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Understanding the key drivers of and technology related issues associated with going multi-channel
A multi-channel retail strategy is viewed by many academics and practitioners to be the success model for most retailers. Yet, while there are many drivers of, and advantages related to, using multiple channels to sell products and services to customers likewise there are numerous technology-related issues. Despite this, the multi-channel retailing literature provides little empirical insight into these technology-related constraints. Moreover, there is a lack of multi-channel retailing research which explores the impetuses behind retailers adding new channels to go multi-channel, especially in the context of the UK retail sector. To contribute to gaps in the literature this study utilises a case study research strategy to examine the key motivations behind, and technology-related issues associated with, multi-channel retail strategic implementation, in the setting of the UK retail sector. Three UK based retailers (Boots, Screwfix and Bettys) are used which have different approaches to, and are at different stages of, adopting a multi-channel retail strategy. In addition, they have different backgrounds such as size, product range, sector and type. Consequently, the use of these three different retailers enables exploration of the drivers behind, and technological problems associated with, implementing a multi-channel retail strategy in the context of store and Internet/catalogue retailers. Case analysis reveals novel themes which are not identified, or not clearly recognised, in the literature. These include that key drivers behind retailers going multi-channel are to increase sales, and, meet the needs of the multi-channel shopper. Indeed, customers want to shop via multiple channels and therefore, these retailers have no choice but to go multi-channel if they are to meet customer needs. However, while at a strategic level these motivations were similar across the case study retailers, they also differed. For example, Screwfix added a store channel to enable customers to purchase products and receive them instantly. In contrast, Boots added an Internet channel to drive footfall in-store and increase store sales. Boots were also adding an Internet channel since it provided them with a marketing channel, which, going forward, was likely to replace other communications channels. The findings from this study also reveal that retailers encounter major technology-related issues when adding new, and using multiple, channels. These problems stem from the need to re-design existing logistics and IT infrastructure to offer a seamless, integrated offer to the customer. For instance, to leverage the brand and marketing mix consistently across all channels, and, to implement ‘click and collect’ (i.e. where customers purchase a product in one channel and collect it in another). Also, due to the need to use innovative marketing techniques, in particular, social media. Importantly, this study highlights that these technology-related multi-channel retailing constraints often have a ‘softer’ side. Technology-related problems are frequently intertwined with cultural, engagement and financial/staff resource related issues. This suggests a need for retailers to find entwined solutions to both technology and non- technology related issues to effectively implement a multi-channel retail strategy
Comparisons of the North Polar Cap of Mars and the Earth's Northern Hemisphere snow cover
The boundaries of the polar caps of Mars have been measured on more than 3000 photographs since 1905 from the plate collection at the Lowell Observatory. For the Earth the polar caps have been accurately mapped only since the mid 1960's when satellites were first available to synoptically view the polar regions. The polar caps of both planets wax and wane in response to changes in the seasons, and interannual differences in polar cap behavior on Mars as well as Earth are intimately linked to global energy balance. In this study data on the year to year variations in the extent of the polar caps of Mars and Earth were assembled and analyzed together with data on annual variations in solar activity to determine if associations exist between these data. It was found that virtually no correlation exists between measurements of Mars north polar cap and solar variability. An inverse relationship was found between variations in the size of the north polar caps of Mars and Earth, although only 6 years of concurrent data were available for comparison
Organic Farming Development and Agricultural Institutions in Europe: A Study of Six Countries
Cooperation between general agricultural institutions and the organisation of the organic farming sector are key factors for the development of organic farming. This study analyses the relationships of organic farming organisations with other farmers' organisations, agencies of agricultural policy and food market firms in six European countries. On this basis it identifies a path for successful development of organic farming which is adaptable to the special conditions of all European countries.
This book presents the most systematic and in-depth comparison of the dynamics of organic farming development to date, providing concrete suggestions for a line of action for everyone with an interest in developing organic farming
Self-discharge in bimetallic cells containing alkali metal
Theoretical analysis of thermally regenerative bimetallic cells with alkali metal anodes shows a relation between the current drawn and the rate of discharge under open-circuit conditions. The self-discharge rate of the cell is due to the dissolution and ionization of alkali metal atoms in the fused-salt electrolyt
Prompt energization of relativistic and highly relativistic electrons during a substorm interval: Van Allen Probes observations
Abstract On 17 March 2013, a large magnetic storm significantly depleted the multi-MeV radiation belt. We present multi-instrument observations from the Van Allen Probes spacecraft Radiation Belt Storm Probe A and Radiation Belt Storm Probe B at ~6 Re in the midnight sector magnetosphere and from ground-based ionospheric sensors during a substorm dipolarization followed by rapid reenergization of multi-MeV electrons. A 50% increase in magnetic field magnitude occurred simultaneously with dramatic increases in 100 keV electron fluxes and a 100 times increase in VLF wave intensity. The 100 keV electrons and intense VLF waves provide a seed population and energy source for subsequent radiation belt enhancements. Highly relativistic (\u3e2 MeV) electron fluxes increased immediately at L* ~ 4.5 and 4.5 MeV flux increased \u3e90 times at L* = 4 over 5 h. Although plasmasphere expansion brings the enhanced radiation belt multi-MeV fluxes inside the plasmasphere several hours postsubstorm, we localize their prompt reenergization during the event to regions outside the plasmasphere. Key Points Substorm dynamics are important for highly relativistic electron energization Cold plasma preconditioning is significant for rapid relativistic energization Relativistic / highly relativistic electron energization can occur in \u3c 5 hrs
From Physical to Cyber: Escalating Protection for Personalized Auto Insurance
Nowadays, auto insurance companies set personalized insurance rate based on
data gathered directly from their customers' cars. In this paper, we show such
a personalized insurance mechanism -- wildly adopted by many auto insurance
companies -- is vulnerable to exploit. In particular, we demonstrate that an
adversary can leverage off-the-shelf hardware to manipulate the data to the
device that collects drivers' habits for insurance rate customization and
obtain a fraudulent insurance discount. In response to this type of attack, we
also propose a defense mechanism that escalates the protection for insurers'
data collection. The main idea of this mechanism is to augment the insurer's
data collection device with the ability to gather unforgeable data acquired
from the physical world, and then leverage these data to identify manipulated
data points. Our defense mechanism leveraged a statistical model built on
unmanipulated data and is robust to manipulation methods that are not foreseen
previously. We have implemented this defense mechanism as a proof-of-concept
prototype and tested its effectiveness in the real world. Our evaluation shows
that our defense mechanism exhibits a false positive rate of 0.032 and a false
negative rate of 0.013.Comment: Appeared in Sensys 201
Universality of collapsing two-dimensional self-avoiding trails
Results of a numerically exact transfer matrix calculation for the model of
Interacting Self-Avoiding Trails are presented. The results lead to the
conclusion that, at the collapse transition, Self-Avoiding Trails are in the
same universality class as the O(n=0) model of Blote and Nienhuis (or
vertex-interacting self-avoiding walk), which has thermal exponent ,
contrary to previous conjectures.Comment: Final version, accepted for publication in Journal of Physics A; 9
pages; 3 figure
Helical automatic approaches of helicopters with microwave landing systems
A program is under way to develop a data base for establishing navigation and guidance concepts for all-weather operation of rotorcraft. One of the objectives is to examine the feasibility of conducting simultaneous rotorcraft and conventional fixed-wing, noninterfering, landing operations in instrument meteorological conditions at airports equipped with microwave landing systems (MLSs) for fixed-wing traffic. An initial test program to investigate the feasibility of conducting automatic helical approaches was completed, using the MLS at Crows Landing near Ames. These tests were flown on board a UH-1H helicopter equipped with a digital automatic landing system. A total of 48 automatic approaches and landings were flown along a two-turn helical descent, tangent to the centerline of the MLS-equipped runway to determine helical light performance and to provide a data base for comparison with future flights for which the helical approach path will be located near the edge of the MLS coverage. In addition, 13 straight-in approaches were conducted. The performance with varying levels of state-estimation system sophistication was evaluated as part of the flight tests. The results indicate that helical approaches to MLS-equipped runways are feasible for rotorcraft and that the best position accuracy was obtained using the Kalman-filter state-estimation with inertial navigation systems sensors
Determination of Frequency and Distribution of Hessian Fly (Diptera: Cecidomyiidae) Biotypes in the Northeastern Soft Wheat Region
Fifteen collections of Hessian flies from the northern soft winter wheat region of the United States were used to determine the composition and frequency of biotypes. The wheat cultivars \u27Seneca\u27 (H7Hs), \u27Monon\u27 (H3), \u27Knox 62\u27 (~, H7Hg), and \u27Abe\u27 (Hs) were used as differentials. Biotypes J and L replaced biotype B as the prevalent biotype in Indiana, since wheat cultivars having the Hs and the H6 genes have been grown. Biotype GP, the least virulent of any Hessian fly biotypes, was still present in New York indicating that wheat cuItivars with no genes for resistance are still being grown there. The genetic variability of Hessian fly biotypes that enables them to overcome the resistance in wheat cultivars is discussed
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