Helping crisis responders find the informative needle in the tweet haystack

Crisis responders are increasingly using social media, data and other digital sources of information to build a situational understanding of a crisis situation in order to design an effective response. However with the increased availability of such data, the challenge of identifying relevant information from it also increases. This paper presents a successful automatic approach to handling this problem. Messages are filtered for informativeness based on a definition of the concept drawn from prior research and crisis response experts. Informative messages are tagged for actionable data -- for example, people in need, threats to rescue efforts, changes in environment, and so on. In all, eight categories of actionability are identified. The two components -- informativeness and actionability classification -- are packaged together as an openly-available tool called Emina (Emergent Informativeness and Actionability)

Tracking Dengue Epidemics using Twitter Content Classification and Topic Modelling

Detecting and preventing outbreaks of mosquito-borne diseases such as Dengue and Zika in Brasil and other tropical regions has long been a priority for governments in affected areas. Streaming social media content, such as Twitter, is increasingly being used for health vigilance applications such as flu detection. However, previous work has not addressed the complexity of drastic seasonal changes on Twitter content across multiple epidemic outbreaks. In order to address this gap, this paper contrasts two complementary approaches to detecting Twitter content that is relevant for Dengue outbreak detection, namely supervised classification and unsupervised clustering using topic modelling. Each approach has benefits and shortcomings. Our classifier achieves a prediction accuracy of about 80\% based on a small training set of about 1,000 instances, but the need for manual annotation makes it hard to track seasonal changes in the nature of the epidemics, such as the emergence of new types of virus in certain geographical locations. In contrast, LDA-based topic modelling scales well, generating cohesive and well-separated clusters from larger samples. While clusters can be easily re-generated following changes in epidemics, however, this approach makes it hard to clearly segregate relevant tweets into well-defined clusters.Comment: Procs. SoWeMine - co-located with ICWE 2016. 2016, Lugano, Switzerlan

Verifying baselines for crisis event information classification on Twitter

Social media are rich information sources during and in the aftermath of crisis events such as earthquakes and terrorist attacks. Despite myriad challenges, with the right tools, significant insight can be gained which can assist emergency responders and related applications. However, most extant approaches are incomparable, using bespoke definitions, models, datasets and even evaluation metrics. Furthermore, it is rare that code, trained models, or exhaustive parametrisation details are made openly available. Thus, even confirmation of self-reported performance is problematic; authoritatively determining the state of the art (SOTA) is essentially impossible. Consequently, to begin addressing such endemic ambiguity, this paper seeks to make 3 contributions: 1) the replication and results confirmation of a leading (and generalisable) technique; 2) testing straightforward modifications of the technique likely to improve performance; and 3) the extension of the technique to a novel and complimentary type of crisis-relevant information to demonstrate it’s generalisability

Statistical Semantic Classification of Crisis Information

The rise of social media as an information channel during crisis has become key to community response. However, existing crisis awareness applications, often struggle to identify relevant information among the high volume of data that is generated over social platforms. A wide range of statistical features and machine learning methods have been researched in recent years to automatically classify this information. In this paper we aim to complement previous studies by exploring the use of semantics as additional features to identify relevant crisis in- formation. Our assumption is that entities and concepts tend to have a more consistent correlation with relevant and irrelevant information, and therefore can enhance the discrimination power of classifiers. Our results, so far, show that some classification improvements can be obtained when using semantic features, reaching +2.51% when the classifier is applied to a new crisis event (i.e., not in training set)

The Future of Social Marketing

{Excerpt} Social marketing is the use of marketing principles and techniques to effect behavioral change. It is a concept, process, and application for understanding who people are, what they desire, and then organizing the creation, communication, and delivery of products and services to meet their desires as well as the needs of society, and solve serious social problems. Organizations have never had such powerful information and communication technologies with which to interact with clients, audiences, and partners; explore, find, capture, store, analyze, present, use, and exchange information dataand information about them; and tailor products and services accordingly. Along with that, never before have end users expected to interface so closely with organizations and with one another to define and shape what they need. In its highest form, marketing is now considered a social process, composed of human behavior patterns concerned with exchange of resources or values.It is no longer a mere function used to increase business profits

Participatory agro-climate information services: A key component in climate resilient agriculture

The brief promotes participatory agro-climate information services as a key component in achieving climate-smart agriculture. The brief emphasizes that actionable agro-climate information starts with—and responds to—gender-based needs of farmers, integrated at all stages of the value chain. Timely forecasts and accurate agroclimate advisories have been proven to provide farmers with production, adaptation, and mitigation benefits

Education, Employment, and Health Outcomes for Black Boys and Young Men: Opportunities for Research and Advocacy Collaboration

In May 2013, CLASP's Partnership Circle and the Scholars Network on Black Masculinity convened 32 nationally recognized researchers and policy advocates, who identified areas of potential influence in crafting policy solutions for black male adolescents and opportunities to act individually and collectively to advance work in these areas