Heritage designation and scale: a World Heritage case study of the Ningaloo Coast

© 2015 Tod Jones, Roy Jones and Michael Hughes As heritage research has engaged with a greater plurality of heritage practices, scale has emerged as an important concept in Heritage Studies, albeit relatively narrowly defined as hierarchical levels (household, local, national, etcetera). This paper argues for a definition of scale in heritage research that incorporates size (geographical scale), level (vertical scale) and relation (an understanding that scale is constituted through dynamic relationships in specific contexts). The paper utilises this definition of scale to analyse heritage designation first through consideration of changing World Heritage processes, and then through a case study of the world heritage designation of the Ningaloo Coast region in Western Australia. Three key findings are: both scale and heritage gain appeal because they are abstractions, and gain definition through the spatial politics of interrelationships within specific situations; the spatial politics of heritage designation comes into focus through attention to those configurations of size, level and relation that are invoked and enabled in heritage processes; and researchers choice to analyse or ignore particular scales and scalar politics are political decisions. Utilising scale as size, level and relation enables analyses that move beyond heritage to the spatial politics through which all heritage is constituted

Niche Markets, Regional Diversification and the Reinvention of Western Australia's Sandalwood Industry

Diversification and niche marketing have become very important economic strategies for many rural small businesses, farmers and communities. As part of these strategies, new opportunities often emerge for traditional products and industries. In the case of Western Australia, this has contributed to the revitalisation of the sandalwood industry. While sandalwood has been exported from Western Australia for more than 150 years, for much of the second half of the twentieth century it was of little economic significance. In recent years, however, the industry has become increasingly entrepreneurial, successfully marketing its products into niche markets in the global economy. For farmers and communities in rural areas, the revitalisation of the sandalwood industry has also provided opportunities for economic diversification and a profitable way of tackling land degradation. Copyright (c) 2003 by the Royal Dutch Geographical Society KNAG.

Consolidation in a wildlife tourism industry: the changing impact of whale shark tourist expenditure in the Ningaloo coast region

In this paper, we examine the expenditure of whale shark tour participants at Ningaloo Marine Park, Western Australia; the location of the world's first whale shark tourism industry, established in 1989. We demonstrate that in 2006, participants' expenditure in the region was $894 per trip, total expenditure was$6.0 million (all figures are in Australian dollars), and between $2.4 and$4.6 million would have been lost to the region if whale shark tourism did not exist. Our measure of participants' expenditure is substantially lower than the calculation of $2370 per participant from a previous study of whale shark tourists using data collected in 1995. We argue that this is consistent with a change in the types of wildlife tourists that participate in an activity as the industry reaches the point of consolidation. Our results also suggest that using old data to forecast wildlife tourists' expenditure needs to take into account the industry's stage of development