311,913 research outputs found

    Potensi Perancangan Web Responsive sebagai Media Komunikasi Visual

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          Currently the communication media very grown rapidly. The world was know new communication model, known as the internet. Internet is a global network that enables the establishment of communication and interaction across the globe. One very well-known form is a web-site. As the media dissemination of information through visual communication, web site is a potential and an outstanding job for visual communication designer. But sometimes a web site that has terpublis less display design principles that are executed in harmony. Rules of designing web sites less attention. Design a website in principle the same as visual communication design. Critical elements in the design of visual communication as typografi, illustration and photography are key design planning web-site display. In its design, the web is implemented using Bootstrap framework. Bootstrap itself is used as a means to create websites that can be integrated automatically when accessed on any device including PC, tablets and smartphones. In addition, the draft will be enhanced or supported by PHP, CSS, HTML, and SQL Server and design visual design with application of vector processing program and image processing program applications. Understanding of design principles and design rules are very helpful in designing web sites become more harmonious as a promotional medium of visual communication

    A study of effective Web advertising design to maximize click-through and brand awareness

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    Technological developments provide important opportunities to advertisers and marketers can now reach large masses of people more efficiently through a variety of media. Web advertising has become widely known as an efficient and effective communication tool, and it is fast becoming the medium for mass communication in the advertising industry. Despite the Web\u27s capability to be a potentially powerful medium for advertising, few research studies have been conducted regarding the effectiveness of visual communication in Web advertising compared to other advertising media. Generally, there are two main purposes for Web advertising: (a) build a brand, or (b) conduct direct marketing. Brand advertising associates the positive qualities or emotions with a company\u27s product or service, while direct marketing attempts to stimulate a direct sale. Visual design elements need to be formulated that specify exactly which advertising objectives are being targeted. The primary objective of this study was to develop a method to analyze the components of Web design elements and communication styles in banner advertisements to enable Web advertising designers to maximize the effectiveness of Web advertising. The research found that click-through and brand-reinforcement design elements have both a comparative and inverse relationship. The findings demonstrate that a higher level of click-through ad design is associated with lower brand-reinforced ad design. Similarly, a higher level of brand-reinforced design is associated with lower click-through. The researcher presented a typology to be used as guidelines to determine the effectiveness of Web advertising design to maximize click-through and brand-reinforcement. Most studies on Web advertising have been conducted primarily on click-through behavior. Since many demands are based on the importance of brand-reinforcement in Web advertising, this study does provide some groundwork in this field. Therefore, further study in this area is strongly recommended

    How Does Web Advertising Affect Users' Information Seeking, Website Evaluation, and Source

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    Web advertising (ads) is currently a big issue for information seeking behavior on the Internet. Since websites are an important source of information in our daily lives, the websites have become popular media for advertising. The advertisers think that Web ads are the best way to get people to know quickly many things about a product or service [7]. However, from the viewers??? perspective, Web ads can be considered an obstacle to users??? information seeking on a website. Actually, Web ads received complains as being annoying or intruding, and it is considered to have negative effects such as affecting people???s task performance by many researchers [2, 5, 6]. The objective of this research is to know how Web advertising affects users??? information seeking, website evaluation, and source evaluation. Most previous studies have focused on the effectiveness of Web ads toward viewers. Not many studies researched on how Web ads affect users??? information seeking performance, website evaluation, and content evaluation of a website. According to visual attention theory, since people???s visual attention is limited, the more attention Web ads received from a viewer, the less amount of attention was available for the visual search task and the more damaging it was to the search task [5]. Therefore, Web ads will affect people???s information seeking performance, and consequently it will influence website evaluation and source evaluation of the website. My research question is: how do different types of Web advertising which attract people???s attention at differing levels affect users??? information seeking performance, website evaluation, and source evaluation? I will employ an empirical research design with various levels of attention grabbing Web ads and users??? information seeking performance, website evaluation, and source evaluation. I will use a total of 200 college students as the sample population in this research, and I will randomly assign the participants into four different groups (50 participants in each group): three experimental groups for low, medium, and high attention grabbing Web ads and one control group (a group with no Web ads). There would be no significant difference between groups in terms of years of computer experience, years of Internet experience, and gender

    Batik web-based courseware: the integration of assure model in developing the courseware as an effective teaching medium in visual arts education subject / Norraidah Mohamad Omar

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    This study presented Batik Web-Based Courseware (BWBC) as an effective instructional based teaching material. This web-based courseware was developed focusing on the historical of Batik craft to help visual art teacher in daily teaching. Batik web-based courseware (BWBC) is the platform for Visual Art Education (VAE) teachers to teach, share and explore knowledge, during their teaching session.. The research question rises based on a possibility of BWBC that employs a non-linear, problem-based, teachers-centred, constructivist approach to assist teachers in their teaching. The uniqueness of this BWBC is combined various types of Batik craft in one complete teaching courseware. This study is discursive the effectiveness of BWBC developed by referring to the ASSURE Model design in developing as an effectiveteaching medium. Keywords : Batik Web-Based Courseware (BWBC), Assure Model, Effective Teaching Medium, Visual Art Educatio

    Personal Unique Time Table Generator For Students in UTP

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    This project is to create a new system that generate unique timetable for students in Universiti Teknologi Petronas which include function for reducing time consumption and automate student manual process during timetabling or find alternative of slot. EasyPHP is use to create dynamic web application including the algorithm. Other than that, this project also aims to improvise the current timetable in term of Human Computer Interaction where better visual design and application of colour are included. As add on, this project can provide backup timetable in various medium such as smartphone, social network and email as both of them are the most gadget and site used by students nowadays. At same time, students can do discussion from the medium aforementioned such as Facebook’s group and GoogleGroup’s thread

    Beyond the Feed and Board: Holistic Principles for Expressive Web Curation

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    We develop holistic principles for expressive web curation through the iterative design and study of a new medium and system, IdeaMâché. Web curation is the process of gathering and assembling content into online exhibits. The linear organization of the feed - e.g., Facebook and Twitter - and board - e.g., Pinterest - constrains authors in expressing themselves. We conducted a field study of IdeaMâché with 472 undergraduate student users. Quantitative, qualitative, and visual data show how students expressed themselves and developed ideas. Interaction logs show how students utilized expressive operations. We analyze students' creative works with ideation metrics of curation. Interviews expose users' underlying motivations and experiences. Visual data is compelling. While iteratively designing IdeaMâché features in conjunction with the mixed methods data, we derive holistic design principles for media and systems supporting expressive web curation: direct clipping with context, diverse and heterogeneous media, freeform non-linear medium of assemblage, multi-scale organization, sketching as annotation, and novice-friendly direct manipulation command selection and parameter adjustment

    Web Services over the UMV: Unified Visualization Model

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    Visualization is the science of transforming data or information into images, engaging the human visual sensory apparatus, as well as the processing power of the human mind. The result is a simple and effective medium for communicating complex information. In other words is the science of representing data in a visual form in order to achieve communication or understanding. Together with the growing demand of visualizing big volumes of data is growing the trend of developing Distributed Environments of Visualization. Therefore arises the necessity to design an architecture that allows desktop visualization using distributed resources which could be combined to solve the problem in an efficient way. In this context we present a new approach, that combines the visualization pipeline, the UVM (Unified Visualization Model) and the Web Service Concept.Workshop de Computación Gráfica, Imágenes y Visualización (WCGIV)Red de Universidades con Carreras en Informática (RedUNCI

    To what extent is the internet an appropriate medium for learning through and about contemporary visual art? A case study of the digital art resource for education (DARE) project.

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    This research looks at the Internet in relation to art, where art is examined broadly as a cultural, social and economic activity and body of knowledge, and specifically as it features within art and design education at secondary school. It considers the way digital technology features in learning, particularly in the art and design context, examining if and how this relates to the uses made of digital technology - particularly the Internet - by contemporary art practitioners. Recognising a gap here, a web-based art resource (www.dareonline.org) has been devised, created and evaluated trying in some way to bridge this gap, both through its practical usage and - by raising questions in the mind of the user - manifested in the language of its construction. The problems and possibilities of access, communication, collaboration and diversity offered by the use of web-based technologies as demonstrated by a number of artists, set against a generally utilitarian and apparently uncritical view of these technologies offered by statutory education materials, frame this research. The overarching research question, “To what extent is the Internet an appropriate medium for learning through and about contemporary visual art?” was in large part prompted by a consideration of these different perceptions and applications. If artists are using the hybrid and collaborative aspects of digital technology to critique conventional modes of production and exhibition, engaging with issues of identity, authorship and audience, why is most art and technology practice in education focussed solely on the acquisition of skills? In addition, with the Internet being used primarily as a research medium in formal learning, to what extent could an interactive Web resource also be a critical and creative space? These considerations have led to the development of the evaluative questions used to inform the key research question in this study. The development and use of DARE forms a case study, examined by both ethnographic educational research methods and an art practice-based methodology. In combining qualitative research techniques, such as the semi-structured interview and observation, with art-practice-based methods such as the creative reflective journal, the researcher/maker employs a unique hybrid method to reflect on the creation of DARE, its evolution and use and its relationship to other applications of Web-based technology. Having developed, trialled and revised the resource, with the help of secondary school pupils, teachers and PGCE student teachers, conclusions relating to the design and use of DARE are drawn, including recognition of the successes and failures of the aims of the initial project. Key issues and questions are identified to consider how the research question relates to secondary education. The key research findings suggest a number of recommendations, which the evaluation of DARE suggests are in fact interdependent, including the need for young people’s creative visual and interpretive responses to be published diversifying the voices (authorship) for the Web’s various audiences, highlighting the essential value of dialogue in relation to the form and uses of Webbased (and other) digital media, forming a key element in developing critical digital literacy. This should extend to an examination of the relationship between the digital and other forms of cultural production. Finally, the need for producers of Web-based art educational media to take account of and employ a range of design conventions and devices, as practiced by those net artists who are specifically interrogating the nature of the media and the ideas it can address or convey
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