10 research outputs found

    Strategic Management Factors Influencing Credit Customer Retention at Equity Bank Limited, Kitale Branch, Kenya

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    This study purposed to analyze the strategic management factors that influence credit customer retention at Equity Bank limited, Kitale Branch from the customer’s perspective. Specific objectives: To determine the credit customer likelihood of repeat borrowing; find out if gender and age of the credit customer had influence on the customers retention and to assess the influence of Credit Customer Relationship Management practices on credit customer retention at Equity Bank Limited, Kitale Branch. Case study design was used in this study. This is because case studies frequently make use of qualitative data. The target population were credit customers (5400) and staff (3) at managerial level of Equity Bank Limited, Kitale Brach. A sample of 540 customers (10%) was selected using convenience sampling technique.  Data was collected using questionnaire and interview schedule. Analyses were done using simple descriptive statistics of percentages and mean, while chi square test was used to test independence of the variables. The study revealed that gender and age have a great impact on the level of customer retention. It also established that customer relationship practices such  customer services like helpfulness of branch staff, accuracy of transaction in the bank, branch opening and closing hours, the bank efforts to inform customers about new products and services, good communication from the staff, fair price charge for banking transaction and the bank’s reliability of electronic products like ATM had a strong positive association on customers retention and the bank’s unique services to her customers are important factors for customers retention. This study concludes that quality of customer services, branch management, age and gender have a strong positive association on customers retention. Study recommends that banks should strive to ensure good and quality customer relationship management service so that they ensure customer retention. This can be achieved by improving their opening hours and closing hours, speed of service, and degree of responsiveness to enquiries, time taken to get service and good communication between the bank staff and customers. The study recommends study on strategies to attract customers of ages below 30 years and above 60 years. Keywords: strategic management, customer retention, customer relationship management and competitive force

    The BG News March 28, 1990

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    The BGSU campus student newspaper March 28, 1990. Volume 72 - Issue 106https://scholarworks.bgsu.edu/bg-news/6060/thumbnail.jp

    Guidelines for EPI-AID investigations

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    "January 1993"--t.p

    The BG News March 30, 1990

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    The BGSU campus student newspaper March 30, 1990. Volume 72 - Issue 108https://scholarworks.bgsu.edu/bg-news/6062/thumbnail.jp

    College Health Clinic Population Health Improvement Plan Project

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    A college community health improvement plan (CHIP) focusing on the indicators of nutrition and weight status, and physical activity and fitness is designed with the goal of reducing obesity risk, improving health, and preventing chronic disease. The precede proceed model, logic model, innovative care for chronic conditions model, self-care theory, and Bandura\u27s social cognitive learning theory were used as a research design framework for assessing, planning, and managing sustainability through a two-year college health clinic. The research questions were: what are the current health promotion inputs and activities in terms of environment, ecology, education, and policy and what could be supplemented to improve outputs and health outcomes? An integrated review of the literature, observation of the site, regulatory investigation, and focus group sessions were the methods of data collection. The precede-proceed model provided the analytical strategies to assess initiatives and resources, and to determine supplementary initiatives and resources. Results showed that environmental, educational, administrative, and policy resources were available but limited and not well promoted. Conclusions were that health promotion, wellness staffing, and education exist, but are underutilized, under promoted, and funding is necessary. Recommendations include a wellness program, increased activity initiatives, case management, grant funding, and increased community partnerships. The contribution to nursing is to fill a gap-in-practice for health planning in 2-year colleges. The implications for positive social change are improved knowledge, sustained health behaviors, decreased amount of obesity, improved health outcomes and quality of life, decreased chronic diseases, and lower healthcare costs

    A cross-cultural comparative analysis of sex equality in the financial services sector in Turkey and Britain.

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    SIGLEAvailable from British Library Document Supply Centre-DSC:DXN030029 / BLDSC - British Library Document Supply CentreGBUnited Kingdo

    A cross-cultural comparative analysis of sex equality in the financial services sector in Turkey and Britain

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    This thesis addresses issues of sex equality in the financial services sector in Britain and Turkey, incorporating a critique of the well-established theories of sex segregation in the labour force, the labour market and the organisation. The concepts of 'belonging' and 'otherness' are utilised to explain the problems of representation in the labour force. Sex segregation in the labour market is analysed using the occupational closure framework which elaborates gendered strategies of inclusion. exclusion. demarcation and dual closure. At the organisational level, the implications of different ideologies of sex equality will be studied, with a specific focus on transforn1ational change ideology. The field study for this project was carried out with male and female staff working in the financial sector in both countries. Two main types of data were collected: primary data gathered through interviews and questionnaires, supplemented by field notes: and secondary data provided by the readily available published material such as international. national and organisational surveys, and company publications. The Turkish survey generated 312 completed questionnaires and 21 taped interviews with staff employed in the sector. The British survey, which presented greater difficulties in securing access. eventually yielded 50 completed questionnaires and 25 taped interviews. The analysis of the findings revealed certain cross-cultural differences in the gendered norms of 'belonging' and 'otherness', in the gendered strategies of occupational closure and in organisational approaches to redressing issues of sex equality. However, despite these differences, common patterns of disadvantage based on gender were apparent for staff working in the financial services sector in both societies
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