Potenziamento del settore turistico sardo attraverso la valorizzazione delle risorse locali mediante sistemi di mobile marketing e codici QR

The study focuses on the reciprocal relationship between spaces and the creation process of the territorial value, identifying the routes by which to increase the attractiveness of the places in order to augment their competitive profile. The esearch identifies the "authentic and high quality" tourism demanded by both national and international tourists and applies an analysis model which looks at the competitiveness of the destination based on the territories environmental and cultural resources. The elements enable the places to be defined and we can then consider the new ways of travelling and the corresponding segments of the market to which the Strategies of Tourism Destination Development should be directed.The research develops and applies an analysis model of the Customer Experience that examines tourists in the Internet age, through face-to-face interviews with 300 travellers, Content Analysis on almost 1,000 reviews and the popularity of search terms on Google Trends, providing a clear picture on the needs of tourists. The results of the survey allow us to define a tool for territorial development, called FoodExplorer, based on a digital information system to support the enhancement of the Sardinian tourism sector. The service is designed for the 2.0 tourist who appreciates the quality of the local products and, through a smartphone and a mobile marketing system mediated by QR code, is incentivized to discovery and learn about the territory

La Rete Metropolitana del Nord Sardegna

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Vocación turística dos itinerarios relixiosos e perspectivas de desenvolvemento territorial: o Camiño de Santu Jacu en Sardeña (Italia)

Desde hace años asistimos al descubrimiento de itinerarios culturales y religiosos, considerados instrumentos capaces de favorecer el desarrollo local sostenible. Su valor es principalmente turístico, y en Italia existen numerosas iniciativas. El presente trabajo se centra en las efectuadas por la Región de Cerdeña para la estructuración de productos e itinerarios orientados al mercado del turismo religioso. A partir del análisis de la literatura científica, se subraya la potencialidad turística de las rutas religiosas, prestando especial atención al Camino de Santu Jacu, que atraviesa toda la región. El método y los instrumentos deinvestigación son los de la geografía económica, que contempla el recurso a indicadores estadísticos y a los Sistemas de Información Geográfica (SIG). Mediante las elaboraciones realizadas, el trabajo destaca cómo los caminos religiosos pueden contribuir a aumentar la competitividad regional si reciben apoyo y promoción a partir de acciones específicas y políticas de desarrollo local.For some years we have been witnessing the rediscovery of cultural and religious itineraries, considered tools capable of promoting sustainable local development. Their value is mainly touristic and there are numerous initiatives in Italy aimed at the religious and slow tourism market. Starting from the analysis of scientific literature, the contribution highlights the tourist potential of religious routes with a focus on the Santu Jacu Way, which crosses the entire island. The method and tools are those of economic geography, which contemplate the use of statistical indicators and Geographic Information Systems (GIS). Through the elaborations carried out, the paper highlights how religious paths can contribute to increasing regional competitiveness if supported and promoted within specific local development actions and policies. Desde hai anos asistimos ao descubrimento de itinerarios culturais e relixiosos, considerados instrumentos capaces de favorecer o desenvolvemento local sustentable. O seu valor é principalmente turístico, e en Italia existen numerosas iniciativas. O presente traballo céntrase nas efectuadas pola Rexión de Sardeña para a estruturación de produtos e itinerarios orientados ao mercado do turismo relixioso. A partir da análise da literatura científica, sublíñase a potencialidade turística das rutas relixiosas, prestándolle especial atención ao Camiño de Santu Jacu, que atravesa toda a rexión. O método e os instrumentos deinvestigación son os da xeografía económica, que contempla o recurso a indicadores estatísticos e aos Sistemas de Información Xeográfica (SIX). Mediante as elaboracións realizadas, o traballo destaca como os camiños relixiosos poden contribuír a aumentar a competitividade rexional se reciben apoio e promoción a partir de accións específicas e políticas de desenvolvemento local.&nbsp

Vocación turística dos itinerarios relixiosos e perspectivas de desenvolvemento territorial: o Camiño de Santu Jacu en Sardeña (Italia)

For some years we have been witnessing the rediscovery of cultural and religious itineraries, considered tools capable of promoting sustainable local development. Their value is mainly touristic and there are numerous initiatives in Italy aimed at the religious and slow tourism market. Starting from the analysis of scientific literature, the contribution highlights the tourist potential of religious routes with a focus on the Santu Jacu Way, which crosses the entire island. The method and tools are those of economic geography, which contemplate the use of statistical indicators and Geographic Information Systems (GIS). Through the elaborations carried out, the paper highlights how religious paths can contribute to increasing regional competitiveness if supported and promoted within specific local development actions and policies.esde hai anos asistimos ao descubrimento de itinerarios culturais e relixiosos, considerados instrumentos capaces de favorecer o desenvolvemento local sustentable. O seu valor é principalmente turístico, e en Italia existen numerosas iniciativas. O presente traballo céntrase nas efectuadas pola Rexión de Sardeña para a estruturación de produtos e itinerarios orientados ao mercado do turismo relixioso. A partir da análise da literatura científica, sublíñase a potencialidade turística das rutas relixiosas, prestándolle especial atención ao Camiño de Santu Jacu, que atravesa toda a rexión. O método e os instrumentos de investigación son os da xeografía económica, que contempla o recurso a indicadores estatísticos e aos Sistemas de Información Xeográfica (SIX). Mediante as elaboracións realizadas, o traballo destaca como os camiños relixiosos poden contribuír a aumentar a competitividade rexional se reciben apoio e promoción a partir de accións específicas e políticas de desenvolvemento local

Environmental and biological monitoring of PAHs exposure in coke-oven workers at the Taranto plant compared to two groups from the general population of Apulia, Italy

Background: Polycyclic aromatic hydrocarbons (PAHs) exposure in the coke industry poses a risk for workers’ health as well as for subjects living in the plant vicinity.Objectives: To assess PAHs exposure in coke-oven workers (CW) at the Taranto plant, Apulia, and in subjects from the general population living near (NC) and far away (FC) from the plant. Methods: Exposure was assessed by personal air sampling and urinary 1-hydroxypyrene (1-OHP) measured in 100 CW, 18 NC and 15 FC. Results:Median airborne benzo[a]pyrene (BaP) levels were 152, 1.5, and 3.6 ng/m3 in CW, NC, and FC, respectively. In CW, median 1-OHP increased from 1.45 to 1.96 μg/g creatinine (crt) during the work shift (p>0.05); in NC and FC, 1-OHP levels were 0.56 and 0.53 μg/g crt. No significant differences between NC and FC for both air and urinary indices were found. BaP exposure in CW exceeded the recently proposed German acceptable (70 ng/m3) and tolerable (700 ng/m3) risk-based limit values in 82 and 11% of subjects, respectively. In NC and FC, BaP exposure exceeded the European target value for ambient air (1 ng/m3) in 67 and 60% of subjects, respectively. Biomonitoring showed that 21% of CW had 1-OHP levels higher than the proposed biological limit value for the coke-oven industry (4.4 μg/g crt), while 93% of FC, and 88% of NC, had 1-OHP levels exceeding the Italian reference value (0.3 μg/g crt). Among non-smokers, a linear regression between 1-OHP and BaP (Pearson value r=0.65, p<0.05) allowed us to estimate levels of 1.2 and 1.9 μg/g crt for 1-OHP end-of-shift corresponding to acceptable and tolerable limit values. Conclusions: Although lower than in the past, PAHs exposure in the coke plant still poses a health risk for workers and the general population and requires further efforts to improve workplace conditions

Survey on public perceptions of environmental risks

The report presents the results fo the European project. It presents a comparison of the public perception of environmental risks with the scientific assessment of environmental risks, a qualitative assessment of the public perception of environmental risks, and an overview of the main factors influencing the perception of environmental risks