PENGARUH SEGMENTASI DAN POSITIONING TERHADAP KEPUTUSAN PEMBELIAN WISATAWAN PADA RUMAH MAKAN

This research is explanatory research to explain the effect of segmentation and positioning ontourists' purchasing decisions on Rumah Makan Ayam Bakar Wong Solo Kupang. The variablesin this study are as follows: Independent Variables ; Segmentation (X1), Positioning (X2), andDependent Variable ; Purchase Decision (Y). The population of this study were tourists who boughtin Rumah Makan Ayam Bakar Wong Solo Kupang, with a sample of 97 respondents taken bypurposive sampling. Data collection techniques in this study used questionnaire and observationmethods. Test of the instrument using validity test, classical assumption test, and reliability test,and hypothesis testing using t test and f test. Data analysis techniques used descriptive statistics,multiple linear regression, and coefficient of determination. The data obtained is processed using theSPSS 20.0 for program. Keywords: Segmentation, Positioning, Purchasing Decision

From anger to vulgarity: How some new art updates old issues

A growing number of artists are producing what might be described as “vulgar” engagements with the pervasiveness of advertising. They are finding ways to disturb the flow of commercial signs and symbols, to bring them back into view so we can contemplate their roles in our lives and in the art world. The writer goes on to discuss examples of this practice in the works of artists Robin Collyer, Su-en Wong, and Michael Gibson

Association Between Serum Sodium Abnormalities and Clinicoradiologic Parameters in Severe Traumatic Brain Injury

Background: Secondary brain insults after traumatic brain injury such as electrolyte dysfunctions are associated with poor outcomes. This study aimed at determining the incidence of serum sodium ion abnormalities and their association with clinicoradiological parameters. Methods: A prospective crosssectional study of one hundred and seventeen patients with severe head injury. Data collected included patient demographics, prehospital interventions, clinical examination findings, computed tomography (CT) scan head findings, serum sodium ion levels (at admission and 48 h later), and outcome (30 days). Results: At admission, 93(79.5%) patients had normal serum sodium ion levels. However, 48 h post-admission, hypernatremia was  prevalent in 56(63.6%) patients (p < 0.001). Hypernatremia was significantly associated with the use of mannitol (p = 0.036), lower Glasgow  Coma Score (p = 0.047), higher Injury Severity Score (p = 0.015), presence of subdural hematoma (p = 0.044), midline shift >5 mm (p = 0.048), compressed/absent basal cistern (p = 0.010), and higher Rotterdam CT Score (p = 0.003). Hypernatremia reported 48 h  postadmission was associated with a high 30-day mortality rate [odds ratio (OR) 3.55, p = 0.0095]. Risk of mortality associated with hyponatremia and hypernatremia at admission was not statistically significant. Conclusion: While both hyponatremia and hypernatremia can occur in serious TBI patients, hypernatremia predominates 48 hours post- admission and is associated with statistically significant increased risk of death

Play(ing) in the Pear Garden: Theater and the Makings of the Asian American Identity

The article is a brief recollection of Asian American theater in the twentieth century, concerning the playwrights, actors, directors, and productions that reflect the struggle of Asian American identity

Boston University Symphony Orchestra, April 11, 2002

This is the concert program of the Boston University Symphony Orchestra performance on Thursday, April 11, 2002 at 8:00 p.m., at the Tsai Performance Center, 685 Commonwealth Avenue. Works performed were Overture to "Coriolan," Op. 62 by Ludwig van Beethoven, "Pohjola's Daughter," Op. 49 by Jean Sibelius, and Symphony no. 4 in E-flat Major, "Romantic" by Anton Bruckner. Digitization for Boston University Concert Programs was supported by the Boston University Humanities Library Endowed Fund

Special Section: Moving Forward in Animal Research Ethics Guest Editorial Reassessing Animal Research Ethics

Animal research has long been a source of biomedical aspirations and moral concern. Examples of both hope and concern are abundant today. In recent months, as is common practice, monkeys have served as test subjects in promising preclinical trials for an Ebola vaccine or treatment 1 , 2 , 3 and in controversial maternal deprivation studies. 4 The unresolved tension between the noble aspirations of animal research and the ethical controversies it often generates motivates the present issue of the Cambridge Quarterly of Healthcare Ethics. As editors of this special section, we hope that these original and timely articles will push the professional discussion of animal research ethics in a positive direction that will benefi t research scientists and others interested in moral problems in animal research. We also look forward to a day when animal research will genuinely meet both appropriate scientifi c and appropriate ethical criteria—criteria that themselves can be improved by critical scrutiny. Animal research—that is, the use of live animals as experimental subjects in biomedical and behavioral fi elds of learning—has been deeply entrenched for well over half a century. One signal development was the enactment in the late 1930s of federal product safety legislation in the United States and other nations that required animal testing of food, drugs, and medical devices prior to use by human subjects or consumers. 5 Another development was the publication of codes of research ethics that called for animal research prior to human research. The Nuremberg Code, published by an American military tribunal in 1947–48 after scrutiny of Nazi medical atrocities, stated that experiments involving the use of human subjects should be " based on the results of animal experimentation. " 6 The Declaration of Helsinki, fi rst published in 1964, reaffi rmed this assumption and added, rather imprecisely, that " the welfare of animals used for research must be respected. " 7 Against the background of such statements, the institutionalization and widespread acceptance of animal research in the twentieth century rested on two basic assumptions, one factual and one moral. The factual assumption was that animal research is suffi ciently reliable as a basis for predicting the effects of drugs, products, and other materials on human beings that animal trials can be expected to yield signifi cant scientifi c conclusions and medical benefi ts to humanity