Characterizing Attention Cascades in WhatsApp Groups

An important political and social phenomena discussed in several countries, like India and Brazil, is the use of WhatsApp to spread false or misleading content. However, little is known about the information dissemination process in WhatsApp groups. Attention affects the dissemination of information in WhatsApp groups, determining what topics or subjects are more attractive to participants of a group. In this paper, we characterize and analyze how attention propagates among the participants of a WhatsApp group. An attention cascade begins when a user asserts a topic in a message to the group, which could include written text, photos, or links to articles online. Others then propagate the information by responding to it. We analyzed attention cascades in more than 1.7 million messages posted in 120 groups over one year. Our analysis focused on the structural and temporal evolution of attention cascades as well as on the behavior of users that participate in them. We found specific characteristics in cascades associated with groups that discuss political subjects and false information. For instance, we observe that cascades with false information tend to be deeper, reach more users, and last longer in political groups than in non-political groups.Comment: Accepted as a full paper at the 11th International ACM Web Science Conference (WebSci 2019). Please cite the WebSci versio

NotiMind: responses to smartphone notifications as affective sensors

Today's mobile phone users are faced with large numbers of notifications on social media, ranging from new followers on Twitter and emails to messages received from WhatsApp and Facebook. These digital alerts continuously disrupt activities through instant calls for attention. This paper examines closely the way everyday users interact with notifications and their impact on users’ emotion. Fifty users were recruited to download our application NotiMind and use it over a five-week period. Users’ phones collected thousands of social and system notifications along with affect data collected via self-reported PANAS tests three times a day. Results showed a noticeable correlation between positive affective measures and keyboard activities. When large numbers of Post and Remove notifications occur, a corresponding increase in negative affective measures is detected. Our predictive model has achieved a good accuracy level using three different classifiers "in the wild" (F-measure 74-78% within-subject model, 72-76% global model). Our findings show that it is possible to automatically predict when people are experiencing positive, neutral or negative affective states based on interactions with notifications. We also show how our findings open the door to a wide range of applications in relation to emotion awareness on social and mobile communication

Analyzing user reviews of messaging Apps for competitive analysis

Dissertation presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics, specialization in Data ScienceThe rise of various messaging apps has resulted in intensively fierce competition, and the era of Web 2.0 enables business managers to gain competitive intelligence from user-generated content (UGC). Text-mining UGC for competitive intelligence has been drawing great interest of researchers. However, relevant studies mostly focus on industries such as hospitality and products, and few studies applied such techniques to effectively perform competitive analysis for messaging apps. Here, we conducted a competitive analysis based on topic modeling and sentiment analysis by text-mining 27,479 user reviews of four iOS messaging apps, namely Messenger, WhatsApp, Signal and Telegram. The results show that the performance of topic modeling and sentiment analysis is encouraging, and that a combination of the extracted app aspect-based topics and the adjusted sentiment scores can effectively reveal meaningful competitive insights into user concerns, competitive strengths and weaknesses as well as changes of user sentiments over time. We anticipate that this study will not only advance the existing literature on competitive analysis using text mining techniques for messaging apps but also help existing players and new entrants in the market to sharpen their competitive edge by better understanding their user needs and the industry trends

Mining Students’ Messages to Discover Problems Associated with Academic Learning

WhatsApp has become the preferred choice of students for sending messages in developing countries. Due to its privacy and the ability to create groups, students are able to express their “feelings” to peers without fear. To obtain immediate feedback on problems hindering effective learning, supervised learning algorithms were applied to mine the sentiments in WhatsApp group messages of University students. An ensemble classifier made up of Naïve Bayes, Support Vector Machines, and Decision Trees outperformed the individual classifiers in predicting the mood of students with an accuracy of 0.76, 0.92 recall, 0.72 precision and 0.80 F-score. These results show that we can predict the mood and emotions of students towards academic learning from their private messages. The method is therefore proposed as one of the effective ways by which educational authorities can cost effectively monitor issues hindering students’ academic learning and by extension their academic progress. Keywords: WhatsApp; Sentiments; Ensemble; Classification; Naïve Bayes; Support Vector Machines.

COPS: A Compact On-device Pipeline for real-time Smishing detection

Smartphones have become indispensable in our daily lives and can do almost everything, from communication to online shopping. However, with the increased usage, cybercrime aimed at mobile devices is rocketing. Smishing attacks, in particular, have observed a significant upsurge in recent years. This problem is further exacerbated by the perpetrator creating new deceptive websites daily, with an average life cycle of under 15 hours. This renders the standard practice of keeping a database of malicious URLs ineffective. To this end, we propose a novel on-device pipeline: COPS that intelligently identifies features of fraudulent messages and URLs to alert the user in real-time. COPS is a lightweight pipeline with a detection module based on the Disentangled Variational Autoencoder of size 3.46MB for smishing and URL phishing detection, and we benchmark it on open datasets. We achieve an accuracy of 98.15% and 99.5%, respectively, for both tasks, with a false negative and false positive rate of a mere 0.037 and 0.015, outperforming previous works with the added advantage of ensuring real-time alerts on resource-constrained devices.Comment: Published at IEEE Consumer Communications & Networking Conference (CCNC) 202

A multi-perspective analysis of social context and personal factors in office settings for the design of an effective mobile notification system

In this study, we investigate the effects of social context, personal and mobile phone usage on the inference of work engagement/challenge levels of knowledge workers and their responsiveness to well-being related notifications. Our results show that mobile application usage is associated to the responsiveness and work engagement/challenge levels of knowledge workers. We also developed multi-level (within- and between-subjects) models for the inference of attentional states and engagement/challenge levels with mobile application usage indicators as inputs, such as the number of applications used prior to notifications, the number of switches between applications, and application category usage. The results of our analysis show that the following features are effective for the inference of attentional states and engagement/challenge levels: the number of switches between mobile applications in the last 45 minutes and the duration of application usage in the last 5 minutes before users' response to ESM messages