FACILITATING DISTRIBUTED WORK WITH MARKETING AGENT MONITORING SYSTEM (MAMS)

Many companies today are averaging productivity gains 15 per cent to 20 per cent by assigning managers and workers distributed work arrangement according to some exploratory research. Thus, in order to decentralizing the work of marketing and sales representatives, companies are throwing a lot of field representatives or marketer to supermarket, offices, and other public places where they might sell their product or services. Few systems have been developed in order to support marketer work Nevertheless, some of the system had shortcomings. The marketer can not access the system from the client site. Hence, he or she should spend a few hours in the evening to report their work. The marketer also found the system to be inflexible. The input given is menu driven so that important information might not be recorded. The system is also prone to input error because marketer needs to re-enter the information. Moreover, the system can not assist the manager in monitoring and supervising their employee performance when they are not based in the office. The objective of the study is to ' develop a monitoring system that will save marketer time. Besides that the monitoring system should be accessible and have minimum error. In addition, it should cost efficient in terms of economic perspective. Marketing Agent Monitoring System (MAMS) is developed to assist the manager supervising the marketing agent. Short Message Technology (SMS) Gateway technology is utilized in this system. In MAMS, marketing agents' mobile phone and department's computer will be connected by the system which consists of a mobile phone and a personal computer. The information to and from marketing agents will be handled by MAMS

Future Open Mobile Services

The major barriers for the success of mobile data services are the lack of comprehensible mobile service architectures, their confusing business models and the complexity combined with the inconsistency of the technology enablers. This paper attempts to present a more structured and comprehensive analysis of the current mobile service architectures and their technology enablers. The paper starts with a thorough study of the evolution of mobile services and their business models, and a collection of expectations of the different actors, including the end-user. Next, starting from the original mobile services architecture and environment, an attempt to place the different technology enablers in relation to each other and in relation to their position in the mobile system, will be carried out. Each technology enabler together with their contribution in the enhancement of mobile services are then summarised in a complete and comprehensive way. The paper concludes with a recapitulation of the achievement of the state-of-the-art technology enablers and an identification of future improvements

A taxonomy and business analysis for mobile web applications

Thesis (S.M.)--Massachusetts Institute of Technology, System Design and Management Program, 2009.Includes bibliographical references (p. 113-115).Mobile web applications refer to web applications on mobile devices, aimed at personalizing, integrating, and discovering mobile contents in user contexts. This thesis presents a comprehensive study of mobile web applications by proposing a new taxonomy for mobile web applications, and conducting a business analysis in the field of mobile web applications. The thesis reviews the current surrounding environment for mobile web applications, namely, web 2.0 and 3.0, wireless communication technology, and Smartphone platform. The recent entry and success of Apple's iPhone greatly enhanced the public awareness of the Smartphone technology. Google's release of open-source Android platform and T-Mobile's deployment of Android-powered "Dream" Smartphone not only intensify the competition among suppliers, but also provide an open-source foundation for mobile web applications. This thesis introduces a new mobile web application taxonomy to systematically study the values and the groupings of the mobile web applications. By introducing features and categories, the taxonomy provides a framework so the related companies and businesses can be comparatively analyzed and summarized. Selected case companies are studied in the light of the taxonomy. The thesis discusses the key issues of mobile web aggregation, namely, mobile application development platform, context modeling, mobile user interface, mobile application logic, and mobile web aggregation strategy.(cont.) "System Thinking" is applied to the management of mobile web application business. The market ecosystem, the value proposition, and the revenue model for mobile web application are described. A system dynamic model is constructed to understand the dynamic among the key factors in the mobile web business. Experimental results are reported in the thesis.by Kevin Hao Liu.S.M

FACILITATING DISTRIBUTED WORK WITH MARKETING AGENT MONITORING SYSTEM (MAMS)

Many companies today are averaging productivity gains 15 per cent to 20 per cent by assigning managers and workers distributed work arrangement according to some exploratory research. Thus, in order to decentralizing the work of marketing and sales representatives, companies are throwing a lot of field representatives or marketer to supermarket, offices, and other public places where they might sell their product or services. Few systems have been developed in order to support marketer work Nevertheless, some of the system had shortcomings. The marketer can not access the system from the client site. Hence, he or she should spend a few hours in the evening to report their work. The marketer also found the system to be inflexible. The input given is menu driven so that important information might not be recorded. The system is also prone to input error because marketer needs to re-enter the information. Moreover, the system can not assist the manager in monitoring and supervising their employee performance when they are not based in the office. The objective of the study is to ' develop a monitoring system that will save marketer time. Besides that the monitoring system should be accessible and have minimum error. In addition, it should cost efficient in terms of economic perspective. Marketing Agent Monitoring System (MAMS) is developed to assist the manager supervising the marketing agent. Short Message Technology (SMS) Gateway technology is utilized in this system. In MAMS, marketing agents' mobile phone and department's computer will be connected by the system which consists of a mobile phone and a personal computer. The information to and from marketing agents will be handled by MAMS

mWASH: Mobile Phone Applications for the Water, Sanitation, and Hygiene Sector

This report assesses how water and sanitation practitioners have begun to tap the potential of mobile phones as tools to improve water, sanitation, and hygiene (WASH) services. Coined "mWASH" solutions, this report analyzes how mobile technology applications are already being tapped in many areas, such as health, agriculture, and disaster relief, as well as WASH. The ten case studies call out lessons critical for developing robust mWASH applications. Using SMS, email, or the web, citizens and residents can remotely report conditions such as poor water quality and sewage backflow, register lack of infrastructure to aid in network expansion, and view information on the status of service provision and problem resolution

Wireless Controlled Information Display Unit (w-CIDU)

The purpose of the project is to develop modem web-application that receives and publishes users' messages via wireless infrastructures. Users are able to update their messages wirelessly using Wi-Fi or SMS means. The proposed system has finally been done within the time frame given. This report will describe how the project has been done within the period of about one year. There are five main chapters that will be covered in this report which are: INTRODUCTION which will introduce to a propose project with a problem statement and objective of the project, LITERATURE REVIEW which will show the significant and study of its related works of a proposed system, METHODOLOGY of how to develop this project for the timeline given, RESULT AND DISCUSSION of the finding from data that have been gathered then include with the analyzing of those data to come up with a proper solution for a system develop life cycle, and lastly is CONCLUSION AND RECOMMENDATION chapter which will summarize the overall project work with a recommendation of future work enhancement

Simulation of Wireless Application Protocol

Wireless Application Protocol (WAP) technology uses mediums like Mobile, and other wireless devices. It bridges the gap between the mobile world and the Internet as well as corporate intranet. One of the most significant advantages of Internet access from mobile rather than PCs is the ability to instantly identify users geographic location. Application of WAP technology in health care services by the proposed project requires availability of WAP service provided by the Mobile service provider (Mobitel). Non-existence of this technology led the proposed system to be implemented on simulation technique of M3Gate software in place of WAP Gateway. The system is implemented using Wireless Mark up Language (WML) to enable wireless access to information based on WAP application. Wireless access to WML files is made possible with the Active Server Page (ASP). This functionality of dynamic pages provide the ability to turn regular web pages into web application and provides a degree of interaction that can occur between the client (Mobile users) and server. The WAP emulator works on Windows-Servers operating systems. The system required some modifications for Internet Information Services (IIS) to make Windows 2000 server suitable to work with WAP technology to interact with the database of the proposed application. IV To conclude, this research based on simulation method is thought to meet the pre-determined objectives despite the lack of WAP service in Sudan

Systems for Challenged Network Environments.

Developing regions face significant challenges in network access, making even simple network tasks unpleasant and rich media prohibitively difficult to access. Even as cellular network coverage is approaching a near-universal reach, good network connectivity remains scarce and expensive in many emerging markets. The underlying theme in this dissertation is designing network systems that better accommodate users in emerging markets. To do so, this dissertation begins with a nuanced analysis of content access behavior for web users in developing regions. This analysis finds the personalization of content access---and the fragmentation that results from it---to be significant factors in undermining many existing web acceleration mechanisms. The dissertation explores content access behavior from logs collected at shared internet access sites, as well as user activity information obtained from a commercial social networking service with over a hundred million members worldwide. Based on these observations, the dissertation then discusses two systems designed for improving end-user experience in accessing and using content in constrained networks. First, it deals with the challenge of distributing private content in these networks. By leveraging the wide availability of cellular telephones, the dissertation describes a system for personal content distribution based on user access behavior. The system enables users to request future data accesses, and it schedules content transfers according to current and expected capacity. Second, the dissertation looks at routing bulk data in challenged networks, and describes an experimentation platform for building systems for challenged networks. This platform enables researchers to quickly prototype systems for challenged networks, and iteratively evaluate these systems using mobility and network emulation. The dissertation describes a few data routing systems that were built atop this experimentation platform. Finally, the dissertation discusses the marketplace and service discovery considerations that are important in making these systems viable for developing-region use. In particular, it presents an extensible, auction-based market platform that relies on widely available communication tools for conveniently discovering and trading digital services and goods in developing regions. Collectively, this dissertation brings together several projects that aim to understand and improve end-user experience in challenged networks endemic to developing regions.Ph.D.Computer Science & EngineeringUniversity of Michigan, Horace H. Rackham School of Graduate Studieshttp://deepblue.lib.umich.edu/bitstream/2027.42/91401/1/azarias_1.pd

Online advertising and Small and Medium Enterprises (SMEs) in Kuwait (2017)

Fecha de lectura de Tesis Doctoral: 1 de febrero 2019.Actualmente la publicidad online representa un interés prioritario para una gran cantidad de empresarios de pequeñas y medianas empresas (PYMES) en todo el mundo y, para lo que afecta a nuestro campo de estudio, en las PYMES kuwaitíes. Esta investigación tratará de describir la función y los efectos del marketing online a través de las principales plataformas digitales de la actualidad, en términos de éxito para el negocio de las empresas, pero también en relación con su impacto en la vida de las personas en Kuwait, país –por cierto- representativo y paradigmático del Oriente Próximo. Con este propósito, la investigación recoge información y describe el contexto de marketing en Kuwait a través de diversas metodologías. Entre ellas, el estudio incluye una serie de entrevistas con profesionales del marketing online, además de un cuestionario a empresarios que trabajan en este ámbito. Ambas metodologías ponen de manifiesto la importancia de la publicidad digital y su influencia como factor de cambio y expansión en las comunicaciones comerciales, también en este país de Oriente Próximo, aunque con sus especificidades derivadas de la cultura en la que se gestionan comercialmente las tecnologías y plataformas digitales

Developing SOA wrappers for communication purposes in rural areas

The introduction of Web Services as a platform upon which applications can communicate has contributed a great deal towards the expansion of World Wide Web technologies. The Internet and computing technologies have been some of the factors that have contributed to the socio-economic improvement of urban and industrial areas. This research focuses on the application of Service-Oriented Architecture (SOA) and Web Services technologies in Information and Communication Technologies for Development (ICT4D) contexts. SOA is a style used to design distributed systems, and Web Services are some of the common realizations of the SOA. Web Services allow the exchange of data between two or more machines in a simple and standardized manner over the network. This has resulted in the augmentation of ways in which individuals in a society and in the world communicate. This research aims to develop a SOA-based system with services that are implemented as Web Services. The system is intended to support communication activities of Dwesa community members. The communication methods identified as the most commonly used in the Dwesa community are Short Message Services (SMSs) and voice calls. In this research we have identified further methods (i.e. Multimedia Message Service, Electronic mail and Instant Messaging) to augment communication activities in Dwesa. The developed system, therefore, exposes SMS Web Service, MMS Web Service, Email Web Service and IM Web Service that are consumed in machine-to-machine, machine-to-person and person-to-person types of communication. We have also implemented a one-stop communication shop, through a web portal which provides interfaces to the different communication modules. Elaborate functional and usability testing have also been undertaken to establish the viability and end-user acceptance of the system respectively. This research has provided the initial validation of the effectiveness of the SOA-based system in ICT4D context