwa aspek pelayanan dan kualitas produk di kedai kopi Makembo perlu terus dijaga, sebab hal ini membuat kedai kopi makembo bisa menyerap konsumen dari berbagai karakteristik, mulai dari laki-laki atau perempuan, berbagai jenis usia dan kalangan masyarakat. Kedekatan value sebuah produk dan pelayanan sangat menentukan keputusan pembelian konsumen

Pengaruh Ketidakpuasan Konsumen Terhadap Perpindahan Merek Smartphone Di Kota Bima

Penelitian ini bertujuan Untuk mengetahui pengaruh Ketidakpuasan Konsumen terhadap Perpindahan Merk Smartphone  Kota Bima. Jenis penelitian yang digunakan adalah asosiatif. Penelitian ini di lakukan pada Kota Bima yang sasarannya untuk konsumen pengguna Berbagai Type Smartphone. Teknik pengambilan sampel yang digunakan adalah metode purposive sampling dengan 96 responden. Teknik analisis data yang digunakan yaitu uji validitas, uji reliabilitas, uji asumsi klasik, regresi linear berganda, koefesien determinasi, koefesien korelasi, uji parsial (uji t) dan uji simultan (uji f). Berdasarkan Hasil penelitian  menunjukan bahwa : variabel Ketidakpuasan konsumen terhadap Perpindahan Merk Smartphone  Kota Bima &nbsp

THE INFLUENCE OF SOCIAL MEDIA ON INTEREST TO BUY ONLINE (CASE STUDY OF STIE BIMA STUDENTS)

This study aims to determine the effect of social media on online buying interest (case studies on senior students) with 50 respondents. The indicators of social media (x) consist of 2 namely trust and convenience while the indicators of buying interest (y) consist of 4 namely transactional interest, refrential interest, preferential interest and explorative interest. The definition of this study uses 2 variables: the independent variable is social media (x) and the dependent variable is online buying interest (y). The research method is an associative research using a qualitative approach consisting of questionnaire data. Data analysis techniques used in this study are validity, reliability, simple linear regression, simple correlation coefficient, correlation, coefficient of determination and using the statistical t test. The results showed that the influence of social media significantly influenced online buying interest

STRUKTUR GERAK TARI JEPIN LANGKAH BISMILLAH DI KELURAHAN SIANTAN HILIR KECAMATAN PONTIANAK UTARA

AbstractThis research was influenced by the occurrence of changes in the movement of the Jepin Langkah Bsimillah dance so that the researcher wants to maintain the authenticity of the Jepin Langkah Bismillah dance. This research uses the descriptive method in the qualitative form and uses the choreography approach. The interviewees in this research are Suhaili, Syamsul Watan and Alkhanul Khairat who know about the Jepin Langkah Bismillah dance in Siantan Hilir Village, North Pontianak District. The techniques of data collection used are observation, interviews, and documentation. The data validity testing techniques used are the extension of observation and sources triangulation. Based on the analysis of the data, it can be concluded that the structures of the Jepin Langkah Bismillah dance movements at Siantan Hilir Village, North Pontianak District are as follows: There are 3 types of motion which are described based on the smallest part first, namely the motion motives, motion phrases, sentences of motion and groups of movement that become a unified whole of motions in the Jepin Langkah Bismillah dance. Jepin Langkah Bismillah consists of 108 motion motives, 97 motion phrases, 35 motion sentences and 4 motion groups with tahto as a liaison.Keywords: Motion Structure, Jepin Langkah Bismillah Dance

Pengaruh Kualitas Produk Kredit Cepat Aman (KCA), Promosi Dan Pengetahuan Masyarakat Terhadap Keputusan Menggunakan Jasa Layanan Pada Pegadaian Cabang Sape

Penelitian Ini Bertujuan Untuk Mengetahui Pengaruh Kualitas Produk Kredit Cepat Aman (Kca), Promosi Dan Pengetahuan Masyarakat Terhadap Keputusan Menggunakan Jasa Layanan Pada Pegadaian Cabang Sape. Jenis penelitian ini adalah asosiatif dengan sampel sejumlah 50 responden. Hasil penelitian menunjukkan bahwa kualitas produk dan pengetahuan tidak berpengaruh terhadap keputusan konsumen, sedangkan promosi berpengaruh terhadap keputusan konsumen namun secara simultan kualitas produk, promosi dan pengetahuan berpengaruh terhadap Keputusan Menggunakan Jasa Layanan Pada Pegadaian Cabang Sape

BENTUK PENYAJIAN TARI JEPIN SELENDANG DI KELURAHAN SIANTAN HILIR KECAMATAN PONTIANAK UTARA

AbstractThis research was motivated by the researcher's desire to examine the The Performance Form of Tari Jepin Selendang on Kelurahan Siantan Hilir Kecamatan Pontianak Utara and to document a complete data and information of Tari Jepin Selendang in the form of writing as well as pictures and videos, This study used a descriptive method in a qualitative form and uses a choreographic approach. Based on the results of research, The Performance Form of Tari Jepin Selendang, the dance movement consisted of a variety of opening movements, namely jepin empat-empat steps, the variety of content movements, namely gerak anyam masuk, gerak raddat and gerak buka anyam and the variety of closing movements was the jepin empat-empat. The floor designs were straight and curved. The musical instruments used were Accordions, Beruas, Tambourines, Gambus, Violins and Tawak. The group designs are unison, alternate and canon groups. Makeup used realistic makeup and the clothes used are baju kurung, Malay patterned fabric, lotus and the accessories used were lipat pandan bun, kembang goyang and earrings. The property was a colorful shawl. The theme is non-literary. Multiple cone dramatic design and the dynamics of motion, tempo and level. Keywords: Performance Form, Tari Jepin Selendan

PENGGUNAAN MEDIA AUDIO VISUAL UNTUK MENINGKATKAN HASIL BELAJAR SISWA DALAM MATERI PELAJARAN ALAT MUSIK DAYAK

AbstractThe purpose of this research is to improve students’ learning outcomes in the subject matter of Dayak musical by using audio visual media. This research used descriptive methods, with the qualitative approach. The research method applied is a classroom action research with the cycle of planning, acting, observing and reflecting. The subject of this research is class X especially class X IPS2 of SMAN 1 Sejangkung, Sambas district. Data collecting that are applied in this research are the observation sheet, test, and documentation. Based on the results, using audio visual media can improve students’ learning outcomes in the subject matter of Dayak musical. It can be seen from the results test obtained by the students in cycle 1 and cycle 2. After the action is done in cycle 1 there is an increase in the average value that was 69.8. after that, the next processed with action in cycle 2, the increase is obtained that was 94.2.       Keywords: Audio Visual Media, Dayak Musical Instrument