Hybrid group recommendations for a travel service

Recommendation techniques have proven their usefulness as a tool to cope with the information overload problem in many classical domains such as movies, books, and music. Additional challenges for recommender systems emerge in the domain of tourism such as acquiring metadata and feedback, the sparsity of the rating matrix, user constraints, and the fact that traveling is often a group activity. This paper proposes a recommender system that offers personalized recommendations for travel destinations to individuals and groups. These recommendations are based on the users' rating profile, personal interests, and specific demands for their next destination. The recommendation algorithm is a hybrid approach combining a content-based, collaborative filtering, and knowledge-based solution. For groups of users, such as families or friends, individual recommendations are aggregated into group recommendations, with an additional opportunity for users to give feedback on these group recommendations. A group of test users evaluated the recommender system using a prototype web application. The results prove the usefulness of individual and group recommendations and show that users prefer the hybrid algorithm over each individual technique. This paper demonstrates the added value of various recommendation algorithms in terms of different quality aspects, compared to an unpersonalized list of the most-popular destinations

The state-of-the-art in personalized recommender systems for social networking

With the explosion of Web 2.0 application such as blogs, social and professional networks, and various other types of social media, the rich online information and various new sources of knowledge flood users and hence pose a great challenge in terms of information overload. It is critical to use intelligent agent software systems to assist users in finding the right information from an abundance of Web data. Recommender systems can help users deal with information overload problem efficiently by suggesting items (e.g., information and products) that match users’ personal interests. The recommender technology has been successfully employed in many applications such as recommending films, music, books, etc. The purpose of this report is to give an overview of existing technologies for building personalized recommender systems in social networking environment, to propose a research direction for addressing user profiling and cold start problems by exploiting user-generated content newly available in Web 2.0

Psychological elements explaining the consumer's adoption and use of a website recommendation system: A theoretical framework proposal

The purpose of this paper is to understand, with an emphasis on the psychological perspective of the research problem, the consumer's adoption and use of a certain web site recommendation system as well as the main psychological outcomes involved. The approach takes the form of theoretical modelling. Findings: A conceptual model is proposed and discussed. A total of 20 research propositions are theoretically analyzed and justified. Research limitations/implications: The theoretical discussion developed here is not empirically validated. This represents an opportunity for future research. Practical implications: The ideas extracted from the discussion of the conceptual model should be a help for recommendation systems designers and web site managers, so that they may be more aware, when working with such systems, of the psychological process consumers undergo when interacting with them. In this regard, numerous practical reflections and suggestions are presented

The Influence of Online Product Recommendations on Consumer Choice-Making Confidence, Effort, and Satisfaction

The number of products and services available online is growing at a tremendous pace. Consumers increasingly desire the ability to filter through the noise and quickly discover the products that are most relevant to their needs. Many businesses are implementing product recommender systems to provide this ability to consumers, and the result is often increased sales and more satisfied customers. However, recommender systems can also have negative consequences for consumers. For example, a recommender system can bias consumers to purchase more expensive products. Additionally, theories of consumer choice-making suggest that recommender systems can sometimes make purchase choices more difficult, resulting in outcomes that are contrary to the intended purposes of the system, such as customers expending greater shopping effort and feeling less satisfied as a result of receiving too many suggestions. The purpose of this dissertation is to further explore when recommender systems can negatively affect consumers’ online shopping experiences. I investigate three research questions: 1) When do product recommendations increase, rather than decrease, shopping effort? 2) When do product recommendations decrease, rather than increase, shopping satisfaction? And 3) When do recommender systems decrease, rather than increase, consumers’ choice-making confidence? I propose to study these questions by conducting an experiment using a fictitious retail website and online survey

Social Navigation in a Location-Based Information System

Much of contextaware application research has dealt with the technical aspects of context capturing and how to interpret the context of a user. Little effort has been spent on the experience and usage of these systems. This thesis will present the general aspects of social awareness and present an example on how these concepts can be implemented into a location-based information system to help users navigate a potential information overload. This thesis also states that giving the users an experience of not being alone in the system increases the pleasure of using such a system. However this implies a decrease in privacy. To demonstrate these ideas I will describe a locationbased information system, GeoNotes, built by a group of researchers at SICS, the Swedish Institute of Computer Science. I will state a set of interaction requirements for how to extend the GeoNotes system with functionality for social awareness. Furthermore I will set up functional requirements for those interaction requirements to after implementation be able to conclude which interaction requirements I have been able to implement for. I will also give suggestions on how to position users in a WLAN. The deliverable from this project is a locationbased information system with functionality for social awareness. However, it was not within this project to test the system on true users. Therefore the statement that this functionality can help users to navigate a potential information overload is still just a hypothesis. To retrieve the position of a user in a W-LAN a packet is sent to all base stations in the network. In the first returning packet the mac address of contacting base station is extracted. Each base station is therefore a unique position. Triangulation was discarded due to its sensitivity to noise and weather circumstances, although a system that uses triangulation would have offered a much higher granularity

Trust based collaborative filtering

k-nearest neighbour (kNN) collaborative filtering (CF), the widely successful algorithm supporting recommender systems, attempts to relieve the problem of information overload by generating predicted ratings for items users have not expressed their opinions about; to do so, each predicted rating is computed based on ratings given by like-minded individuals. Like-mindedness, or similarity-based recommendation, is the cause of a variety of problems that plague recommender systems. An alternative view of the problem, based on trust, offers the potential to address many of the previous limiations in CF. In this work we present a varation of kNN, the trusted k-nearest recommenders (or kNR) algorithm, which allows users to learn who and how much to trust one another by evaluating the utility of the rating information they receive. This method redefines the way CF is performed, and while avoiding some of the pitfalls that similarity-based CF is prone to, outperforms the basic similarity-based methods in terms of prediction accuracy

A Model for Using Physiological Conditions for Proactive Tourist Recommendations

Mobile proactive tourist recommender systems can support tourists by recommending the best choice depending on different contexts related to herself and the environment. In this paper, we propose to utilize wearable sensors to gather health information about a tourist and use them for recommending tourist activities. We discuss a range of wearable devices, sensors to infer physiological conditions of the users, and exemplify the feasibility using a popular self-quantification mobile app. Our main contribution then comprises a data model to derive relations between the parameters measured by the wearable sensors, such as heart rate, body temperature, blood pressure, and use them to infer the physiological condition of a user. This model can then be used to derive classes of tourist activities that determine which items should be recommended