Liver fibrosis markers and all cause mortality in people with type 2 diabetes:a population based study (The Ayrshire Diabetes Outcomes Cohort (ADOC) Study)

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Toward a conceptual framework of emotional relationship marketing: an examination of two UK political parties

The purpose of this paper is to review the notion of branding and evaluate its applicability to political parties. As ideological politics is in decline, branding may provide a consistent narrative where voters feel a sense of warmth and belonging. The paper aims to build an understanding of the complexity of building a political brand where a combination of image, logo, leadership, and values can all contribute to a compelling brand narrative. It investigates how competing positive and negative messages attempt to build and distort the brand identity. A critical review of bran ding, relationship marketing, and political science literature articulates the conceptual development of branding and its applicability to political parties. The success or failure of negative campaigning is due to the authenticity of a political party’s brand values — creating a coherent brand story — if there is no distance between the brand values articulated by the political party and the values their community perceives then this creates an "authentic" brand. However, if there is a gap this paper illustrates how negative campaigning can be used to build a "doppelganger brand," which undermines the credibility of the authentic political brand. The paper argues that political parties need to understand how brand stories are developed but also how they can be used to protect against negative advertising. This has implications for political marketing strategists and political parties. This paper draws together branding theory and relationship marketing and incorporates them into a framework that makes a contribution to the political marketing literature

Initial Active Interrogation Experiments at The University of Michigan Linear Accelerator Laboratory

To support the mission of the Countering Weapons of Mass Destruction Office of the Department of Homeland Security, the Detection for Nuclear Nonproliferation group is researching active interrogation techniques and the development of new detection algorithms for fast neutron spectroscopy. The Countering Weapons of Mass Destruction Officehas loaned us a Varian M9 linear accelerator (linac), helium-3 detectors, boron-coated straw detectors, and perfluorocarbondetectors as part of this research, providing a variety of tools to conduct our experiments.In the summer of 2018, a thorough licensing process concluded, and preliminary experiments commenced. Later in the year, the facility was approved to possess and irradiate depleted uranium, which enabledus to conduct active interrogation experiments.In the fall of 2018, we conducted our first active interrogation measurements using the linac facility. The measurements used the linac to irradiate depleted uranium,lead, and tungsten targets to induce photonuclear reactions to emit fast neutrons. The neutrons were then detected using a simple helium-3 detector. Simulations were developed using MCNPX-PoliMi and MCNP 6.1 to validate the measured results. The simulations showed close agreement for depleted uranium but indicated that additional investigation is required for the lead and tungsten data. The facility will be indispensable as the researchprogressesbyproviding a mixed-radiation field consisting of fast neutrons and photons, which is similar to the radiation environment encountered in active interrogation scenarios.Additionally, the facility is involved inresearch related toradiation damage, dosimetry, and radiation-oncology.Future activities will involve characterization of photonuclear properties of various materials, and collaborations with other university researchers

Training Novices to Evaluate the Quality of Physical Activity Promotion Material: Results of a Pilot Study

The credibility and usability of lay physical activity promotion material are a persistent problem (Thomas & Cardinal, 2020, TJACM). These quality issues deter the material in promoting health literacy, a major predictor of prevention-oriented health behaviors (e.g., regular exercise, U.S. National Action Plan to Improve Health Literacy). Few studies, however, have evaluated the quality of lay material over time (Thomas et al., 2018, Quest). PURPOSE: In order to conduct a repeated-measures study of the quality of physical activity promotion web articles for lay adults, one experienced researcher (JDT) trained undergraduates on how to use the Suitability Assessment of Materials (SAM) protocol (Doak et al., 1996). METHODS: An adapted version of the SAM protocol was used (Thomas & Cardinal, 2020, Quest). Three undergraduates were part of the pilot project (ENT, SAL, CNC; Feb.-Aug. 2020). Each was introduced to the protocol and practiced its methods using six web articles that were written in English and not used in the longitudinal study. Coding by ENT was compared to JDT for analytic purposes; ENT was pre-assigned to evaluate material for the longitudinal study. Per Krippendorff’s alpha and intraclass coefficient measures, ENT showed acceptable between/within coder agreement during the training phase. Jul.-Aug. 2020, ENT then tested his skills further using a random subset of 16 unique web articles that were part of the longitudinal study. RESULTS: ENT between-coder agreement ranged from Good/Substantial (both .68) to Excellent/Almost Perfect (both .86) across the SAM’s main categories. Overall agreement was Excellent/Substantial (range: .76-.77). Within-coder agreement was Excellent/Almost Perfect across all main categories (both ≥ .85). CONCLUSION: This pilot study demonstrates that a novice coder can learn to code material with a high degree of fidelity. This contrasts with speculation that the SAM protocol may be too subjective for good coder agreement. Debriefing revealed key insights: (a) four “rules” that helped the novice coder achieve fidelity (e.g., review notes often) and (b) developer “bad habits” that limit the educational quality of material (e.g., jargon-filled advice). We will discuss our results and practical lessons based on post-hoc text profiles of material sampled in our pilot study

Glacier algae: a dark past and a darker future

“Glacier algae” grow on melting glacier and ice sheet surfaces across the cryosphere, causing the ice to absorb more solar energy and consequently melt faster, while also turning over carbon and nutrients. This makes glacier algal assemblages, which are typically dominated by just three main species, a potentially important yet under-researched component of the global biosphere, carbon, and water cycles. This review synthesizes current knowledge on glacier algae phylogenetics, physiology, and ecology. We discuss their significance for the evolution of early land plants and highlight their impacts on the physical and chemical supraglacial environment including their role as drivers of positive feedbacks to climate warming, thereby demonstrating their influence on Earth’s past and future. Four complementary research priorities are identified, which will facilitate broad advances in glacier algae research, including establishment of reliable culture collections, sequencing of glacier algae genomes, development of diagnostic biosignatures for remote sensing, and improved predictive modeling of glacier algae biological-albedo effects

System for Centering a Turbofan in a Nacelle During Tests

A feedback position-control system has been developed for maintaining the concentricity of a turbofan with respect to a nacelle during acoustic and flow tests in a wind tunnel. The system is needed for the following reasons: Thermal and thrust loads can displace the fan relative to the nacelle; In the particular test apparatus (see Figure 1), denoted as a rotor-only nacelle (RAN), the struts, vanes, and other stator components of a turbofan engine that ordinarily maintain the required concentricity in the face of thermal and thrust loads are not present; and The struts and stator components are not present because it is necessary to provide a flow path that is acoustically clean in the sense that the measured noise can be attributed to the fan alone. The system is depicted schematically in Figure 2. The nacelle is supported by two struts attached to a two-axis traverse table located outside the wind-tunnel wall. Two servomotors acting through 100:1 gearboxes drive the table along the Y and Z axes, which are perpendicular to the axis of rotation. The Y and Z components of the deviation from concentricity are measured by four laser displacement sensors mounted on the nacelle and aimed at reflective targets on the center body, which is part of the fan assembly. The outputs of the laser displacement sensors are digitized and processed through a personal computer programmed with control software. The control output of the computer commands the servomotors to move the table as needed to restore concentricity. Numerous software and hardware travel limits and alarms are provided to maximize safety. A highly ablative rub strip in the nacelle minimizes the probability of damage in the event that a deviation from concentricity exceeds the radial clearance [<0.004 in. (<0.1 mm)] between the inner surface of the nacelle and the tips of the fan blades. To be able to prevent an excursion in excess of the tip clearance, the system must be accurate enough to control X and Y displacements to within 0.001 in. (.0.025 mm). One characteristic essential to such accuracy is sufficient rigidity in the mechanical components of the system to prevent excitation of vibrations in the strut/ nacelle subsystem. The need for such a high degree of accuracy prompted a comprehensive analysis of sources of measurement and control errors, followed by rigorous design efforts to minimize these errors. As a result, the design of the system incorporates numerous improvements in hardware, software, and operational procedures

Are Kinesiologists Ready to Communicate? Merits of a Practicum Course on Plain Language Communication

The submitted presentation material summarizes a project presented at the 2021 American College of Sports Medicine Virtual Annual Meeting and World Congress on Exercise is Medicine®. The project which the presentation is based on is titled, “Towards Knowledge Translation in Kinesiology: Investigating Barriers and Identifying Opportunities - Part 1.” The uploaded documents consist of the following material: (a) the presentation abstract, and (b) a copy of the e-poster presented at the virtual event. Please follow the social media profiles of Dr. Jafrā Thomas, for timely project updates (e.g., ResearchGate dot net and GoogleScholar dot com). You may find related work from this lab group published to Cal Poly Digital Commons under the Kinesiology and Public Health section (see URL): https://digitalcommons.calpoly.edu/kinesp/ . Finally, the e-poster contains several interactive prompts that are great learning activities. Using the presentation material in educational settings is encouraged