424 research outputs found
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Health risks and mediated discourse: a case study of ‘AIDS in action’
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Suicide candy: tracing the discourse itineraries of food risk
Traditional approaches to the way people react to food risks often focus on ways in which the media distort information about risk, or on the deficiencies in people’s interpretation of this information. In this chapter Jones offers an alternative model which sees decisions regarding food risk as taking place at a complex nexus where different people, texts, objects and practices, each with their own histories, come together. Based on a case study of a food scandal involving a particular brand of Chinese candy, Jones argues that understanding why people respond the way they do to food risk requires tracing the itineraries along which different people, texts, objects and practices have traveled to converge at particular moments, and understanding the kinds of concrete social actions that these convergences make possible
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Creativity in language learning and teaching: translingual practices and transcultural identities
This introduction explores the four main themes related to creativity in language learning and teaching: 1) ‘language, languaging and translanguaging’ 2) ‘mobility and space’ 3) ‘transcultural identities’ and 4) ‘institutional and individual constraints on creativity’, and discusses how engagement with these themes helps the authors to move beyond traditional notions of linguistic creativity and creative pedagogy to formulate new ways of imagining creativity in language learning based on encouraging learners to make use of the full range of their semiotic resources and social experiences when communicating
Discourse in Action
From emails relating to adoption over the Internet to discussions in the airline cockpit, the spoken or written texts we produce can have significant social consequences. The area of Mediated Discourse Analysis considers texts in their social and cultural contexts to explore the actions individuals take with texts - and the consequences of those actions. Discourse in Action: brings together leading scholars from around the world in the area of Mediated Discourse Analysis reveals ways in which its theory and methodology can be used in research into contemporary social situations explores real situations and draws on real data in each chapter shows how analysis of texts in their social contexts broadens our understanding of the real world. Taken together, the chapters provide a comprehensive overview to the field and present a range of current studies that address some of the most important questions facing students and researchers in linguistics, education, communication studies and other fields
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