The Landscape of Salesforce for Nonprofits: A Report on the Current Marketplace for Apps

Do you use Salesforce as a Constituent Relationship Management database at your organization, or are you considering it? Since it launched in 1999, more than 20,000 nonprofits have employed the cloud-based system, which is made available to them for free through the philanthropic Salesforce Foundation. What's the catch? Making such a powerful system work for the particular needs of a nonprofit isn't always straightforward. This report can tell you everything you need to know.What's in it? To learn more about the benefits and drawbacks of Salesforce, we interviewed nine prominent consultants specializing in implementing Salesforce for nonprofits along with several members of the Salesforce.com Foundation about what the platform does well, and what you'll want to add to it to suit your needs. We evaluated some of the constituent management packages built on top of Salesforce, including the Salesforce Foundation's Nonprofit Starter Pack, which is aimed at turning the sales automation platform into a tool for nonprofits. We also took a look at the universe of add-ons to the base Salesforce platform -- called "apps" because of Salesforce's online marketplace, the App Exchange -- to find out which might be useful to support a nonprofit's processes.The goal for this report was to break down misconceptions about the tool and to collect disparate information in one place to help you make informed decisions. Whether you're already using Salesforce, are thinking about adopting it, or have yet to even consider it, there's information here for you.What's more, we've included a directory of consultants or firms with experience working with nonprofits to implement Salesforce and the additional App Exchange modules that we cover in this report to make it easier for you to find the help you'll need

Skilling up for CRM: qualifications for CRM professionals in the Fourth Industrial Revolution

The 4th industrial revolution (4IR) describes a series of innovations in artificial intelligence, ubiquitous internet connectivity, and robotics, along with the subsequent disruption to the means of production. The impact of 4IR on industry reveals a construct called Industry 4.0. Higher education, too, is called to transform to respond to the disruption of 4IR, to meet the needs of industry, and to maximize human flourishing. Education 4.0 describes 4IR’s impact or predicted impact or intended impact on higher education, including prescriptions for HE’s transformation to realize these challenges. Industry 4.0 requires a highly skilled workforce, and a 4IR world raises questions about skills portability, durability, and lifespan. Every vertical within industry will be impacted by 4IR and such impact will manifest in needs for diverse employees possessing distinct competencies. Customer relationship management (CRM) describes the use of information systems to implement a customer-centric strategy and to practice relationship marketing (RM). Salesforce, a market leading CRM vendor, proposes its products alone will generate 9 million new jobs and $1.6 trillion in new revenues for Salesforce customers by 2024. Despite the strong market for CRM skills, a recent paper in a prominent IS journal claims higher education is not preparing students for CRM careers. In order to supply the CRM domain with skilled workers, it is imperative that higher education develop curricula oriented toward the CRM professional. Assessing skills needed for specific industry roles has long been an important task in IS pedagogy, but we did not find a paper in our literature review that explored the Salesforce administrator role. In this paper, we report the background, methodology, and results of a content analysis of Salesforce Administrator job postings retrieved from popular job sites. We further report the results of semi-structured interviews with industry experts, which served to validate, revise, and extend the content analysis framework. Our resulting skills framework serves as a foundation for CRM curriculum development and our resulting analysis incorporates elements of Education 4.0 to provide a roadmap for educating students to be successful with CRM in a 4IR world

Industry characteristics and macro-environment aspects influencing the possible acquisition of slack by salesforce

This Case Study aims to introduce the potential acquisition proposed by Salesforce to Slack. To conclude on this matter, an introduction to the technology sector will be presented, followed by a detailed overview of Salesforce and Slack, positioned in the second quarter of 2021, before the acquisition took place. To better understand the several impacts of the deal, the teaching note will produce various analyses of the macro-environment surrounding both companies, including Industry, Porter’s Five Forces, and PESTLE analyses. Finally, there will be a conclusion on whether the possible acquisition of Slack by Salesforce makes sense from a macro perspective

An internal analysis of salesforce and the motives leading to the possible acquisition of slack

This Case Study aims to introduce the potential acquisition proposed by Salesforce to Slack. To better understand this matter, there is an introduction to the environment of the industry, followed by relevant topics about the two companies and their business strategy. Subsequently, a detailed overview of Salesforce will be done, positioned in the second quarter of 2021, before the acquisition took place in order to better understand the internal aspects of the company and how it was its position before deciding to acquire Slack

IoT – A Pathway to Smart India – Part 5 (Consumer Applications)

In this 5th Part of this exploratory paper, we revealed about Consumer Application provided through web, these are helping us in controlling Smart Home Appliances from work place. Some famous companies providing cloud-enabled services & standards like Ecalipse SCADA, Contiki, Virtual Cloud services by CISCO etc

When Blockchain Meets CRM: An Evaluation of Enterprise CRM Vendor Blockchain Capabilities

The emergence of Blockchain technology has begun to manifest in various business and technical domains. Despite the transformative potential of Blockchain and other distributed ledger technologies, the distributed paradigm is markedly different than the relational database model underlying prototypical CRM systems, presenting a novel integration challenge. Resolving CRM-Blockchain integration challenges is a precondition to realizing the emergent paradigm known as CRM 4.0. The top 6 CRM vendors are identified, and their Blockchain capabilities are investigated. We conclude that while many of these vendors once implemented Blockchain capabilities, such capabilities have since largely been deprioritized, obfuscated, or outright abandoned. This paper extends the existing literature on CRM and Blockchain through the lens of industry

Customer relationship management as a cloud service empirical inductive analysis of cloud CRM implementation using salesforce as an example

Nowadays, companies must adapt to rapidly changing market situations. Technologies are con stantly evolving and impacting the cutting-edge Customer Relationship Management (CRM) systems. By implementing modern cloud CRM systems like Salesforce, companies can adapt to changing customer needs, which can help gather and effectively use data about their custom ers and stay competitive in the marketplace. This thesis examines how companies have mi grated their CRM systems to the cloud. It is based on the following three research questions: Which benefits and opportunities arise from the implementation of Salesforce? Which obsta cles and risks are companies facing during the change process? Which actions should be taken to achieve a successful implementation? In answering them, it explains which benefits, oppor tunities, downsides, and obstacles are faced by clients and consultants by the conversion to Salesforce compared to the on-premises solutions used to date. In addition, recommendations for action that have positively influenced the implementation and are thus considered to point the way for other implementation approaches are identified. Based on the results of in-depth interviews, this thesis inductively derives empirical results. In addition, existing information and theories on cloud-CRM implementation are drawn upon to analyze and elaborate on the insights gained in the interviews.Hoje em dia, as empresas sentem necessidade de se adaptar às situações de mercado em rápida mudança. As tecnologias estão em constante evolução e impactam os sistemas de última geração de Gestão de Relacionamento com o Cliente (GRC). Ao implementar sistemas modernos de GRC em nuvem, como o Salesforce, as empresas podem adaptar-se às neces sidades emergentes dos clientes, o que pode ajudar a organizar e usar com eficácia os dados sobre os seus clientes e a permanecerem competitivas no mercado. Esta tese examina como as empresas migraram os seus sistemas de GRC para a nuvem. A tese baseia-se nas três questões de pesquisa a seguir: Quais benefícios e oportunidades surgem com a implementação do Salesforce? Quais obstáculos e riscos as empresas enfrentam durante o processo de mudança? Quais ações devem ser tomadas para alcançar uma implementação bem-sucedida? Ao re spondê-las, explica que benefícios, oportunidades, desvantagens e obstáculos são enfrentados por clientes e consultores na conversão para o Salesforce em comparação com as soluções lo cais usadas até o momento. Para além disso, são identificadas recomendações de ações que influenciaram positivamente a implementação e, portanto, são consideradas para apontar o caminho para outras abordagens de implementação. Com base nos resultados de entrevistas, esta tese deriva indutivamente resultados empíricos. Para além disso, as informações e teorias existentes sobre a implementação do Cloud-GRC são utilizadas para analisar e elaborar os in sights obtidos nas entrevistas

Ontology-Based Resolution of Cloud Data Lock-in Problem

Cloud computing is nowadays becoming a popular paradigm for the provision of computing infrastructure that enables organizations to achieve financial savings. On the other hand, there are some known obstacles, among which vendor lock-in stands out. Furthermore, due to missing standards and heterogeneities of cloud storage systems, the migration of data to alternative cloud providers is expensive and time-consuming. We propose an approach based on Semantic Web services and AI planning to tackle cloud vendor data lock-in problem. To complete the mentioned task, data structures and data type mapping rules between different types of cloud storage systems are defined. The migration of data among different providers of platform as a service is presented in order to prove the practical applicability of the proposed approach. Additionally, this concept was also applied to software as a service model of cloud computing to perform one-shot data migration from Zoho CRM to Salesforce CRM

Comparative analysis of frameworks and automation tools in terms of functionality and performance on the Salesforce CRM Platform

Article describes comparative analysis of both code and low-code automation tools together with frameworks used for developing graphical user interfaces that are available on the Salesforce Platform. The research is being carried out due to lack of such comparison in the available literature and due to popularity of the Salesforce CRM. Four automation tools were put together: code-based Apex Triggers and three point-and-click tools: Workflow Rules, Process Builder, Flow Builder. In each of the frameworks (Visualforce, Aura Components, Lightning Web Components) an application module was developed and example logic was implemented in each of the automation tools. DML operations insert, update, delete were compared in terms of performance and each technology was analyzed in terms of provided functionalities and limitations. It was concluded that the most efficient automation tool is Flow Builder and the Lightning Web Components framework is the best choice for developing graphical user interfaces