4 research outputs found
Feature Extraction
Feature extraction is a procedure aimed at selecting and transforming a data set in order to increase the performance of a pattern recognition or machine learning system. Nowadays, since the amount of data available and its dimension is growing exponentially, it is a fundamental procedure to avoid overfitting and the curse of dimensionality, while, in some cases, allowing a interpretative analysis of the data. The topic itself is a thriving discipline of study, and it is difficult to address every single feature extraction algorithm. Therefore, we provide an overview of the topic, introducing widely used techniques, while at the same time presenting some domain-specific feature extraction algorithms. Finally, as a case, study, we will illustrate the vastness of the field by analysing the usage and impact of feature extraction in neuroimaging
Factors Influencing Customer Satisfaction towards E-shopping in Malaysia
Online shopping or e-shopping has changed the world of business and quite a few people have
decided to work with these features. What their primary concerns precisely and the responses from
the globalisation are the competency of incorporation while doing their businesses. E-shopping has
also increased substantially in Malaysia in recent years. The rapid increase in the e-commerce
industry in Malaysia has created the demand to emphasize on how to increase customer satisfaction
while operating in the e-retailing environment. It is very important that customers are satisfied with
the website, or else, they would not return. Therefore, a crucial fact to look into is that companies
must ensure that their customers are satisfied with their purchases that are really essential from the ecommerce’s
point of view. With is in mind, this study aimed at investigating customer satisfaction
towards e-shopping in Malaysia. A total of 400 questionnaires were distributed among students
randomly selected from various public and private universities located within Klang valley area.
Total 369 questionnaires were returned, out of which 341 questionnaires were found usable for
further analysis. Finally, SEM was employed to test the hypotheses. This study found that customer
satisfaction towards e-shopping in Malaysia is to a great extent influenced by ease of use, trust,
design of the website, online security and e-service quality. Finally, recommendations and future
study direction is provided.
Keywords: E-shopping, Customer satisfaction, Trust, Online security, E-service quality, Malaysia