Why and how does shared language affect subsidiary knowledge inflows? A social identity perspective

We draw on social identity theory to conceptualize a moderated mediation model that examines the relationship between shared language among subsidiary and HQ managers, and subsidiaries’ knowledge inflows from HQ. Specifically, we study (1) whether this relationship is mediated by the extent to which subsidiary managers share HQ goals and vision, and the extent to which HR decisions are centralized; and (2) whether subsidiary type moderates these mediated relationships. Building on a sample of 817 subsidiaries in nine countries/regions, we find support for our model. Implications for research on HQ-subsidiary knowledge flows, social identity theory and international HRM are discussed

Methodological issues in cross-cultural research

Regardless of whether the research goal is to establish cultural universals or to identify and explain cross-cultural differences, researchers need measures that are comparable across different cultures when conducting cross-cultural studies. In this chapter, we describe two major strategies for enhancing cross-cultural comparability. First, we discuss a priori methods to ensure the comparability of data in cross-cultural surveys. In particular, we review findings on cross-cultural differences based on the psychology of survey response and provide suggestions on how to deal with these cultural differences in the survey design stage. Second, we discuss post hoc methods to ascertain data comparability and enable comparisons in the presence of threats to equivalence

The impact of culture on interactions: five lessons learned from the European Commission

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Knowledge-sharing and social interaction within MNEs

Social interaction between managers from different units of a multinational enterprise (MNE) has been shown to be an important factor stimulating intra-MNE knowledge-sharing. Face-to-face social interactions form a communication channel particularly conducive to the transfer of tacit, non-codified knowledge. But intensive social interaction also provides opportunities for social construction of knowledge in a learning dialogue. The first explanation (sender–receiver) makes us expect social interaction to moderate positively the effects of the factors giving rise to knowledge flows in the first place, such as differences in capabilities between MNE subsidiaries. The second perspective (social learning) also grants an independent effect to social interaction as a main factor stimulating intra-MNE knowledge flows. We formulate hypotheses based on both perspectives, and test these on data from 169 MNE subsidiaries. Our findings show a considerable main effect of social interaction on all intra-MNE knowledge flows, confirming the expectations based on the social learning model. Interaction effects, based on the predictions of the sender–receiver model, are only partly confirmed. These findings suggest that future research should devote more attention to the social constitution of MNE knowledge. Journal of International Business Studies (2009) 40, 719–741. doi:10.1057/jibs.2008.106