Practice of Social Responsibility in Moroccan Companies « An Exploratory Study »

This paper discusses the concept of Corporate Social Responsibility in the Moroccan context. The main purpose of this study is to draw up an inventory current situation of the CSR in Moroccan small business companies, as such to help understand the commitment of this type of business in sustainable economic development. It has been proven, by the survey among forty small Casablanca business leaders representing different sectors of activity, that the managers integrate unknowingly in their management the concept of SR, and that when it comes to social practices a link certainly exist between the company and its stakeholders (costumers, providers…). The survey shows that more than half of the interviewed executives stipulate that either they heard or know about SR; this awareness towards the concept is an increasing function which depend on the size of company. As also Moroccan leaders are aware of the advantages in engaging social responsibility approach in their business; this finding suggests as well that social responsibility can be of direct economic value for the firm

L’ AUDIT SOCIAL : QUEL APPORT À LA FONCTION RESSOURCES HUMAINES ? CAS DE LA DESTINATION TOURISTIQUE D’AGADIR

Le souci d'une grande rigueur dans la gestion sociale a conduit de plus en plus les chefs des entreprises marocaines à l'application de l'audit social comme un outil essentiel dans la gestion des ressources humaines et la satisfaction des parties prenantes. En effet, les entreprises hôtelières ne sont pas exclues ; en fait, ils sont censés mettre en œuvre une telle vérification pour développer des politiques saines et une gestion crédible de leur organisation. L'objectif principal de cet article est d'établir la relation entre la pratique de l'audit social comme un outil de pilotage de la fonction RH, et son impact sur la relation entreprise-salarié, nous avons choisi comme terrain d'étude le secteur touristique, en particulier les entités hôtelières de la destination touristique d’Agadir

LA GRH AU MAROC : ENTRE PATERNALISME ET BIENVEILLANCE

La mondialisation de l’économie pose un nouvel ordre aux entreprises marocaines marqué par l’ouverture des marchés et l’apparition de nouveaux concurrents internationaux. Un des facteurs de différenciation est l’innovation technologique et organisationnelle. Dans ce cadre, de nombreuses opportunités s’ouvrent pour encourager l’intégration de nouveaux ingrédients dans les pratiques managériales au Maroc, principalement au niveau de la gestion des ressources humaines (GRH). Afin de comprendre comment certains concepts comme la bienveillance et la durabilité infléchissent les modes de GRH au Maroc et disloquer les mécanismes d’un renouveau de la GRH bienveillante et durable, nous avons mené des entretiens semi-directifs avec des responsables ressources humaines et des directeurs d’entreprises marocaines. Nous nous sommes limités au secteur agroalimentaire traditionnellement positionné comme un des piliers de l’économie marocaine. Notre étude montre que la bienveillance est un modèle de GRH que les grandes entreprises tentent d’appliquer afin de répondre au mieux aux équilibrages sociaux et économiques. Cette tendance est moins forte dans les très petites entreprises et moyennes entreprises encore dominées par un paternalisme qui met à l’honneur le dirigeant ou sa famille propriétaire de l’entreprise à travers des actions sociales et citoyennes. L’intérêt du présent papier est double. Il permet d’une part de présenter les principales caractéristiques de la GRH dans un pays stratégique de par son positionnement à la fois géographique et économique par rapport à l’Europe ; et d’autre part, il propose aux partenaires potentiels une connaissance première qui devrait leur faciliter la pénétration du marché marocain

Double-orifice mitral valve associated with atrioventricular canal defects

A 4 year-old male presented with effort dyspnea, and was diagnosed as atrioventricular canal defects. This finding was confirmed by open heart surgery, and a congenital double orifice mitral valve was discovered. The septal defect was closed but the double orifice mitral valve was respected because of the absence of hemodynamic disturbance. We report this case with review of literature.Pan African Medical Journal 2016; 2

Recurrence of occult hepatitis B virus infection in a recipient of a liver transplant for HCV-related cirrhosis: full length genome, mutations analysis and literature review

The outcome of liver transplant recipients in HCV chronic carriers with Anti-HBc only concerning occult HBV infection is unknown. We report here the case of a patient who underwent liver transplantation (LT) for cirrhosis post chronic hepatitis C who received an allograft from a donor with no marker of hepatitis B infection. After LT, HBV DNA was detected in the serum in the absence of HBsAg while HCV RNA remained negative. To determine the origin of this occult HBV infection, we retrospectively examined stored serum and liver tissue, pre and post-transplantation, for HBV DNA by PCR. A stored liver biopsy of the donor before transplantation was also tested. HBV DNA was detected in the pre-transplant liver but not in the donor liver. HBV viral load quantified by real time PCR after LT ranged from about 102 to 5x103 HBV DNA copies/mg of liver, while in sera, concentrations ranged from 102 to 3x103 HBV DNA copies/ml. All PCR products in the S gene from liver and sera were sequenced. Analysis of sequences showed the presence of an HBV strain genotype D. The nucleotide homology between the patient’s HBV strains before and after LT was 96 % across the analyzed regions. Full length HBV genomes were amplified from the sera using Rolling Circle Amplification and then sequenced. Analysis of sequences confirmed the genotype D, but did not show obvious mutations that could contribute to HBsAg seronegativity and low HBV viral replication. Factors leading to occult HBV infection are still unclear, but it is well establish that occult HBV infection is frequent in HCV patients. This underlines the role of extra hepatic sites for HBV replication, potentially lymphocytes acting as “reservoirs”.  

RSE et pratiques des responsables de communication: cas des entreprises d\u27agroalimentaire de Souss Massa Daraa

CSR corporate social responsibility and practices of communication managers: case study food companies of Souss Massa Draa Increased pressure from civil society and the community financial, generated by the strong growth of ecological and societal problems has pushed companies to adopt more transparent and responsible modes of governance. This governance has resulted in actions and so-called responsible and citizen speeches. Accordingly, communication on Corporate Social Responsibility takes on, in this context, a particular strategic and operational dimension. To study it, we propose in this article to study the concept of CSR and that of communication on social responsibility. CSR on the one hand and on the other hand we are going to study the primordial role played by the communication manager and the degree of his involvement in the implementation of socially responsible messages. Does it have the profile, the power and the means sufficient to act effectively in this direction? The study will allow us to identify the various societal and managerial issues of this communication on CSR

Diversity management status in morocco. an exploratory stydu

The purpose of this article is to explore diversity management specificities in arab countries, especially in Morocco (North Africa). We analyse organisational initiatives, managers’ perception and the way they mainstream diversity tools in their management. The Moroccan industry is based on two major sectors: agriculture food and textile. Those two activities represent more than 50% of the PIB, 70% of the national employment and 75% of exportations. We focus our study on those two sectors which are a pillar of the morrocan economy. Our sample consist of 30 questionnaire sent to companies that have more than 50 employees. We received 16 answers. We questioned CEOs, managers, middle managers and employees. The main contribution of the research is that moroccan leaders are aware of their responsibilities to implement and carry out diversity projects. The main topics mentioned concerns equality and gender. However, they have no skills or power to ensure that responsibilities fully. Diversity management is not included in the strategy. It remains a minor task operated mainly by the human resource department. Morrocan managers need more specific trainings and a global governmental policy to guide their actions. Employees are not well informed about their rights. Moreover, Morocco will open a free exchange zone in 2010. This is an opportunity for many international companies to invest in the country. Most of them are from Europe and USA. They are well informed about diversity management, especially gender issues. This represents a threat for Moroccan companies who feel the urgency to develop a national framework for diversity management. Our research is still under study. We are collecting more data and we aim to integrate some extra stakeholders in the sample. Mainly the government and the local communities. The fact that we interviewed only managers gives us a limited view of the diversity management status in Morocco

Le virage de la responsabilité sociale au Maroc. Le cas du secteur agroalimentaire

M14corporate social responsibility, stakeholder management, social responsible management, agri-food sector