Multi-task Learning for Personal Health Mention Detection on Social Media

Detecting personal health mentions on social media is essential to complement existing health surveillance systems. However, annotating data for detecting health mentions at a large scale is a challenging task. This research employs a multitask learning framework to leverage available annotated data from a related task to improve the performance on the main task to detect personal health experiences mentioned in social media texts. Specifically, we focus on incorporating emotional information into our target task by using emotion detection as an auxiliary task. Our approach significantly improves a wide range of personal health mention detection tasks compared to a strong state-of-the-art baseline.Comment: 5 page

Identifying Depressive Symptoms from Tweets: Figurative Language Enabled Multitask Learning Framework

Existing studies on using social media for deriving mental health status of users focus on the depression detection task. However, for case management and referral to psychiatrists, healthcare workers require practical and scalable depressive disorder screening and triage system. This study aims to design and evaluate a decision support system (DSS) to reliably determine the depressive triage level by capturing fine-grained depressive symptoms expressed in user tweets through the emulation of Patient Health Questionnaire-9 (PHQ-9) that is routinely used in clinical practice. The reliable detection of depressive symptoms from tweets is challenging because the 280-character limit on tweets incentivizes the use of creative artifacts in the utterances and figurative usage contributes to effective expression. We propose a novel BERT based robust multi-task learning framework to accurately identify the depressive symptoms using the auxiliary task of figurative usage detection. Specifically, our proposed novel task sharing mechanism, co-task aware attention, enables automatic selection of optimal information across the BERT layers and tasks by soft-sharing of parameters. Our results show that modeling figurative usage can demonstrably improve the model\u27s robustness and reliability for distinguishing the depression symptoms

Incorporating Emotions into Health Mention Classification Task on Social Media

The health mention classification (HMC) task is the process of identifying and classifying mentions of health-related concepts in text. This can be useful for identifying and tracking the spread of diseases through social media posts. However, this is a non-trivial task. Here we build on recent studies suggesting that using emotional information may improve upon this task. Our study results in a framework for health mention classification that incorporates affective features. We present two methods, an intermediate task fine-tuning approach (implicit) and a multi-feature fusion approach (explicit) to incorporate emotions into our target task of HMC. We evaluated our approach on 5 HMC-related datasets from different social media platforms including three from Twitter, one from Reddit and another from a combination of social media sources. Extensive experiments demonstrate that our approach results in statistically significant performance gains on HMC tasks. By using the multi-feature fusion approach, we achieve at least a 3% improvement in F1 score over BERT baselines across all datasets. We also show that considering only negative emotions does not significantly affect performance on the HMC task. Additionally, our results indicate that HMC models infused with emotional knowledge are an effective alternative, especially when other HMC datasets are unavailable for domain-specific fine-tuning. The source code for our models is freely available at https://github.com/tahirlanre/Emotion_PHM

Social Media Analysis for Social Good

Data on social media is abundant and offers valuable information that can be utilised for a range of purposes. Users share their experiences and opinions on various topics, ranging from their personal life to the community and the world, in real-time. In comparison to conventional data sources, social media is cost-effective to obtain, is up-to-date and reaches a larger audience. By analysing this rich data source, it can contribute to solving societal issues and promote social impact in an equitable manner. In this thesis, I present my research in exploring innovative applications using \ac{NLP} and machine learning to identify patterns and extract actionable insights from social media data to ultimately make a positive impact on society. First, I evaluate the impact of an intervention program aimed at promoting inclusive and equitable learning opportunities for underrepresented communities using social media data. Second, I develop EmoBERT, an emotion-based variant of the BERT model, for detecting fine-grained emotions to gauge the well-being of a population during significant disease outbreaks. Third, to improve public health surveillance on social media, I demonstrate how emotions expressed in social media posts can be incorporated into health mention classification using an intermediate task fine-tuning and multi-feature fusion approach. I also propose a multi-task learning framework to model the literal meanings of disease and symptom words to enhance the classification of health mentions. Fourth, I create a new health mention dataset to address the imbalance in health data availability between developing and developed countries, providing a benchmark alternative to the traditional standards used in digital health research. Finally, I leverage the power of pretrained language models to analyse religious activities, recognised as social determinants of health, during disease outbreaks

A Unique Training Strategy to Enhance Language Models Capabilities for Health Mention Detection from Social Media Content

An ever-increasing amount of social media content requires advanced AI-based computer programs capable of extracting useful information. Specifically, the extraction of health-related content from social media is useful for the development of diverse types of applications including disease spread, mortality rate prediction, and finding the impact of diverse types of drugs on diverse types of diseases. Language models are competent in extracting the syntactic and semantics of text. However, they face a hard time extracting similar patterns from social media texts. The primary reason for this shortfall lies in the non-standardized writing style commonly employed by social media users. Following the need for an optimal language model competent in extracting useful patterns from social media text, the key goal of this paper is to train language models in such a way that they learn to derive generalized patterns. The key goal is achieved through the incorporation of random weighted perturbation and contrastive learning strategies. On top of a unique training strategy, a meta predictor is proposed that reaps the benefits of 5 different language models for discriminating posts of social media text into non-health and health-related classes. Comprehensive experimentation across 3 public benchmark datasets reveals that the proposed training strategy improves the performance of the language models up to 3.87%, in terms of F1-score, as compared to their performance with traditional training. Furthermore, the proposed meta predictor outperforms existing health mention classification predictors across all 3 benchmark datasets

Improving Health Mention Classification Through Emphasising Literal Meanings: A Study Towards Diversity and Generalisation for Public Health Surveillance

People often use disease or symptom terms on social media and online forums in ways other than to describe their health. Thus the NLP health mention classification (HMC) task aims to identify posts where users are discussing health conditions literally, not figuratively. Existing computational research typically only studies health mentions within well-represented groups in developed nations. Developing countries with limited health surveillance abilities fail to benefit from such data to manage public health crises. To advance the HMC research and benefit more diverse populations, we present the Nairaland health mention dataset (NHMD), a new dataset collected from a dedicated web forum for Nigerians. NHMD consists of 7,763 manually labelled posts extracted based on four prevalent diseases (HIV/AIDS, Malaria, Stroke and Tuberculosis) in Nigeria. With NHMD, we conduct extensive experiments using current state-of-the-art models for HMC and identify that, compared to existing public datasets, NHMD contains out-of-distribution examples. Hence, it is well suited for domain adaptation studies. The introduction of the NHMD dataset imposes better diversity coverage of vulnerable populations and generalisation for HMC tasks in a global public health surveillance setting. Additionally, we present a novel multi-task learning approach for HMC tasks by combining literal word meaning prediction as an auxiliary task. Experimental results demonstrate that the proposed approach outperforms state-of-the-art methods statistically significantly (p < 0.01, Wilcoxon test) in terms of F1 score over the state-of-the-art and shows that our new dataset poses a strong challenge to the existing HMC methods

Message framing and interactivity in direct-to-consumer internet advertisements: visual and textual cues on web sites for prescription medications

Americans’ adoption of the Internet has spawned the increased usage of this medium for direct-to-consumer advertising by pharmaceutical manufacturers, despite the widespread controversy over the ethics of the practice, the educational value of direct-to-consumer advertising, and the ultimate cost of the practices to the public. While the U.S. Food and Drug Administration regulates the industry’s advertising within traditional media, the agency does not yet impose standards for direct-to-consumer advertising of prescription medications on the Internet. This content analysis of the visual and textual cues of 100 direct-to-consumer Web sites for prescription medications identifies the unexpected strong presence of gain frames relative to loss frames, as well as the manufacturers’ focus on educating consumers, evident within the Web sites’ considerable utilization of informational advertising appeals and informational rewards. Possibly, the Internet’s ability to support rich media and the virtually unlimited space on the Web sites encourages these manufacturers to employ informational appeals and offer a variety of informational rewards. While the data reveal the manufacturers’ strong usage of interactive elements, the industry can improve by fully utilizing the features of the Internet to truly benefit patients as an information source, while attracting prospective consumers. While several shortcomings are evident, including the infrequent usage of minority actors within the advertisements, the pharmaceutical industry appears to have effectively regulated itself through applying the U.S. Food and Drug Administration’s direct-to-consumer advertising standards for traditional media to the World Wide Web. Implications of these findings for the pharmaceutical industry and the public are discussed, in addition to the study’s impact on future research