Multi-behavior Recommendation with SVD Graph Neural Networks

Graph Neural Networks (GNNs) has been extensively employed in the field of recommender systems, offering users personalized recommendations and yielding remarkable outcomes. Recently, GNNs incorporating contrastive learning have demonstrated promising performance in handling sparse data problem of recommendation system. However, existing contrastive learning methods still have limitations in addressing the cold-start problem and resisting noise interference especially for multi-behavior recommendation. To mitigate the aforementioned issues, the present research posits a GNNs based multi-behavior recommendation model MB-SVD that utilizes Singular Value Decomposition (SVD) graphs to enhance model performance. In particular, MB-SVD considers user preferences under different behaviors, improving recommendation effectiveness while better addressing the cold-start problem. Our model introduces an innovative methodology, which subsume multi-behavior contrastive learning paradigm to proficiently discern the intricate interconnections among heterogeneous manifestations of user behavior and generates SVD graphs to automate the distillation of crucial multi-behavior self-supervised information for robust graph augmentation. Furthermore, the SVD based framework reduces the embedding dimensions and computational load. Thorough experimentation showcases the remarkable performance of our proposed MB-SVD approach in multi-behavior recommendation endeavors across diverse real-world datasets

Propagating user interests in ontology-based user model

In this paper we address the problem of propagating user interests in ontology-based user models. Our ontology-based user model (OBUM) is devised as an overlay over the domain ontology. Using ontologies as the basis of the user profile allows the initial user behavior to be matched with existing concepts in the domain ontology. Such ontological approach to user profiling has been proven successful in addressing the cold-start problem in recommender systems, since it allows for propagation from a small number of initial concepts to other related domain concepts by exploiting the ontological structure of the domain. The main contribution of the paper is the novel algorithm for propagation of user interests which takes into account i) the ontological structure of the domain and, in particular, the level at which each domain item is found in the ontology; ii) the type of feedback provided by the user, and iii) the amount of past feedback provided for a certain domain object

Telepath: Understanding Users from a Human Vision Perspective in Large-Scale Recommender Systems

Designing an e-commerce recommender system that serves hundreds of millions of active users is a daunting challenge. From a human vision perspective, there're two key factors that affect users' behaviors: items' attractiveness and their matching degree with users' interests. This paper proposes Telepath, a vision-based bionic recommender system model, which understands users from such perspective. Telepath is a combination of a convolutional neural network (CNN), a recurrent neural network (RNN) and deep neural networks (DNNs). Its CNN subnetwork simulates the human vision system to extract key visual signals of items' attractiveness and generate corresponding activations. Its RNN and DNN subnetworks simulate cerebral cortex to understand users' interest based on the activations generated from browsed items. In practice, the Telepath model has been launched to JD's recommender system and advertising system. For one of the major item recommendation blocks on the JD app, click-through rate (CTR), gross merchandise value (GMV) and orders have increased 1.59%, 8.16% and 8.71% respectively. For several major ads publishers of JD demand-side platform, CTR, GMV and return on investment have increased 6.58%, 61.72% and 65.57% respectively by the first launch, and further increased 2.95%, 41.75% and 41.37% respectively by the second launch.Comment: 8 pages, 11 figures, 1 tabl

LRMM: Learning to Recommend with Missing Modalities

Multimodal learning has shown promising performance in content-based recommendation due to the auxiliary user and item information of multiple modalities such as text and images. However, the problem of incomplete and missing modality is rarely explored and most existing methods fail in learning a recommendation model with missing or corrupted modalities. In this paper, we propose LRMM, a novel framework that mitigates not only the problem of missing modalities but also more generally the cold-start problem of recommender systems. We propose modality dropout (m-drop) and a multimodal sequential autoencoder (m-auto) to learn multimodal representations for complementing and imputing missing modalities. Extensive experiments on real-world Amazon data show that LRMM achieves state-of-the-art performance on rating prediction tasks. More importantly, LRMM is more robust to previous methods in alleviating data-sparsity and the cold-start problem.Comment: 11 pages, EMNLP 201

Method of Forming Recommendations Using Temporal Constraints in a Situation of Cyclic Cold Start of the Recommender System

The problem of the formation of the recommended list of items in the situation of cyclic cold start of the recommendation system is considered. This problem occurs when building recommendations for occasional users. The interests of such consumers change significantly over time. These users are considered “cold” when accessing the recommendation system. A method for building recommendations in a cyclical cold start situation using temporal constraints is proposed. Temporal constraints are formed on the basis of the selection of repetitive pairs of actions for choosing the same objects at a given level of time granulation. Input data is represented by a set of user choice records. For each entry, a time stamp is indicated. The method includes the phases of the formation of temporal constraints, the addition of source data using these constraints, as well as the formation of recommendations using the collaborative filtering algorithm. The proposed method makes it possible, with the help of temporal constraints, to improve the accuracy of recommendations for “cold” users with periodic changes in their interests

Transfer Meets Hybrid: A Synthetic Approach for Cross-Domain Collaborative Filtering with Text

Collaborative filtering (CF) is the key technique for recommender systems (RSs). CF exploits user-item behavior interactions (e.g., clicks) only and hence suffers from the data sparsity issue. One research thread is to integrate auxiliary information such as product reviews and news titles, leading to hybrid filtering methods. Another thread is to transfer knowledge from other source domains such as improving the movie recommendation with the knowledge from the book domain, leading to transfer learning methods. In real-world life, no single service can satisfy a user's all information needs. Thus it motivates us to exploit both auxiliary and source information for RSs in this paper. We propose a novel neural model to smoothly enable Transfer Meeting Hybrid (TMH) methods for cross-domain recommendation with unstructured text in an end-to-end manner. TMH attentively extracts useful content from unstructured text via a memory module and selectively transfers knowledge from a source domain via a transfer network. On two real-world datasets, TMH shows better performance in terms of three ranking metrics by comparing with various baselines. We conduct thorough analyses to understand how the text content and transferred knowledge help the proposed model.Comment: 11 pages, 7 figures, a full version for the WWW 2019 short pape