Engagement and Likeability of Negative Messages on Facebook during Israel's 2013 Elections

To contribute to the mapping of negative campaigns effects, this study examines the engagement (shares and comments) and likeability (likes) effects of negative campaigning strategies on Facebook during Israel's 2013 elections. The analysis shows that attacks, contrasts, and responses to negative messages are highly shared and commented on, illustrating the engaging nature of negative campaigning in Israel. In terms of likeability, results were mixed, as responses to negative messages were more liked than other messages, but attacks and contrasts were not. The 20 most-liked posts were analyzed and responses of the leader of the religious party Habayit HaYehudi to alleged attacks against modern orthodoxy attracted likes in dramatic numbers, riling followers who objected to the growing tensions between religious and secular Jews in Israel. The study provides the first mapping of the effects of an online negative campaign in Israel and illuminates the relevance of its political and religious context, particularly Israel’s polarized multi-party system and religious, democratic nature. 

Psychological Correlates of Public Support for Reconciliation: The Israeli-Jordanian Case

This study examines psychological correlates of Jewish-Israeli support for post-conflict political reconciliation with Jordan. An analysis of data from a public opinion survey conducted with a representative sample of Israeli-Jews (n=1000) indicated that appraisal of outgroup collective threat, as well as hatred and (lack of) sympathy towards Jordanians, predicted Jewish-Israeli decreased support for peaceful reconciliation with Jordan. Our findings point to the crucial role of threat perceptions in hindering post-conflict reconciliation and to the importance of sympathy towards the other side in increasing support for such reconciliation

Political Contest and Oppositional Voices in Postconflict Democracy:The Impact of Institutional Design on Government–Media Relations

The media are considered to play a crucial democratic role in the public sphere through representing political issues to the public (Gelders et al. 2007); facilitating deliberation, public opinion formation and political participation (Habermas 1989); acting as the 'watchdog' of powerful societal institutions (Norris 2000); and in assisting in the development of civil society in politically fragile and divided contexts (Taylor 2000). Journalists are expected to perform their news reporting within the framework of public interest values, such as objectivity, impartiality, public service, autonomy, and a critical questioning of power (Street 2001). Yet, it is acknowledged that political, cultural, organisational, economic, and relational factors affect this journalistic ideal (Davis 2010). In deeply divided, post-conflict societies, ethno-political antagonisms are fundamental to almost all aspects of civic life, yet there is limited research into how government-media relations operate in such contexts. Most media-politics studies focus on Western majoritarian parliamentary or presidential systems - that is, any system that has clear ‘winners’ and ‘losers’ after elections - and where institutional factors are considered, the focus is largely on how party systems impact on journalism (e.g. Çarkoğlu et al. 2014; Hallin and Mancini 2004; Sheafer and Wolfsfeld 2009). This focus however, neglects important institutional variables, such as mandatory coalition, proportionality and special cross-community voting arrangements, which pertain in more constitutionally complex democracies and which may have a significant impact on media-politics relations

Media and political conflict: news from the Middle East

Gadi Wolfsfeld.xiv, 255 p. : ill. ; 24 cm

The news media and peace processes : the Middle East and Northern Ireland

Gadi WolfsfeldParallel als Buch-Ausg. erschiene

Making sense of media & politics: five principles in political communication

Politics is above all a contest, and the news media are the central arena for viewing that competition. One of the central concerns of political communication has to do with the myriad ways in which politics has an impact on the news media and the equally diverse ways in which the media influences politics. Both of these aspects in turn weigh heavily on the effects such political communication has on mass citizens. In Making Sense of Media and Politics, Gadi Wolfsfeld introduces readers to the most important concepts that serve as a framework for examining the interrelationship of media and politics: political power can usually be translated into power over the news media when authorities lose control over the political environment they also lose control over the news there is no such thing as objective journalism (nor can there be) the media are dedicated more than anything else to telling a good story the most important effects of the news media on citizens tend to be unintentional and unnoticed. By identifying these five key principles of political communication, the author examines those who package and send political messages, those who transform political messages into news, and the effect all this has on citizens. The result is a brief, engaging guide to help make sense of the wider world of media and politics and an essential companion to more in-depths studies of the field

Media and political conflict : news from the middle east/ Wolfsfeld

xiv, 255 hal.; 23 cm

Equalization versus Normalization: Facebook and the 2013 Israeli Elections

The question of whether social media grant challengers a fair opportunity to compete with incumbents, thus promoting equalization rather than normalization, is a key issue in studies of the web’s contribution to democratic systems. To contribute to the current debate, whose evidence so far strongly supports the normalization hypothesis, we examined the ability of the five leading political candidates in Israel popularity to promote engagement to their messages on social media by measuring Likes and Shares on their Facebook posts during the 2013 election campaign. Surprisingly, we found that first-time candidate, Naftali Bennett, achieved statistically similar engagement levels as achieved by PM Netanyahu, measured by the two Facebook measures mentioned above, and attracted dramatically more Likes than Netanyahu during the campaign. Similarly, first-time contender Yair Lapid’s messages promoted equal levels of engagement as did the messages of opposition leader Shelly Yachimovich. The study indicates the ability of challengers to generate similar engagement levels as incumbents through social media campaigns, an encouraging result that illustrates the democratizing potential of social media